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Impact for Marketing Data Analytics Making Data-Driven Decisions

IMPACT Marketing Series: A Complete Courses, #13

de Mustafa Al-Dori ...

Series Libro 13 - IMPACT Marketing Series: A Complete Courses
Your Crash Course in Making Data Your Marketing SidekickPicture this: you're sipping coffee, flipping through a book that makes marketing analytics feel like a fun puzzle, not a headache. That's Impact for Marketing Data Analytics: Making Data-Driven Decisions, your no-fluff guide to turning numbers into campaign wins. Part of a killer marketing series, it's like a workshop with a buddy who's ... Leer más

$9.99 USD o gratis con Kobo Plus

Your Crash Course in Making Data Your Marketing SidekickPicture this: you're sipping coffee, flipping through a book that makes marketing analytics feel like a fun puzzle, not a headache. That's Impact for Marketing Data Analytics: Making Data-Driven Decisions, your no-fluff guide to turning numbers into campaign wins. Part of a killer marketing series, it's like a workshop with a buddy who's
... Leer más
Practical Data Analysis

For small businesses, analyzing the information contained in their data using open source technology could be game-changing. All you need is some basic programming and mathematical skills to do just that.

de Hector Cuesta ...

Each chapter of the book quickly introduces a key theme of Data Analysis, before immersing you in the practical aspects of each theme. Youll learn quickly how to perform all aspects of Data Analysis.Practical Data Analysis is a book ideal for home and small business users who want to slice & dice the data they have on hand with minimum hassle. ... Leer más

$31.49 USD o gratis con Kobo Plus

Each chapter of the book quickly introduces a key theme of Data Analysis, before immersing you in the practical aspects of each theme. Youll learn quickly how to perform all aspects of Data Analysis.Practical Data Analysis is a book ideal for home and small business users who want to slice & dice the data they have on hand with minimum hassle.
... Leer más
OCA/OCP Oracle Database 12c All-in-One Exam Guide (Exams 1Z0-061, 1Z0-062, & 1Z0-063)

de John Watson, Roopesh Ramklass, Bob Bryla ...

Series series All-in-One
This Oracle Press certification exam guide prepares you for the new Oracle Database 12c certification track, including the core requirements for OCA and OCP certification.OCA/OCP Oracle Database 12c All-in-One Exam Guide (Exams 1Z0-061, 1Z0-062, & 1Z0-063) covers all of the exam objectives on the Installation and Administration, SQL Fundamentals, and Advanced Administration exams in detail. Each ... Leer más

$58.39 USD

This Oracle Press certification exam guide prepares you for the new Oracle Database 12c certification track, including the core requirements for OCA and OCP certification.OCA/OCP Oracle Database 12c All-in-One Exam Guide (Exams 1Z0-061, 1Z0-062, & 1Z0-063) covers all of the exam objectives on the Installation and Administration, SQL Fundamentals, and Advanced Administration exams in detail. Each
... Leer más
Learning R

A Step-by-Step Function Guide to Data Analysis

de Richard Cotton ...

Learn how to perform data analysis with the R language and software environment, even if you have little or no programming experience. With the tutorials in this hands-on guide, youâ??ll learn how to use the essential R tools you need to know to analyze data, including data types and programming concepts.The second half of Learning R shows you real data analysis in action by covering everything ... Leer más

$33.89 USD

Learn how to perform data analysis with the R language and software environment, even if you have little or no programming experience. With the tutorials in this hands-on guide, youâ??ll learn how to use the essential R tools you need to know to analyze data, including data types and programming concepts.The second half of Learning R shows you real data analysis in action by covering everything
... Leer más
Learning GraphQL

Declarative Data Fetching for Modern Web Apps

de Eve Porcello, Alex Banks ...

