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Bottlenecks

Aligning UX Design with User Psychology

by David C. Evans ...

Series series Professional and Applied Computing (R0)
Learn the psychological constrictions of attention, perception, memory, disposition, motivation, and social influence that determine whether customers will be receptive to your digital innovations.Bottlenecks: Aligning UX Design with User Psychology fills a need for entrepreneurs, designers, and marketing professionals in the application of foundational psychology to user-experience design. The ... Read more

$40.99 USD

Learn the psychological constrictions of attention, perception, memory, disposition, motivation, and social influence that determine whether customers will be receptive to your digital innovations.Bottlenecks: Aligning UX Design with User Psychology fills a need for entrepreneurs, designers, and marketing professionals in the application of foundational psychology to user-experience design. The
... Read more
100 Things Every Presenter Needs To Know About People

by Susan Weinschenk, Guthrie Weinschenk ...

Series series 100 Things
New 2nd Edition! Do you know the science behind giving a powerful and persuasive presentation? This book reveals what you need to know about how people listen, how people decide, and how people react so that you can learn to create more engaging presentations. No matter what your current skill level, whether beginner or polished, this book will guide you to the next level, teaching you how to ... Read more

$7.99 USD

New 2nd Edition! Do you know the science behind giving a powerful and persuasive presentation? This book reveals what you need to know about how people listen, how people decide, and how people react so that you can learn to create more engaging presentations. No matter what your current skill level, whether beginner or polished, this book will guide you to the next level, teaching you how to
... Read more
UX for Beginners

A Crash Course in 100 Short Lessons

by Joel Marsh ...

Apps! Websites! Rubber Ducks! Naked Ninjas! This book has everything. If you want to get started in user experience design (UX), you've come to the right place: 100 self-contained lessons that cover the whole spectrum of fundamentals.Forget dry, technical material. This bookÃ¢??based on the wildly popular UX Crash Course from Joel MarshÃ¢??s blog The Hipper ElementÃ¢??is laced with the author's ... Read more

$24.99 USD

Apps! Websites! Rubber Ducks! Naked Ninjas! This book has everything. If you want to get started in user experience design (UX), you've come to the right place: 100 self-contained lessons that cover the whole spectrum of fundamentals.Forget dry, technical material. This bookÃ¢??based on the wildly popular UX Crash Course from Joel MarshÃ¢??s blog The Hipper ElementÃ¢??is laced with the author's
... Read more
Fundamental Approaches to Software Engineering

22nd International Conference, FASE 2019, Held as Part of the European Joint Conferences on Theory and Practice of Software, ETAPS 2019, Prague, Czech Republic, April 6–11, 2019, Proceedings

Edited by Reiner Hähnle, Wil van der Aalst ...

Series series Springer Nature Proceedings Computer Science
This book is Open Access under a CC BY licence.This book constitutes the proceedings of the 22nd International Conference on Fundamental Approaches to Software Engineering, FASE 2019, which took place in Prague, Czech Republic in April 2019, held as Part of the European Joint Conferences on Theory and Practice of Software, ETAPS 2019.The 24 papers presented in this volume were carefully reviewed ... Read more

Free

This book is Open Access under a CC BY licence.This book constitutes the proceedings of the 22nd International Conference on Fundamental Approaches to Software Engineering, FASE 2019, which took place in Prague, Czech Republic in April 2019, held as Part of the European Joint Conferences on Theory and Practice of Software, ETAPS 2019.The 24 papers presented in this volume were carefully reviewed
... Read more
Designing Interfaces

Patterns for Effective Interaction Design

by Jenifer Tidwell ...

Designing a good interface isn't easy. Users demand software that is well-behaved, good-looking, and easy to use. Your clients or managers demand originality and a short time to market. Your UI technology -- web applications, desktop software, even mobile devices -- may give you the tools you need, but little guidance on how to use them well.UI designers over the years have refined the art of ... Read more

$28.99 USD

Designing a good interface isn't easy. Users demand software that is well-behaved, good-looking, and easy to use. Your clients or managers demand originality and a short time to market. Your UI technology -- web applications, desktop software, even mobile devices -- may give you the tools you need, but little guidance on how to use them well.UI designers over the years have refined the art of
... Read more
Better Onboarding

Effective Strategies for Guiding New Users

by Krystal Higgins ...

When users try your product or service for the first time, what encourages them to come back? Onboarding can make the difference between abandoned accounts and devoted use-if we design it as a holistic, ongoing process.Krystal Higgins demonstrates how the best onboarding experiences guide people as they interact, helping them follow their own path to success. Gain practical strategies and ... Read more

$14.99 USD

When users try your product or service for the first time, what encourages them to come back? Onboarding can make the difference between abandoned accounts and devoted use-if we design it as a holistic, ongoing process.Krystal Higgins demonstrates how the best onboarding experiences guide people as they interact, helping them follow their own path to success. Gain practical strategies and
... Read more
The Enterprise Big Data Lake

Delivering the Promise of Big Data and Data Science

by Alex Gorelik ...

