Toma de decisiones y solución de problemas en Gestión y liderazgo & Negocios y finanzas eBooks

The Secret Lives of Customers

A Detective Story About Solving the Mystery of Customer Behavior

de David S Duncan ...

“A page-turner that reads like a mystery” (Mark Bertolini, former chairman and CEO, Aetna) that delivers key insights to the questions: who really are our customers, why do we lose them, how do we regain them?Customers can be a mystery. Despite the availability of more data than ever before, everyone, from the CEO to salespeople in the field, struggles to understand who their customers really are, ... Leer más

$16.99 USD

“A page-turner that reads like a mystery” (Mark Bertolini, former chairman and CEO, Aetna) that delivers key insights to the questions: who really are our customers, why do we lose them, how do we regain them?Customers can be a mystery. Despite the availability of more data than ever before, everyone, from the CEO to salespeople in the field, struggles to understand who their customers really are,
... Leer más
DK Essential Managers: Managing Change

de Robert Heller ...

Series series DK Essential Managers
Learn all you need to know about adapting to change, from initiating modifications to responding positively to them. Turn and face the strange features of your new business environment with this efficient how-to guide. Managing Change enables you to understand and plan for change to achieve the best results, plus it provides practical techniques for you to try in different settings. Whether you ... Leer más

$4.99 USD

Learn all you need to know about adapting to change, from initiating modifications to responding positively to them. Turn and face the strange features of your new business environment with this efficient how-to guide. Managing Change enables you to understand and plan for change to achieve the best results, plus it provides practical techniques for you to try in different settings. Whether you
... Leer más
The Six Sigma Way: How to Maximize the Impact of Your Change and Improvement Efforts, Second edition

de Peter S. Pande, Robert P. Neuman, Roland Cavanagh ...

The Definitive Work on Six Sigma—Revised and Fully UpdatedUpon its publication in 2000, The Six Sigma Way was among the very first books to clearly explain the impressive benefits of Six Sigma’s improvement-driven and customer-centric approach to business leaders and managers. It revealed how GE, Motorola, and other companies used Six Sigma to fine-tune products and processes, improve performance, ... Leer más

$41.99 USD

The Definitive Work on Six Sigma—Revised and Fully UpdatedUpon its publication in 2000, The Six Sigma Way was among the very first books to clearly explain the impressive benefits of Six Sigma’s improvement-driven and customer-centric approach to business leaders and managers. It revealed how GE, Motorola, and other companies used Six Sigma to fine-tune products and processes, improve performance,
... Leer más
The Transparent Leader

How to Build a Great Company Through Straight Talk, Openness and Accountability

de Herb Baum, Tammy Kling ...

$6.99 USD
HBR's 10 Must Reads on Design Thinking (with featured article "Design Thinking" By Tim Brown)

de Harvard Business Review, Tim Brown, Clayton M. Christensen, Indra Nooyi, Vijay Govindarajan ...

Series series HBR's 10 Must Reads
Use design thinking for competitive advantage.If you read nothing else on design thinking, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you use design thinking to produce breakthrough innovations and transform your organization.This book will inspire you to:Identify customers' "jobs to be done" and build ... Leer más

$17.99 USD o gratis con Kobo Plus

Use design thinking for competitive advantage.If you read nothing else on design thinking, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you use design thinking to produce breakthrough innovations and transform your organization.This book will inspire you to:Identify customers' "jobs to be done" and build
... Leer más
Diaminds

Decoding the Mental Habits of Successful Thinkers

de Mihnea Moldoveanu, Roger L. Martin ...

Series series Rotman-UTP Publishing
What constitutes successful thinking in business? What are some of the techniques used by top business minds in order to solve problems and create value? Diaminds breaks new ground in addressing these questions.Mihnea Moldoveanu and Roger Martin, creators of the Integrative Thinking curriculum at the Rotman School of Management, draw upon case studies and interviews - as well as theories and ... Leer más

$29.99 USD

What constitutes successful thinking in business? What are some of the techniques used by top business minds in order to solve problems and create value? Diaminds breaks new ground in addressing these questions.Mihnea Moldoveanu and Roger Martin, creators of the Integrative Thinking curriculum at the Rotman School of Management, draw upon case studies and interviews - as well as theories and
... Leer más
Competition is Killing Us

How Big Business is Harming Our Society and Planet - and What To Do About It

de Michelle Meagher ...