Why is GraphQL the most innovative technology for fetching data since Ajax? By providing a query language for your APIs and a runtime for fulfilling queries with your data, GraphQL presents a clear alternative to REST and ad hoc web service architectures. With this practical guide, Alex Banks and Eve Porcello deliver a clear learning path for frontend web developers, backend engineers, and project ... Leer más

$24.49 USD

Why is GraphQL the most innovative technology for fetching data since Ajax? By providing a query language for your APIs and a runtime for fulfilling queries with your data, GraphQL presents a clear alternative to REST and ad hoc web service architectures. With this practical guide, Alex Banks and Eve Porcello deliver a clear learning path for frontend web developers, backend engineers, and project
... Leer más
MySQL Pocket Reference

SQL Functions and Utilities

de George Reese ...

To help you be more efficient in your work, this handy pocket reference gives you instant reminders on how to use important MySQL functions, especially in conjunction with key parts of the LAMP open source infrastructure. This powerful database system is so rich in features that no administrator or programmer can stay familiar with all of them. MySQL Pocket Reference is an ideal on-the-job ... Leer más

$9.89 USD

To help you be more efficient in your work, this handy pocket reference gives you instant reminders on how to use important MySQL functions, especially in conjunction with key parts of the LAMP open source infrastructure. This powerful database system is so rich in features that no administrator or programmer can stay familiar with all of them. MySQL Pocket Reference is an ideal on-the-job
... Leer más
Elixir in Action, Third Edition

de Saša Juric ...

Series series In Action
Fully updated to Elixir 1.15, this authoritative bestseller reveals how Elixir tackles problems of scalability, fault tolerance, and high availability.Thousands of developers have learned to build applications in Elixir by using Saša Juric’s Elixir in Action. You’ll skip the programming basics or 101 introductions; this book builds on your existing knowledge to get you quickly writing real Elixir ... Leer más

$49.99 USD

Fully updated to Elixir 1.15, this authoritative bestseller reveals how Elixir tackles problems of scalability, fault tolerance, and high availability.Thousands of developers have learned to build applications in Elixir by using Saša Juric’s Elixir in Action. You’ll skip the programming basics or 101 introductions; this book builds on your existing knowledge to get you quickly writing real Elixir
... Leer más
Hands-On Programming with R

de Garrett Grolemund ...

Learn how to program by diving into the R language, and then use your newfound skills to solve practical data science problems. With this book, you’ll learn how to load data, assemble and disassemble data objects, navigate R’s environment system, write your own functions, and use all of R’s programming tools.RStudio Master Instructor Garrett Grolemund not only teaches you how to program, but also ... Leer más

$23.09 USD

Learn how to program by diving into the R language, and then use your newfound skills to solve practical data science problems. With this book, you’ll learn how to load data, assemble and disassemble data objects, navigate R’s environment system, write your own functions, and use all of R’s programming tools.RStudio Master Instructor Garrett Grolemund not only teaches you how to program, but also
... Leer más
Data Visualization with Microsoft Power BI

How to Design Savvy Dashboards

de Alex Kolokolov, Maxim Zelensky ...

The first book that delivers data viz best practices precisely for Power BIThis practical guide shows how to quickly create visualizations and build savvy dashboards, with 25 chapters that explore different chart types plus 40 visuals from the AppSource gallery, from default to advanced, all over 400 color pages.Key features:Beautiful examples of charts, along with specific use casesStep-by-step ... Leer más

$36.79 USD

The first book that delivers data viz best practices precisely for Power BIThis practical guide shows how to quickly create visualizations and build savvy dashboards, with 25 chapters that explore different chart types plus 40 visuals from the AppSource gallery, from default to advanced, all over 400 color pages.Key features:Beautiful examples of charts, along with specific use casesStep-by-step
... Leer más
Learning TensorFlow

A Guide to Building Deep Learning Systems

de Tom Hope, Yehezkel S. Resheff, Itay Lieder ...