The data lake is a daring new approach for harnessing the power of big data technology and providing convenient self-service capabilities. But is it right for your company? This book is based on discussions with practitioners and executives from more than a hundred organizations, ranging from data-driven companies such as Google, LinkedIn, and Facebook, to governments and traditional corporate ... Read more

$48.99 USD

The data lake is a daring new approach for harnessing the power of big data technology and providing convenient self-service capabilities. But is it right for your company? This book is based on discussions with practitioners and executives from more than a hundred organizations, ranging from data-driven companies such as Google, LinkedIn, and Facebook, to governments and traditional corporate
... Read more
Minding the Machines

Building and Leading Data Science and Analytics Teams

by Jeremy Adamson ...

Organize, plan, and build an exceptional data analytics team within your organizationIn Minding the Machines: Building and Leading Data Science and Analytics Teams, AI and analytics strategy expert Jeremy Adamson delivers an accessible and insightful roadmap to structuring and leading a successful analytics team. The book explores the tasks, strategies, methods, and frameworks necessary for an ... Read more

$24.00 USD

Organize, plan, and build an exceptional data analytics team within your organizationIn Minding the Machines: Building and Leading Data Science and Analytics Teams, AI and analytics strategy expert Jeremy Adamson delivers an accessible and insightful roadmap to structuring and leading a successful analytics team. The book explores the tasks, strategies, methods, and frameworks necessary for an
... Read more
MASTER DATA MANAGEMENT AND DATA GOVERNANCE, 2/E

by Alex Berson, Larry Dubov ...

The latest techniques for building a customer-focused enterprise environment"The authors have appreciated that MDM is a complex multidimensional area, and have set out to cover each of these dimensions in sufficient detail to provide adequate practical guidance to anyone implementing MDM. While this necessarily makes the book rather long, it means that the authors achieve a comprehensive treatment ... Read more

$54.99 USD

The latest techniques for building a customer-focused enterprise environment"The authors have appreciated that MDM is a complex multidimensional area, and have set out to cover each of these dimensions in sufficient detail to provide adequate practical guidance to anyone implementing MDM. While this necessarily makes the book rather long, it means that the authors achieve a comprehensive treatment
... Read more
QlikView 11 para Desarrolladores

by Barry Harmsen, Miguel Angel Garcia ...

Los ejercicios de este libro tienen un enfoque de tutorial paso a paso y en los que al mismo tiempo se van presentando mejores practicas de desarrollo. El libro esta estructurado de forma que puede ser leido de inicio a fin o leer solamente partes del mismo.Este libro va dirigido a desarrolladores y usuarios que quieren aprender a crear aplicaciones de Inteligencia de Negocios con QlikView. ... Read more

$34.99 USD or Free with Kobo Plus

Los ejercicios de este libro tienen un enfoque de tutorial paso a paso y en los que al mismo tiempo se van presentando mejores practicas de desarrollo. El libro esta estructurado de forma que puede ser leido de inicio a fin o leer solamente partes del mismo.Este libro va dirigido a desarrolladores y usuarios que quieren aprender a crear aplicaciones de Inteligencia de Negocios con QlikView.
... Read more
Creating a Data-Driven Organization

Practical Advice from the Trenches

by Carl Anderson ...

What do you need to become a data-driven organization? Far more than having big data or a crack team of unicorn data scientists, it requires establishing an effective, deeply-ingrained data culture. This practical book shows you how true data-drivenness involves processes that require genuine buy-in across your company, from analysts and management to the C-Suite and the board.Through interviews ... Read more

$28.99 USD

What do you need to become a data-driven organization? Far more than having big data or a crack team of unicorn data scientists, it requires establishing an effective, deeply-ingrained data culture. This practical book shows you how true data-drivenness involves processes that require genuine buy-in across your company, from analysts and management to the C-Suite and the board.Through interviews
... Read more
Data Science For Dummies

by Lillian Pierson ...

Monetize your company’s data and data science expertise without spending a fortune on hiring independent strategy consultants to helpWhat if there was one simple, clear process for ensuring that all your company’s data science projects achieve a high a return on investment? What if you could validate your ideas for future data science projects, and select the one idea that’s most prime for ... Read more

$22.00 USD

Monetize your company’s data and data science expertise without spending a fortune on hiring independent strategy consultants to helpWhat if there was one simple, clear process for ensuring that all your company’s data science projects achieve a high a return on investment? What if you could validate your ideas for future data science projects, and select the one idea that’s most prime for
... Read more
Building Knowledge Graphs

A Practitioner's Guide

by Jesus Barrasa, Jim Webber ...