We live in the age of big companies where rising levels of power are concentrated in the hands of a few. Yet no government or organisation has the power to regulate these titans and hold them to account. We need big companies to share their power and we, the people of the world, need to reclaim it.In Competition is Killing Us, top business and competition lawyer Michelle Meagher establishes a new ... Leer más

$18.99 USD

We live in the age of big companies where rising levels of power are concentrated in the hands of a few. Yet no government or organisation has the power to regulate these titans and hold them to account. We need big companies to share their power and we, the people of the world, need to reclaim it.In Competition is Killing Us, top business and competition lawyer Michelle Meagher establishes a new
... Leer más
Exit Path: How to Win the Startup End Game

de Touraj Parang ...

An exit strategy, if implemented early, is the surprising secret to ultimate startup success. Find out why—and how to develop one—in this comprehensive, practical guide from veteran Silicon Valley dealmaker Touraj Parang.In 2008, Touraj Parang's award-winning startup, Jaxtr, had 10 million users, raised nearly $20 million from top-tier Silicon Valley investors, and seemed poised to sail straight ... Leer más

$23.99 USD

An exit strategy, if implemented early, is the surprising secret to ultimate startup success. Find out why—and how to develop one—in this comprehensive, practical guide from veteran Silicon Valley dealmaker Touraj Parang.In 2008, Touraj Parang's award-winning startup, Jaxtr, had 10 million users, raised nearly $20 million from top-tier Silicon Valley investors, and seemed poised to sail straight
... Leer más
The Neo-Generalist

Where you go is who you are

de Richard Martin, Kenneth Mikkelsen ...

We live in a world of hyper specialism, losing context and our connection to the surrounding region breaks down. The expertise we valued so highly has served to narrow and shorten our vision. It has blinded us to potential and opportunity.This book argues that there is the need and place for both specialist and the generalist. Currently, it feels the balance is tipped too far towards specialism, ... Leer más

$9.38 USD

We live in a world of hyper specialism, losing context and our connection to the surrounding region breaks down. The expertise we valued so highly has served to narrow and shorten our vision. It has blinded us to potential and opportunity.This book argues that there is the need and place for both specialist and the generalist. Currently, it feels the balance is tipped too far towards specialism,
... Leer más
Dealstorming

The Secret Weapon That Can Solve Your Toughest Sales Challenges

de Tim Sanders ...

Sales genius is a team sport.As a B2B sales leader, you know that by Murphy’s Law, despite your team's best efforts, some deals will inevitably get stuck or key relationships will go sour. And too often, it's the most important ones—the last thing you need when millions of dollars are on the line."Dealstorming" is Tim Sanders’s term for a structured, scalable, repeatable process that can break ... Leer más

$15.99 USD

Sales genius is a team sport.As a B2B sales leader, you know that by Murphy’s Law, despite your team's best efforts, some deals will inevitably get stuck or key relationships will go sour. And too often, it's the most important ones—the last thing you need when millions of dollars are on the line."Dealstorming" is Tim Sanders’s term for a structured, scalable, repeatable process that can break
... Leer más
The Mental Path To Success

de Ryan Carrell ...

In today's fast-paced and competitive world, success often seems elusive and reserved for a fortunate few. However, hidden within each one of us lies the potential to achieve greatness. "A Businessman's Mental Mastery: The Path Towards Reaching Goals" is a transformative guide that will empower you to harness the immense power of your mind and unleash your full potential. Drawing inspiration from ... Leer más

Gratis

In today's fast-paced and competitive world, success often seems elusive and reserved for a fortunate few. However, hidden within each one of us lies the potential to achieve greatness. "A Businessman's Mental Mastery: The Path Towards Reaching Goals" is a transformative guide that will empower you to harness the immense power of your mind and unleash your full potential. Drawing inspiration from
... Leer más
Life Finds a Way

What Evolution Teaches Us About Creativity

de Andreas Wagner ...