Roughly inspired by the human brain, deep neural networks trained with large amounts of data can solve complex tasks with unprecedented accuracy. This practical book provides an end-to-end guide to TensorFlow, the leading open source software library that helps you build and train neural networks for computer vision, natural language processing (NLP), speech recognition, and general predictive ... Leer más

$36.79 USD

Roughly inspired by the human brain, deep neural networks trained with large amounts of data can solve complex tasks with unprecedented accuracy. This practical book provides an end-to-end guide to TensorFlow, the leading open source software library that helps you build and train neural networks for computer vision, natural language processing (NLP), speech recognition, and general predictive
... Leer más
SQL for Data Scientists

A Beginner's Guide for Building Datasets for Analysis

de Renee M. P. Teate ...

Jump-start your career as a data scientist—l****earn to develop datasets for exploration, analysis, and machine learningSQL for Data Scientists: A Beginner's Guide for Building Datasets for Analysis is a resource that’s dedicated to the Structured Query Language (SQL) and dataset design skills that data scientists use most. Aspiring data scientists will learn how to how to construct datasets for ... Leer más

$30.00 USD

Jump-start your career as a data scientist—l****earn to develop datasets for exploration, analysis, and machine learningSQL for Data Scientists: A Beginner's Guide for Building Datasets for Analysis is a resource that’s dedicated to the Structured Query Language (SQL) and dataset design skills that data scientists use most. Aspiring data scientists will learn how to how to construct datasets for
... Leer más
OCEB 2 Certification Guide

Business Process Management - Fundamental Level

de Tim Weilkiens, Christian Weiss, Andrea Grass, Kim Nena Duggen ...

OCEB 2 Certification Guide, Second Edition has been updated to cover the new version 2 of the BPMN standard and delivers expert insight into BPM from one of the developers of the OCEB Fundamental exam, offering full coverage of the fundamental exam material for both the business and technical tracks to further certification. The first study guide prepares candidates to take—and pass—the OCEB ... Leer más

$49.49 USD

OCEB 2 Certification Guide, Second Edition has been updated to cover the new version 2 of the BPMN standard and delivers expert insight into BPM from one of the developers of the OCEB Fundamental exam, offering full coverage of the fundamental exam material for both the business and technical tracks to further certification. The first study guide prepares candidates to take—and pass—the OCEB
... Leer más
Redis Cookbook

Practical Techniques for Fast Data Manipulation

de Tiago Macedo, Fred Oliveira ...

Two years since its initial release, Redis already has an impressive list of adopters, including Engine Yard, GitHub, Craigslist, and Digg. This open source data structure server is built for speed and flexibility, making it ideal for many applications. If you're using Redis, or considering it, this concise cookbook provides recipes for a variety of issues you're likely to face.Each recipe solves ... Leer más

$12.39 USD

Two years since its initial release, Redis already has an impressive list of adopters, including Engine Yard, GitHub, Craigslist, and Digg. This open source data structure server is built for speed and flexibility, making it ideal for many applications. If you're using Redis, or considering it, this concise cookbook provides recipes for a variety of issues you're likely to face.Each recipe solves
... Leer más
Creating a Data-Driven Organization

Practical Advice from the Trenches

de Carl Anderson ...

What do you need to become a data-driven organization? Far more than having big data or a crack team of unicorn data scientists, it requires establishing an effective, deeply-ingrained data culture. This practical book shows you how true data-drivenness involves processes that require genuine buy-in across your company, from analysts and management to the C-Suite and the board.Through interviews ... Leer más

$28.09 USD

What do you need to become a data-driven organization? Far more than having big data or a crack team of unicorn data scientists, it requires establishing an effective, deeply-ingrained data culture. This practical book shows you how true data-drivenness involves processes that require genuine buy-in across your company, from analysts and management to the C-Suite and the board.Through interviews
... Leer más
Genomics in the Cloud

Using Docker, GATK, and WDL in Terra

de Geraldine A. Van der Auwera, Brian D. O'Connor ...