Incredibly useful, knowledge graphs help organizations keep track of medical research, cybersecurity threat intelligence, GDPR compliance, web user engagement, and much more. They do so by storing interlinked descriptions of entities—objects, events, situations, or abstract concepts—and encoding the underlying information. How do you create a knowledge graph? And how do you move it from theory ... Read more

$55.99 USD

Incredibly useful, knowledge graphs help organizations keep track of medical research, cybersecurity threat intelligence, GDPR compliance, web user engagement, and much more. They do so by storing interlinked descriptions of entities—objects, events, situations, or abstract concepts—and encoding the underlying information. How do you create a knowledge graph? And how do you move it from theory
... Read more
The FPGA Programming Handbook

An essential guide to FPGA design for transforming ideas into hardware using SystemVerilog and VHDL

by Frank Bruno, Guy Eschemann ...

Develop solid FPGA programming skills in SystemVerilog and VHDL by crafting practical projects – VGA controller, microprocessor, calculator, keyboard – and amplify your know-how with insider industry knowledge, all in one handbook. Purchase of the print or Kindle book includes a free eBook in PDF formatKey FeaturesExplore a wide range of FPGA applications, grasp their versatility, and master ... Read more

$35.99 USD or Free with Kobo Plus

Develop solid FPGA programming skills in SystemVerilog and VHDL by crafting practical projects – VGA controller, microprocessor, calculator, keyboard – and amplify your know-how with insider industry knowledge, all in one handbook. Purchase of the print or Kindle book includes a free eBook in PDF formatKey FeaturesExplore a wide range of FPGA applications, grasp their versatility, and master
... Read more
Interviewing Users

How to Uncover Compelling Insights

by Steve Portigal ...

Interviewing is easy, right? Anyone can do it… but few do it well enough to unlock the benefits and insights that interviewing users and customers can yield.In this new and updated edition of the acclaimed classic Interviewing Users, Steve Portigal quickly and effectively dispels the myth that interviewing is trivial. He shows how research studies and logistics can be used to determine concrete ... Read more

$38.99 USD

Interviewing is easy, right? Anyone can do it… but few do it well enough to unlock the benefits and insights that interviewing users and customers can yield.In this new and updated edition of the acclaimed classic Interviewing Users, Steve Portigal quickly and effectively dispels the myth that interviewing is trivial. He shows how research studies and logistics can be used to determine concrete
... Read more
Vector Databases

A Practical Introduction

by Nitin Borwankar ...

The AI revolution is here, and at its core lies a game-changing technology that most developers haven’t fully explored: vector databases. From powering semantic search to enabling large language models (LLMs) and generative AI, vector databases are reshaping how we build applications with unstructured data like text, images, and audio. But how do you go from curious to capable with this vital ... Read more

$43.99 USD

The AI revolution is here, and at its core lies a game-changing technology that most developers haven’t fully explored: vector databases. From powering semantic search to enabling large language models (LLMs) and generative AI, vector databases are reshaping how we build applications with unstructured data like text, images, and audio. But how do you go from curious to capable with this vital
... Read more
"Artificial Intelligence: How Does It Work? And How to Use It?"

by Sabry Fattah ...

In a world increasingly driven by technological advancements, Artificial Intelligence (AI) has emerged as a game-changer, transforming industries and revolutionizing the way we live and work. This book is a must-read guide that takes you on an exhilarating journey into the realm of AI, unraveling its inner workings and empowering you to leverage its potential.This book is meticulously crafted to ... Read more

$9.99 USD or Free with Kobo Plus

In a world increasingly driven by technological advancements, Artificial Intelligence (AI) has emerged as a game-changer, transforming industries and revolutionizing the way we live and work. This book is a must-read guide that takes you on an exhilarating journey into the realm of AI, unraveling its inner workings and empowering you to leverage its potential.This book is meticulously crafted to
... Read more
Programming Languages and Systems

28th European Symposium on Programming, ESOP 2019, Held as Part of the European Joint Conferences on Theory and Practice of Software, ETAPS 2019, Prague, Czech Republic, April 6–11, 2019, Proceedings

Edited by Luís Caires ...

Series series Springer Nature Proceedings Computer Science
This open access book constitutes the proceedings of the 28th European Symposium on Programming, ESOP 2019, which took place in Prague, Czech Republic, in April 2019, held as Part of the European Joint Conferences on Theory and Practice of Software, ETAPS 2019. ... Read more

Free

This open access book constitutes the proceedings of the 28th European Symposium on Programming, ESOP 2019, which took place in Prague, Czech Republic, in April 2019, held as Part of the European Joint Conferences on Theory and Practice of Software, ETAPS 2019.
... Read more
Design Sprint

A Practical Guidebook for Building Great Digital Products

by Richard Banfield, C. Todd Lombardo, Trace Wax ...

