Research in Marketing & Sales & Business & Finance Audiobooks

Audiobook

Audiobook

The Tipping Point

How Little Things Can Make a Big Difference

by Malcolm Gladwell ...

Narrated by Malcolm Gladwell ...

Unabridged

8 hours 34 min

From the bestselling author of The Bomber Mafia: discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior.The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small ... Read more

$24.99 USD

From the bestselling author of The Bomber Mafia: discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior.The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small
... Read more
Audiobook

Audiobook

Revenge of the Tipping Point

Overstories, Superspreaders, and the Rise of Social Engineering

by Malcolm Gladwell ...

Narrated by Malcolm Gladwell ...

Unabridged

8 hours 25 min

Twenty-five years after the publication of his groundbreaking first book, Malcolm Gladwell returns in this New York Times bestseller that reframes the lessons of The Tipping Point in a startling and revealing light.Why is Miami ... Miami? What does the heartbreaking fate of the cheetah tell us about the way we raise our children? Why do Ivy League schools care so much about sports? What is the ... Read more

$24.99 USD

Twenty-five years after the publication of his groundbreaking first book, Malcolm Gladwell returns in this New York Times bestseller that reframes the lessons of The Tipping Point in a startling and revealing light.Why is Miami ... Miami? What does the heartbreaking fate of the cheetah tell us about the way we raise our children? Why do Ivy League schools care so much about sports? What is the
... Read more
Audiobook

Audiobook

Sustainable Success: Building An Eco-Friendly Brand For Modern Markets

by Julian Lewis ...

Narrated by Digital Voice Mary G ...

Unabridged

4 hours 52 min

This audiobook is narrated by a digital voice.Through expert advice and real-life examples, this book explores the concept of sustainability and demonstrates how it can be successfully integrated into brand building. In this illuminating read, you will discover how to align your business practices with ethical and eco-conscious principles, paving the way for a true environmental stewardship. From ... Read more

$4.99 USD or Free with Kobo Plus

This audiobook is narrated by a digital voice.Through expert advice and real-life examples, this book explores the concept of sustainability and demonstrates how it can be successfully integrated into brand building. In this illuminating read, you will discover how to align your business practices with ethical and eco-conscious principles, paving the way for a true environmental stewardship. From
... Read more
Audiobook

Audiobook

Marketing Analytics: 7 Easy Steps to Master Marketing Metrics, Data Analysis, Consumer Insights & Forecasting Modeling

by Santino Spencer ...

Narrated by Harry Thompson ...

Series Audiobook 5 - Marketing Management
Unabridged

1 hour 24 min

Are you new to marketing or struggling to get started with understanding marketing analytics?Do you want to be able to answer questions like - how do our marketing activities compare to the competition?Are your marketing resources properly allocated?Marketing Analytics is the guide you need! We will teach you how to establish your marketing analytics strategy in 7 easy steps. This guide is ... Read more

$5.99 USD or Free with Kobo Plus

Are you new to marketing or struggling to get started with understanding marketing analytics?Do you want to be able to answer questions like - how do our marketing activities compare to the competition?Are your marketing resources properly allocated?Marketing Analytics is the guide you need! We will teach you how to establish your marketing analytics strategy in 7 easy steps. This guide is
... Read more
Audiobook

Audiobook

The 22 Immutable Laws of Branding

by Al Ries, Laura Ries ...

Narrated by David Drummond ...

Unabridged

8 hours 8 min

This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet BrandingSmart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about some of the best brands in the world, like Rolex, Volvo, and Heineken, with the signature savvy of marketing gurus Al and Laura Ries. ... Read more

$25.99 USD

This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet BrandingSmart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about some of the best brands in the world, like Rolex, Volvo, and Heineken, with the signature savvy of marketing gurus Al and Laura Ries.
... Read more
Audiobook

Audiobook

Analytics Driven Marketing: Propel Your Growth With Data

by Georgina Nelson ...

Narrated by Digital Voice Madison G ...