How the principles of biological innovation can help us overcome creative challenges in art, business, and scienceIn Life Finds a Way, biologist Andreas Wagner reveals the deep symmetry between innovation in biological evolution and human cultural creativity. Rarely is either a linear climb to perfection--instead, "progress" is typically marked by a sequence of peaks, plateaus, and pitfalls. For ... Leer más

$18.99 USD

How the principles of biological innovation can help us overcome creative challenges in art, business, and scienceIn Life Finds a Way, biologist Andreas Wagner reveals the deep symmetry between innovation in biological evolution and human cultural creativity. Rarely is either a linear climb to perfection--instead, "progress" is typically marked by a sequence of peaks, plateaus, and pitfalls. For
... Leer más
How Do You Fight a Horse-Sized Duck?

Secrets to Succeeding at Interview Mind Games and Getting the Job You Want

de William Poundstone ...

Learn how to succeed at interview mind games and win job offers at A‑list companies, with more than eighty difficult and devious questions, puzzles, and brain teasersEach year about 28 million Americans begin a search for a new job. Many more live in the age of the permanent job search, their online profiles eternally awaiting a better offer. Job seekers are more mobile and better informed than ... Leer más

$14.99 USD

Learn how to succeed at interview mind games and win job offers at A‑list companies, with more than eighty difficult and devious questions, puzzles, and brain teasersEach year about 28 million Americans begin a search for a new job. Many more live in the age of the permanent job search, their online profiles eternally awaiting a better offer. Job seekers are more mobile and better informed than
... Leer más
Adapt

Your First Step Towards Success That Lasts

de Raghavan Venugopal ...

NAVIGATING LEADERSHIP IN A TECHNOLOGY COMPANY COMES WITH TWISTS, TURNS, AND SURPRISES. THE BEST WAY TO KEEP PUSHING FORWARD IS TO ADAPT.The year is 2011, and Ram is hungry. He wants to be a leader and bring InfraT to the next level. The world is changing rapidly: smartphones are everywhere, personal computers are in every home, and flash is changing the game. But before Ram can set out to achieve ... Leer más

$0.99 USD

NAVIGATING LEADERSHIP IN A TECHNOLOGY COMPANY COMES WITH TWISTS, TURNS, AND SURPRISES. THE BEST WAY TO KEEP PUSHING FORWARD IS TO ADAPT.The year is 2011, and Ram is hungry. He wants to be a leader and bring InfraT to the next level. The world is changing rapidly: smartphones are everywhere, personal computers are in every home, and flash is changing the game. But before Ram can set out to achieve
... Leer más
Wicked Problems

How to Engineer a Better World

de Guru Madhavan ...

An ode to systems engineers—whose invisible work undergirds our life—and an exploration of the wicked problems they tackle.Our world is filled with pernicious problems. How, for example, did novice pilots learn to fly without taking to the air and risking their lives? How should cities process mountains of waste without polluting the environment? Challenges that tangle personal, public, and ... Leer más

$20.99 USD

An ode to systems engineers—whose invisible work undergirds our life—and an exploration of the wicked problems they tackle.Our world is filled with pernicious problems. How, for example, did novice pilots learn to fly without taking to the air and risking their lives? How should cities process mountains of waste without polluting the environment? Challenges that tangle personal, public, and
... Leer más
The Leader's Checklist, 10th Anniversary Edition

16 Mission-Critical Principles

de Michael Useem ...

Envision this scenario: An industrial manufacturer is breaking itself in three, and its board chair asks you, the chief financial officer, to step up to the helm of one of the spin-offs. You will take charge of everything, from plant operations and product marketing to human resources and governance practices. Are you ready to lead?In The Leader's Checklist, 10th Anniversary Edition: 16 Mission ... Leer más

$13.99 USD

Envision this scenario: An industrial manufacturer is breaking itself in three, and its board chair asks you, the chief financial officer, to step up to the helm of one of the spin-offs. You will take charge of everything, from plant operations and product marketing to human resources and governance practices. Are you ready to lead?In The Leader's Checklist, 10th Anniversary Edition: 16 Mission
... Leer más
Become the Best Version of Yourself

How to Transform Your Life and Claim Your Personal Power

de Glenn Stevens Jr ...