With more than 500 new apps entering the market every day, what does it take to build a successful digital product? You can greatly reduce your risk of failure with design sprints, a process that enables your team to prototype and test a digital product idea within a week. This practical guide shows you exactly what a design sprint involves and how you can incorporate the process into your ... Read more

$28.99 USD

With more than 500 new apps entering the market every day, what does it take to build a successful digital product? You can greatly reduce your risk of failure with design sprints, a process that enables your team to prototype and test a digital product idea within a week. This practical guide shows you exactly what a design sprint involves and how you can incorporate the process into your
... Read more
The Esri Guide to GIS Analysis, Volume 3

Modeling Suitability, Movement, and Interaction

by Andy Mitchell ...

The Esri Guide to GIS Analysis, Volume 3: Modeling Suitability, Movement, and Interaction describes practical applications of modeling concepts in a geographic information system (GIS). This book shows readers how they can explore spatial interaction, site selection, routing, and scheduling, and explains how to best interpret the results of the analysis. With full-color maps and illustrations and ... Read more

$38.99 USD

The Esri Guide to GIS Analysis, Volume 3: Modeling Suitability, Movement, and Interaction describes practical applications of modeling concepts in a geographic information system (GIS). This book shows readers how they can explore spatial interaction, site selection, routing, and scheduling, and explains how to best interpret the results of the analysis. With full-color maps and illustrations and
... Read more
Security and Usability

Designing Secure Systems that People Can Use

by Lorrie Faith Cranor, Simson Garfinkel ...

Human factors and usability issues have traditionally played a limited role in security research and secure systems development. Security experts have largely ignored usability issues--both because they often failed to recognize the importance of human factors and because they lacked the expertise to address them.But there is a growing recognition that today's security problems can be solved only ... Read more

$28.99 USD

Human factors and usability issues have traditionally played a limited role in security research and secure systems development. Security experts have largely ignored usability issues--both because they often failed to recognize the importance of human factors and because they lacked the expertise to address them.But there is a growing recognition that today's security problems can be solved only
... Read more
Mastering Oracle SQL

Putting Oracle SQL to Work

by Sanjay Mishra, Alan Beaulieu ...

The vast majority of Oracle SQL books discuss some syntax, provide the barest rudiments of using Oracle SQL, and perhaps include a few simple examples. It might be enough to pass a survey course, or give you some buzz words to drop in conversation with real Oracle DBAs. But if you use Oracle SQL on a regular basis, you want much more. You want to access the full power of SQL to write queries in an ... Read more

$23.99 USD

The vast majority of Oracle SQL books discuss some syntax, provide the barest rudiments of using Oracle SQL, and perhaps include a few simple examples. It might be enough to pass a survey course, or give you some buzz words to drop in conversation with real Oracle DBAs. But if you use Oracle SQL on a regular basis, you want much more. You want to access the full power of SQL to write queries in an
... Read more
Semantic Web for the Working Ontologist

Effective Modeling for Linked Data, RDFS, and OWL

by James Hendler, Fabien Gandon, Dean Allemang ...

Series series ACM Books
Enterprises have made amazing advances by taking advantage of data about their business to provide predictions and understanding of their customers, markets, and products. But as the world of business becomes more interconnected and global, enterprise data is no long a monolith; it is just a part of a vast web of data. Managing data on a world-wide scale is a key capability for any business today ... Read more

$43.99 USD

Enterprises have made amazing advances by taking advantage of data about their business to provide predictions and understanding of their customers, markets, and products. But as the world of business becomes more interconnected and global, enterprise data is no long a monolith; it is just a part of a vast web of data. Managing data on a world-wide scale is a key capability for any business today
... Read more
Introducing Markdown and Pandoc

Using Markup Language and Document Converter

by Thomas Mailund ...

Series series Professional and Applied Computing (R0)
Discover how to write manuscripts in Markdown and translate them with Pandoc into different output formats. You’ll use Markdown to annotate text formatting information with a strong focus on semantic information: you can annotate your text with information about where chapters and sections start, but not how chapter and heading captions should be formatted. As a result, you’ll decouple the ... Read more

$49.99 USD

Discover how to write manuscripts in Markdown and translate them with Pandoc into different output formats. You’ll use Markdown to annotate text formatting information with a strong focus on semantic information: you can annotate your text with information about where chapters and sections start, but not how chapter and heading captions should be formatted. As a result, you’ll decouple the
... Read more

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