Unabridged

5 hours 21 min

This audiobook is narrated by a digital voice.This book will accelerate your business growth by harnessing the power of data through analytics-driven marketing. Unlocking the potential of analytics, it offers valuable insights and strategies to propel your marketing efforts to new heights. Dive into the world of data-driven decision-making and learn how to optimize your marketing campaigns to ... Read more

$5.99 USD or Free with Kobo Plus

This audiobook is narrated by a digital voice.This book will accelerate your business growth by harnessing the power of data through analytics-driven marketing. Unlocking the potential of analytics, it offers valuable insights and strategies to propel your marketing efforts to new heights. Dive into the world of data-driven decision-making and learn how to optimize your marketing campaigns to
... Read more
Audiobook

Audiobook

Drive Traffic To Your Website

Learn About Content Marketing and Other Marketing Hacks to Boost Traffic to Your Website

by Alex Seward ...

Narrated by Marcus Mulenga ...

Unabridged

11 min

Drive Traffic To Your Website: Learn About Content Marketing and Other Marketing Hacks to Boost Traffic to Your WebsiteAre you tirelessly working away on your website only to see very little return? Is your view counter perpetually stuck in the hundreds rather than the thousands? Don’t worry because this audiobook is designed to help you boost traffic to your website.You will learn tips from how ... Read more

$8.99 USD or Free with Kobo Plus

Drive Traffic To Your Website: Learn About Content Marketing and Other Marketing Hacks to Boost Traffic to Your WebsiteAre you tirelessly working away on your website only to see very little return? Is your view counter perpetually stuck in the hundreds rather than the thousands? Don’t worry because this audiobook is designed to help you boost traffic to your website.You will learn tips from how
... Read more
Audiobook

Audiobook

Succeed Using The Power of The Subconscious Mind in Business with Obvious Adams

A 6-Hour Work Day for Executives and Marketing Secrets for Entrepreneurs

by Robert R. Updegraff, ALIO Publishing Group ...

Narrated by ALIO Voices ...

Unabridged

1 hour 38 min

Two Robert Updegraff classics in work and business come together for the first time to show a new generation of visionaries and entrepreneurs how to truly work smarter and not harder! The Subconscious Mind in Business: A Six Hour Day for Executives explains how business executives and owners can lower hours worked while boosting productivity by employing both minds: conscious and subconscious. ... Read more

$6.99 USD or Free with Kobo Plus

Two Robert Updegraff classics in work and business come together for the first time to show a new generation of visionaries and entrepreneurs how to truly work smarter and not harder! The Subconscious Mind in Business: A Six Hour Day for Executives explains how business executives and owners can lower hours worked while boosting productivity by employing both minds: conscious and subconscious.
... Read more
Audiobook

Audiobook

The High Roller Experience

How Caesars and Other World-Class Companies Are Using Data to Create an Unforgettable Customer Experience

by David Norton ...

Unabridged

5 hours 19 min

The marketing guru of Caesars/Harrah’s shows how you can double-down and win with a proven data-driven approachWalking through Caesars in Las Vegas may seem like a dream-the lights are not too bright, the temperature is perfect, and everything is within your reach. But behind this “magical” experience is a carefully choreographed performance based on deep understanding and rigorous analysis of ... Read more

$18.99 USD or Free with Kobo Plus

The marketing guru of Caesars/Harrah’s shows how you can double-down and win with a proven data-driven approachWalking through Caesars in Las Vegas may seem like a dream-the lights are not too bright, the temperature is perfect, and everything is within your reach. But behind this “magical” experience is a carefully choreographed performance based on deep understanding and rigorous analysis of
... Read more
Audiobook

Audiobook

Search Engines Data: The Ultimate Guide in Search Engine Optimization. Discover Proven Strategies on How to Get Your Page on Top of the Search Engines

by A.N. Drummond ...

Narrated by Marcus Mulenga ...

Unabridged

12 min

Search Engines Data: The Ultimate Guide in Search Engine Optimization. Discover Proven Strategies on How to Get Your Page on Top of the Search EnginesWith each passing day, the entire global landscape is changing due to technological revolutions. The corporate world is the segment that these revolutions are affecting the most. Today, thousands of websites are there just at a single click, when you ... Read more

$4.99 USD or Free with Kobo Plus

Search Engines Data: The Ultimate Guide in Search Engine Optimization. Discover Proven Strategies on How to Get Your Page on Top of the Search EnginesWith each passing day, the entire global landscape is changing due to technological revolutions. The corporate world is the segment that these revolutions are affecting the most. Today, thousands of websites are there just at a single click, when you
... Read more
Audiobook

Audiobook

Hey, Whipple, Squeeze This

The Classic Guide to Creating Great Ads

by Edward Boches, Luke Sullivan ...