Data in the genomics field is booming. In just a few years, organizations such as the National Institutes of Health (NIH) will host 50+ petabytesâ??or over 50 million gigabytesâ??of genomic data, and theyâ??re turning to cloud infrastructure to make that data available to the research community. How do you adapt analysis tools and protocols to access and analyze that volume of data in the cloud ... Leer más

$55.49 USD

Data in the genomics field is booming. In just a few years, organizations such as the National Institutes of Health (NIH) will host 50+ petabytesâ??or over 50 million gigabytesâ??of genomic data, and theyâ??re turning to cloud infrastructure to make that data available to the research community. How do you adapt analysis tools and protocols to access and analyze that volume of data in the cloud
... Leer más
The Little Book of Data

Understanding the Powerful Analytics that Fuel AI, Make or Break Careers, and Could Just End Up Saving the World

de Justin Evans ...

Data is not about number crunching. It’s about ideas. And when used properly (read: ethically), it is the problem solver of our time.Yet many savvy people seem to be in data denial: they don’t think they need to understand data, or it’s too complicated, or worse, using it is somehow unethical. Yet as data and AI (just an accelerated way to put data to work) move to the center of professional and ... Leer más

$14.99 USD

Data is not about number crunching. It’s about ideas. And when used properly (read: ethically), it is the problem solver of our time.Yet many savvy people seem to be in data denial: they don’t think they need to understand data, or it’s too complicated, or worse, using it is somehow unethical. Yet as data and AI (just an accelerated way to put data to work) move to the center of professional and
... Leer más
Python Web Scraping Cookbook

Over 90 proven recipes to get you scraping with Python, microservices, Docker, and AWS

de Michael Heydt, Lazar Telebak, Mei Lu ...

Untangle your web scraping complexities and access web data with ease using Python scriptsKey FeaturesHands-on recipes for advancing your web scraping skills to expert levelOne-stop solution guide to address complex and challenging web scraping tasks using PythonUnderstand web page structures and collect data from a website with easeBook DescriptionPython Web Scraping Cookbook is a solution ... Leer más

$34.19 USD o gratis con Kobo Plus

Untangle your web scraping complexities and access web data with ease using Python scriptsKey FeaturesHands-on recipes for advancing your web scraping skills to expert levelOne-stop solution guide to address complex and challenging web scraping tasks using PythonUnderstand web page structures and collect data from a website with easeBook DescriptionPython Web Scraping Cookbook is a solution
... Leer más
Oracle Quick Guides Part 1 - Oracle Basics: Database & Tools

de Malcolm Coxall ...

Series Libro 1 - Oracle Quick Guides
This is Part 1 of a series of quick learning guides for Oracle designers, developers and managers. Part 1 introduces completely new entrants to the Oracle environment about Relational principles and history, the background of Oracle, the products, database architecture, installation, Oracle and 3rd party database and design tools and provides a glossary of basic Oracle terminology and simple ... Leer más

$3.50 USD

This is Part 1 of a series of quick learning guides for Oracle designers, developers and managers. Part 1 introduces completely new entrants to the Oracle environment about Relational principles and history, the background of Oracle, the products, database architecture, installation, Oracle and 3rd party database and design tools and provides a glossary of basic Oracle terminology and simple
... Leer más
Building Knowledge Graphs

A Practitioner's Guide

de Jesus Barrasa, Jim Webber ...

Incredibly useful, knowledge graphs help organizations keep track of medical research, cybersecurity threat intelligence, GDPR compliance, web user engagement, and much more. They do so by storing interlinked descriptions of entities—objects, events, situations, or abstract concepts—and encoding the underlying information. How do you create a knowledge graph? And how do you move it from theory ... Leer más

$55.49 USD

Incredibly useful, knowledge graphs help organizations keep track of medical research, cybersecurity threat intelligence, GDPR compliance, web user engagement, and much more. They do so by storing interlinked descriptions of entities—objects, events, situations, or abstract concepts—and encoding the underlying information. How do you create a knowledge graph? And how do you move it from theory
... Leer más
Python Machine Learning: Introduction to Machine Learning with Python

de Frank Millstein ...