This ebook is designed to help you with the strategies and the practical steps you need in order to break those bad habits & change your life for the better. This book talks about knowing who you really are, learning your triggers for your undesirable behavior, building up your confidence & self-esteem. Inside this ebook there will be some questions that will require 100% honesty in order for you ... Leer más

$2.99 USD

This ebook is designed to help you with the strategies and the practical steps you need in order to break those bad habits & change your life for the better. This book talks about knowing who you really are, learning your triggers for your undesirable behavior, building up your confidence & self-esteem. Inside this ebook there will be some questions that will require 100% honesty in order for you
... Leer más
The Next Perfect Trade: A Magic Sword of Necessity

de Alex Gurevich ...

'The Next Perfect Trade' articulates a set of principles that can be applied in discovering superior trades; those that will be profitable in the broadest range of economic scenarios. The book shifts focus from forces that drive markets to forces that drive successful trades. The robust performance of this approach has inspired the subtitle 'A Magic Sword of Necessity'.If you think of investing as ... Leer más

$9.99 USD o gratis con Kobo Plus

'The Next Perfect Trade' articulates a set of principles that can be applied in discovering superior trades; those that will be profitable in the broadest range of economic scenarios. The book shifts focus from forces that drive markets to forces that drive successful trades. The robust performance of this approach has inspired the subtitle 'A Magic Sword of Necessity'.If you think of investing as
... Leer más
Practical Ethics In Public Administration

de Dean Gueras, Charles Garofalo ...

Make the Right Choice - Enhance Your Ethical Decision Making Skills Today!Ethical issues arise in all walks of life, but none have implications as far-reaching and serious as those related to public management. Most people working in the public sector want to do the "right" thing, but the issues can be highly complex or just not lend themselves to easy answers. Practical Ethics in Public ... Leer más

$41.99 USD

Make the Right Choice - Enhance Your Ethical Decision Making Skills Today!Ethical issues arise in all walks of life, but none have implications as far-reaching and serious as those related to public management. Most people working in the public sector want to do the "right" thing, but the issues can be highly complex or just not lend themselves to easy answers. Practical Ethics in Public
... Leer más
How the Wise Decide

The Lessons of 21 Extraordinary Leaders

de Aaron Sandoski, Bryn Zeckhauser ...

Discover the formula used by twenty-one of the world’s most extraordinary leaders to make consistent and smart decisions.How do the wise decide and lead businesses and organizations to great success is the question Bryn Zeckhauser and Aaron Sandoski posed to themselves after landing their first jobs as managers. Despite the best training the world could offer—Harvard MBAs and stints at McKinsey & ... Leer más

$6.99 USD

Discover the formula used by twenty-one of the world’s most extraordinary leaders to make consistent and smart decisions.How do the wise decide and lead businesses and organizations to great success is the question Bryn Zeckhauser and Aaron Sandoski posed to themselves after landing their first jobs as managers. Despite the best training the world could offer—Harvard MBAs and stints at McKinsey &
... Leer más
Design Strategy

Challenges in Wicked Problem Territory

de Nancy C. Roberts ...

Series series Design Thinking, Design Theory
A new approach to addressing the contemporary world’s most difficult challenges, such as climate change and poverty.Conflicts over “the problem” and “the solution” plague the modern world and land problem solvers in what has been called “wicked problem territory”—a social space with high levels of conflict over problems and solutions. In Design Strategy, Nancy C. Roberts proposes design as a ... Leer más

$38.99 USD

A new approach to addressing the contemporary world’s most difficult challenges, such as climate change and poverty.Conflicts over “the problem” and “the solution” plague the modern world and land problem solvers in what has been called “wicked problem territory”—a social space with high levels of conflict over problems and solutions. In Design Strategy, Nancy C. Roberts proposes design as a
... Leer más
Woman of Influence: 9 Steps to Build Your Brand, Establish Your Legacy, and Thrive

9 Steps to Build Your Brand, Establish Your Legacy, and Thrive

de Jo Miller ...