Narrated by Scott R. Pollak ...

Unabridged

13 hours 43 min

The classic guide to creating great advertising now covers all media: Digital, social, and traditional.Hey Whipple, Squeeze This has helped generations of young creatives make their mark in the field. From starting out and getting work, to building successful campaigns, you gain a real-world perspective on what it means to be great in a fast-moving, sometimes harsh industry. You'll learn how to ... Read more

$34.99 USD

The classic guide to creating great advertising now covers all media: Digital, social, and traditional.Hey Whipple, Squeeze This has helped generations of young creatives make their mark in the field. From starting out and getting work, to building successful campaigns, you gain a real-world perspective on what it means to be great in a fast-moving, sometimes harsh industry. You'll learn how to
... Read more
Audiobook

Audiobook

Digital Marketing: Proven Strategies for Skyrocketing Sales and Profits (The Definitive Guide to Publishing, Digital Distribution, Marketing, and Monetization)

by Jacob Burns ...

Narrated by Digital Voice Madison G ...

Unabridged

3 hours 7 min

This audiobook is narrated by a digital voice.This business and marketing book covers a wide range of topics, including digital marketing strategies, social media marketing, marketing management, and e-marketing. He provides practical guidance on how to build your digital marketing dream team, develop an ultimate marketing plan, and measure the success of your digital marketing efforts. With a ... Read more

$11.99 USD or Free with Kobo Plus

This audiobook is narrated by a digital voice.This business and marketing book covers a wide range of topics, including digital marketing strategies, social media marketing, marketing management, and e-marketing. He provides practical guidance on how to build your digital marketing dream team, develop an ultimate marketing plan, and measure the success of your digital marketing efforts. With a
... Read more
Audiobook

Audiobook

Passive Prospecting

by Levi Lascsak, Travis Plumb ...

Narrated by Levi Lascsak ...

Unabridged

3 hours 44 min

One million dollars and $6,250 per video.This is how much Levi Lascsak and Travis Plumb made in their first year marketing their new real estate business on YouTube. By the first seven months of their second year, they surpassed $2.6 million and $47,000 per video.Levi and Travis have sold everything from gym memberships to retirement plans and enjoyed every aspect—except prospecting. In real ... Read more

$14.99 USD or Free with Kobo Plus

One million dollars and $6,250 per video.This is how much Levi Lascsak and Travis Plumb made in their first year marketing their new real estate business on YouTube. By the first seven months of their second year, they surpassed $2.6 million and $47,000 per video.Levi and Travis have sold everything from gym memberships to retirement plans and enjoyed every aspect—except prospecting. In real
... Read more
Audiobook

Audiobook

Digital Transformation

by Francis Johns ...

Narrated by Marcus Mulenga ...

Unabridged

12 min

Digital Transformation: Learn About Content Marketing and How It Can Help Your Digital Marketing Goals to Establish Your Brand and Achieve Business SuccessIf you’re at all interested in digital marketing and in making a name for your brand online, then it is crucial that you understand how to properly make use of content marketing. Content marketing is currently one of the biggest trends in ... Read more

$8.99 USD or Free with Kobo Plus

Digital Transformation: Learn About Content Marketing and How It Can Help Your Digital Marketing Goals to Establish Your Brand and Achieve Business SuccessIf you’re at all interested in digital marketing and in making a name for your brand online, then it is crucial that you understand how to properly make use of content marketing. Content marketing is currently one of the biggest trends in
... Read more
Audiobook

Audiobook

33 ways to learn more about your customers

by Claire Clark ...

Narrated by Claire Clark ...

Unabridged

22 min

33 things you can do right now to connect with customers and grow your business is a practical, no-fuss guide for small business owners who want to better understand their customers. With 33 simple ideas — from asking better questions and learning from reviews, to using website data and AI carefully — this book helps you listen more closely, spot what customers really need, and make small changes ... Read more

$3.99 USD or Free with Kobo Plus

33 things you can do right now to connect with customers and grow your business is a practical, no-fuss guide for small business owners who want to better understand their customers. With 33 simple ideas — from asking better questions and learning from reviews, to using website data and AI carefully — this book helps you listen more closely, spot what customers really need, and make small changes
... Read more
Audiobook

Audiobook

Chasing Cool

Standing Out in Today's Cluttered Marketplace

by Noah Kerner, Gene Pressman ...