Machine learning is the science of getting machines and computers to act and learn on their own without being programmed explicitly. In just the past decade, this field has given us practical speech recognition, self-driving cars, greatly improved understanding of the overall human genome, effective web search and much more. Therefore, there is no wondering why machine learning is so pervasive ... Leer más

$3.99 USD o gratis con Kobo Plus

Machine learning is the science of getting machines and computers to act and learn on their own without being programmed explicitly. In just the past decade, this field has given us practical speech recognition, self-driving cars, greatly improved understanding of the overall human genome, effective web search and much more. Therefore, there is no wondering why machine learning is so pervasive
... Leer más
XSLT

Mastering XML Transformations

de Doug Tidwell ...

After years of anticipation and delay, the W3C finally released the XSLT 2.0 standard in January 2007. The revised edition of this classic book offers practical, real-world examples that demonstrate how you can apply XSLT stylesheets to XML data using either the new specification, or the older XSLT 1.0 standard.XSLT is a critical language for converting XML documents into other formats, such as ... Leer más

$28.79 USD

After years of anticipation and delay, the W3C finally released the XSLT 2.0 standard in January 2007. The revised edition of this classic book offers practical, real-world examples that demonstrate how you can apply XSLT stylesheets to XML data using either the new specification, or the older XSLT 1.0 standard.XSLT is a critical language for converting XML documents into other formats, such as
... Leer más
Bayesian Analysis with Python

Introduction to statistical modeling and probabilistic programming using PyMC3 and ArviZ

de Osvaldo Martin, Eric Ma, Austin Rochford ...

Bayesian modeling with PyMC3 and exploratory analysis of Bayesian models with ArviZ Key FeaturesA step-by-step guide to conduct Bayesian data analyses using PyMC3 and ArviZA modern, practical and computational approach to Bayesian statistical modelingA tutorial for Bayesian analysis and best practices with the help of sample problems and practice exercises.Book DescriptionThe second edition of ... Leer más

$37.79 USD o gratis con Kobo Plus

Bayesian modeling with PyMC3 and exploratory analysis of Bayesian models with ArviZ Key FeaturesA step-by-step guide to conduct Bayesian data analyses using PyMC3 and ArviZA modern, practical and computational approach to Bayesian statistical modelingA tutorial for Bayesian analysis and best practices with the help of sample problems and practice exercises.Book DescriptionThe second edition of
... Leer más
Julia for Scientific Computing

Julia in Production: A Data Science Journey

de Alexander Clifton ...

Series series Julia in Production: A Data Science Journey
Transform your data science workflows with Julia's lightning-fast performance. This practical guide helps Python and R developers transition to Julia for large-scale scientific computing, machine learning, and numerical analysis. Features real-world case studies, optimization techniques, and integration with popular data science tools. Includes parallel computing patterns and best practices for ... Leer más

$4.99 USD o gratis con Kobo Plus

Transform your data science workflows with Julia's lightning-fast performance. This practical guide helps Python and R developers transition to Julia for large-scale scientific computing, machine learning, and numerical analysis. Features real-world case studies, optimization techniques, and integration with popular data science tools. Includes parallel computing patterns and best practices for
... Leer más
Reliable Machine Learning

Applying SRE Principles to ML in Production

de Cathy Chen, Niall Richard Murphy, Kranti Parisa, D. Sculley, Todd Underwood ...

Whether you're part of a small startup or a multinational corporation, this practical book shows data scientists, software and site reliability engineers, product managers, and business owners how to run and establish ML reliably, effectively, and accountably within your organization. You'll gain insight into everything from how to do model monitoring in production to how to run a well-tuned model ... Leer más

$48.99 USD

Whether you're part of a small startup or a multinational corporation, this practical book shows data scientists, software and site reliability engineers, product managers, and business owners how to run and establish ML reliably, effectively, and accountably within your organization. You'll gain insight into everything from how to do model monitoring in production to how to run a well-tuned model
... Leer más

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