Reinvent yourself as a woman of influence—and become the leader you were meant to beHave you ever felt like your organization’s best-kept secret? Are you the go-to person for work that downplays your potential? Do you want to hone your leadership skills while still staying true to who you are? If you answered yes to any of these questions, or if your reputation as a standout contributor is not ... Leer más

$20.09 USD

Reinvent yourself as a woman of influence—and become the leader you were meant to beHave you ever felt like your organization’s best-kept secret? Are you the go-to person for work that downplays your potential? Do you want to hone your leadership skills while still staying true to who you are? If you answered yes to any of these questions, or if your reputation as a standout contributor is not
... Leer más
IoT Inc: How Your Company Can Use the Internet of Things to Win in the Outcome Economy

de Bruce Sinclair ...

Grab the top spot in your industry by seizing the power of IoTSmart products are everywhere. They’re in our companies, in our homes, in our pockets. People love these products. But what they love more is what these products do—and for anyone running a business today, outcomes are the key.The Internet of Things (IoT) is the point of connection between products and the results they deliver—it’s ... Leer más

$26.69 USD

Grab the top spot in your industry by seizing the power of IoTSmart products are everywhere. They’re in our companies, in our homes, in our pockets. People love these products. But what they love more is what these products do—and for anyone running a business today, outcomes are the key.The Internet of Things (IoT) is the point of connection between products and the results they deliver—it’s
... Leer más
領導者的試煉：600位執行長的智慧與教訓，最務實也最殘酷的七堂管理課

The CEO Test: Master the Challenges That Make or Break All Leaders

de 亞當．布萊安特, Adam Bryant;凱文．沙爾, Kevin Sharer ...

Traducido por 聞翊均 ...

★亞馬遜商管書暢銷榜Top 1★★《金融時報》每月選書★★《從A到A+》作者詹姆．柯林斯盛讚★紐約時報總裁、美國運通執行長、蘋果與優步的董事……各大跨國企業領導人齊聲推薦！卓越領導人必經的七大考驗，帶領團隊攀向頂峰、打造永續組織！七堂最有價值的領導課，透過600位執行長的親身經歷，看見自身盲點、學會最實際的管理策略。隨著所有產業的顛覆速度加快，領導也變得越來越困難。重責大任、無窮的批評與壓力、行程滿檔……儘管領導者享有高薪與福利、權力無人能及，但背負的義務及壓力也非一般人所能想像。凱文曾任安進藥品執行長達20年，帶領公司將年營收從10億提升至160億美元；亞當則是擁有30年經驗的資深記者，曾與全球600多位執行長進行深度訪談。本書就是兩位作者在過程中累積而成的心血結晶。▌第一項試煉：將複雜事物簡單化迅速掌握... ... Leer más

$8.99 USD

★亞馬遜商管書暢銷榜Top 1★★《金融時報》每月選書★★《從A到A+》作者詹姆．柯林斯盛讚★紐約時報總裁、美國運通執行長、蘋果與優步的董事……各大跨國企業領導人齊聲推薦！卓越領導人必經的七大考驗，帶領團隊攀向頂峰、打造永續組織！七堂最有價值的領導課，透過600位執行長的親身經歷，看見自身盲點、學會最實際的管理策略。隨著所有產業的顛覆速度加快，領導也變得越來越困難。重責大任、無窮的批評與壓力、行程滿檔……儘管領導者享有高薪與福利、權力無人能及，但背負的義務及壓力也非一般人所能想像。凱文曾任安進藥品執行長達20年，帶領公司將年營收從10億提升至160億美元；亞當則是擁有30年經驗的資深記者，曾與全球600多位執行長進行深度訪談。本書就是兩位作者在過程中累積而成的心血結晶。▌第一項試煉：將複雜事物簡單化迅速掌握...
... Leer más

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