Narrated by Johnny Heller ...

Unabridged

5 hours 12 min

The former creative director and co-CEO of Barneys joins forces with a celebrated twenty-eight-year-old marketing maverick to teach readers how to break through the clutter and achieve a relevant point of difference in this entertaining and imminently readable book.Cool isn't just a state of mind, a celebrity fad, or an American obsession—it's a business. Combining Gene Pressman's revolutionary ... Read more

$18.99 USD or Free with Kobo Plus

The former creative director and co-CEO of Barneys joins forces with a celebrated twenty-eight-year-old marketing maverick to teach readers how to break through the clutter and achieve a relevant point of difference in this entertaining and imminently readable book.Cool isn't just a state of mind, a celebrity fad, or an American obsession—it's a business. Combining Gene Pressman's revolutionary
... Read more
Audiobook

Audiobook

Create Demand Before You Ever Launch

The Waitlist Strategy That Wins Big

by Sybex Books ...

Narrated by Digital Voice Archie G ...

Unabridged

4 hours 29 min

This audiobook is narrated by a digital voice.Most people launch backwards—they build the product first, then scramble for attention.Smart creators do the opposite.Create Demand Before You Ever Launch reveals the exact strategy for generating buzz, building a warm audience, and stacking pre-sold interest before your product even goes live.You’ll learn how to create high-converting waitlists, write ... Read more

$8.99 USD or Free with Kobo Plus

This audiobook is narrated by a digital voice.Most people launch backwards—they build the product first, then scramble for attention.Smart creators do the opposite.Create Demand Before You Ever Launch reveals the exact strategy for generating buzz, building a warm audience, and stacking pre-sold interest before your product even goes live.You’ll learn how to create high-converting waitlists, write
... Read more
Audiobook

Audiobook

The Power of Scarcity

Leveraging Urgency and Demand to Influence Customer Decisions

by Dr. Mindy Weinstein ...

Narrated by Karen Ruth Johnston ...

Unabridged

6 hours 20 min

Scarcity isn't just one of the key principles of influence, it's arguably the most powerful—invoking the kind of primal instincts that were essential to our ancestors' survival. It's also the explanation for why, in the mid-1990's, $29.99 Tickle-Me-Elmo dolls were being scalped for $7,000 apiece.In The Power of Scarcity, Dr. Mindy Weinstein leverages her deep expertise in both marketing and ... Read more

$20.99 USD or Free with Kobo Plus

Scarcity isn't just one of the key principles of influence, it's arguably the most powerful—invoking the kind of primal instincts that were essential to our ancestors' survival. It's also the explanation for why, in the mid-1990's, $29.99 Tickle-Me-Elmo dolls were being scalped for $7,000 apiece.In The Power of Scarcity, Dr. Mindy Weinstein leverages her deep expertise in both marketing and
... Read more
Audiobook

Audiobook

Creating a Small Business Marketing Plan That Works

by Mark Anderson ...

Narrated by R. E. Harter ...

Unabridged

3 hours 30 min

Are you ready for your financial freedom?Are you ready to break free from the 9–5 job?Are you ready to build a business?Start A Small Business is your ultimate step-by-step guide to launching and scaling a profitable business in today’s economy.Whether you're building an online business, starting a brick-and-mortar store, or offering services as a solopreneur, this book will empower you with ... Read more

$9.99 USD or Free with Kobo Plus

Are you ready for your financial freedom?Are you ready to break free from the 9–5 job?Are you ready to build a business?Start A Small Business is your ultimate step-by-step guide to launching and scaling a profitable business in today’s economy.Whether you're building an online business, starting a brick-and-mortar store, or offering services as a solopreneur, this book will empower you with
... Read more
Audiobook

Audiobook

Neuromarketing

Understanding the Buy Buttons in Your Customer's Brain

by Patrick Renvoise, Christophe Morin ...

Narrated by Alan Taylor ...

Unabridged

5 hours 12 min

The latest brain research is changing the way we think about sales. How can this help you increase your business?With people being inundated with thousands of daily sales messages, selling is now tougher than ever. That's why you need to learn what neuroscience has uncovered that will immediately increase your selling and influencing effectiveness.Unveiling the latest brain research and ... Read more

$23.99 USD

The latest brain research is changing the way we think about sales. How can this help you increase your business?With people being inundated with thousands of daily sales messages, selling is now tougher than ever. That's why you need to learn what neuroscience has uncovered that will immediately increase your selling and influencing effectiveness.Unveiling the latest brain research and
... Read more
Audiobook

Audiobook

Customer Code, The: Deciphering The Psychology Behind Service Behavior

by Dolores Howell ...

Narrated by Digital Voice Anya G ...

Unabridged

3 hours 46 min

This audiobook is narrated by a digital voice.Drawing upon extensive research and real-life examples, the book offers profound insights on the psychological factors that influence service behavior. From understanding the motivations and emotions that drive service providers to examining the impact of customer interactions on their psychological well-being, this compelling work analyzes every facet ... Read more

$4.99 USD or Free with Kobo Plus

This audiobook is narrated by a digital voice.Drawing upon extensive research and real-life examples, the book offers profound insights on the psychological factors that influence service behavior. From understanding the motivations and emotions that drive service providers to examining the impact of customer interactions on their psychological well-being, this compelling work analyzes every facet
... Read more
Audiobook

Audiobook

Kadotettu asiakas

by Katiye Vuorela, Markko Taina ...

Narrated by Maria Jyrkäs ...

Unabridged

4 hours 56 min

Asiakas ei ole itsestäänselvyys. Hänet on nähtävä ja häntä on ymmärrettävä.Innostava teos asiakkaan ympärille rakentuvasta tulevaisuudesta. Kuinka tarjota asiakkaalle yhtä hyvää kuin itselleen toivoisi? Elämänmakuisia kertomuksia yritysten valinnoista.Kirjassa ääneen pääsevät kokeneet yrittäjät ja yritysjohtajat, ja heidän tarinansa auttavat uskomaan, että myös me suomalaiset voimme olla luomassa ... Read more

$17.99 USD

Asiakas ei ole itsestäänselvyys. Hänet on nähtävä ja häntä on ymmärrettävä.Innostava teos asiakkaan ympärille rakentuvasta tulevaisuudesta. Kuinka tarjota asiakkaalle yhtä hyvää kuin itselleen toivoisi? Elämänmakuisia kertomuksia yritysten valinnoista.Kirjassa ääneen pääsevät kokeneet yrittäjät ja yritysjohtajat, ja heidän tarinansa auttavat uskomaan, että myös me suomalaiset voimme olla luomassa
... Read more
Audiobook

Audiobook

Facebook Marketing

World Class Strategies For Optimizing Your Page, Getting Lots of Likes and Creating Compelling Facebook Ads That Produce Powerful Results

by Susan Hollister ...

Narrated by Gail L. Chaffee ...

Unabridged

3 hours 2 min

Facebook Marketing opens you up to a whole new world!Whether you are looking to boost your visibility and traffic, master Facebook advertising, or know the best strategies for getting powerful results, this audiobook will give you everything you need to master Facebook marketing.Make yourself visible to the billions of Facebook users.Before you can sell anything, you must first capture the ... Read more

$8.99 USD or Free with Kobo Plus

Facebook Marketing opens you up to a whole new world!Whether you are looking to boost your visibility and traffic, master Facebook advertising, or know the best strategies for getting powerful results, this audiobook will give you everything you need to master Facebook marketing.Make yourself visible to the billions of Facebook users.Before you can sell anything, you must first capture the
... Read more
Audiobook

Audiobook

Designing Brand Identity Bundle, 2 in 1 Bundle

Ramping Your Brand and Branding System

by Gene Otis, Ralph Jean ...

Narrated by Marcus Mulenga ...

Unabridged

23 min

Designing Brand Identity Bundle, 2 in 1 Bundle: Ramping Your Brand and Branding SystemPersonal branding is not just a fad or buzz word on the interwebs. It is business. Big business. Business has always been about products and service. But now, more than ever before, it is about branding. And not just the branding of multinational companies. But people. It's personal now. People want to do ... Read more

$8.99 USD or Free with Kobo Plus

Designing Brand Identity Bundle, 2 in 1 Bundle: Ramping Your Brand and Branding SystemPersonal branding is not just a fad or buzz word on the interwebs. It is business. Big business. Business has always been about products and service. But now, more than ever before, it is about branding. And not just the branding of multinational companies. But people. It's personal now. People want to do
... Read more

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