Prise de décision et résolution des problèmes dans Gestion et leadership et Commerce et finance eBooks

Decision Behaviour, Analysis and Support

par Simon French, Nadia Papamichail, John Maule ...

Behavioural studies have shown that while humans may be the best decision makers on the planet, we are not quite as good as we think we are. We are regularly subject to biases, inconsistencies and irrationalities in our decision making. Decision Behaviour, Analysis and Support explores perspectives from many different disciplines to show how we can help decision makers to deliberate and make ... En savoir plus

$80.79 CAD

Behavioural studies have shown that while humans may be the best decision makers on the planet, we are not quite as good as we think we are. We are regularly subject to biases, inconsistencies and irrationalities in our decision making. Decision Behaviour, Analysis and Support explores perspectives from many different disciplines to show how we can help decision makers to deliberate and make
... En savoir plus
Sales and Marketing the Six Sigma Way

Improve Your Sales Process, Win More of the Right Customers, Lower Your Costs, Boost Your Margins

par Michael J. Webb ...

Quality management. Process mapping. Speed to production. In the past 50 years, a rigorous, measurement-based methodology called Six Sigma has brought production management to previously unimaginable levels of success and sophistication. Top corporations such as Motorola and GE have built their reputations, products, and revenues using this approach. Indeed, Six Sigma has found widespread ... En savoir plus

$13.73 CAD ou Gratuit avec Kobo Plus

Quality management. Process mapping. Speed to production. In the past 50 years, a rigorous, measurement-based methodology called Six Sigma has brought production management to previously unimaginable levels of success and sophistication. Top corporations such as Motorola and GE have built their reputations, products, and revenues using this approach. Indeed, Six Sigma has found widespread
... En savoir plus
Decision-Driven Analytics

Leveraging Human Intelligence to Unlock the Power of Data

par Bart De Langhe, Stefano Puntoni ...

Companies have more data at their fingertips than ever before. Yet, studies show that many executives and organizations fail to extract real value from it.Challenging the conventional wisdom of data-driven decision-making, marketing professors and behavioral scientists Bart De Langhe and Stefano Puntoni argue that many analytics efforts flounder because data analyses are disconnected from the ... En savoir plus

$25.59 CAD

Companies have more data at their fingertips than ever before. Yet, studies show that many executives and organizations fail to extract real value from it.Challenging the conventional wisdom of data-driven decision-making, marketing professors and behavioral scientists Bart De Langhe and Stefano Puntoni argue that many analytics efforts flounder because data analyses are disconnected from the
... En savoir plus
推力：每個人都可以影響別人、改善決策，做人生的選擇設計師【終極增訂版】

Nudge: The Final Edition

par 理查．塞勒, Richard H. Thaler, 凱斯．桑思坦, Cass R. Sunstein ...

Traduit par 張美惠 ...

最經典的行為經濟學鉅作，增量50％全新內容諾貝爾經濟學獎得主理查．塞勒╳《雜訊》共同作者凱斯．桑思坦★全球暢銷逾200萬本★兩位作者親自修訂全書，新增新冠疫情、智慧揭露、淤泥效應、內容篩選等主題★《紐約時報》暢銷書、《經濟學人》年度選書、《金融時報》年度選書✦《快思慢想》作者康納曼盛讚：「很少有書能夠改變全世界，但《推力》做到了。終極增訂版太棒了：有趣、有用、有智慧。」✦《逆思維》作者亞當．格蘭特力薦：「這是使用行為科學指導決策和政策的黃金標準，終極增訂版甚至比初版更好。」輕輕一推就能改變人心的神奇力量！說服不必聲嘶力竭，改革無須劍拔弩張。所有工作者、教師與父母都需要的一本書！生活很忙、時間很少、選擇很多，但我們做的決定常常不太高明。善用推力，結果將大不相同。《推力》出版十多年以來，全球暢銷逾200萬冊，並為這個世界帶來數不盡的改變。如今，兩位作者從頭到尾修訂了《推... ... En savoir plus

$15.23 CAD

最經典的行為經濟學鉅作，增量50％全新內容諾貝爾經濟學獎得主理查．塞勒╳《雜訊》共同作者凱斯．桑思坦★全球暢銷逾200萬本★兩位作者親自修訂全書，新增新冠疫情、智慧揭露、淤泥效應、內容篩選等主題★《紐約時報》暢銷書、《經濟學人》年度選書、《金融時報》年度選書✦《快思慢想》作者康納曼盛讚：「很少有書能夠改變全世界，但《推力》做到了。終極增訂版太棒了：有趣、有用、有智慧。」✦《逆思維》作者亞當．格蘭特力薦：「這是使用行為科學指導決策和政策的黃金標準，終極增訂版甚至比初版更好。」輕輕一推就能改變人心的神奇力量！說服不必聲嘶力竭，改革無須劍拔弩張。所有工作者、教師與父母都需要的一本書！生活很忙、時間很少、選擇很多，但我們做的決定常常不太高明。善用推力，結果將大不相同。《推力》出版十多年以來，全球暢銷逾200萬冊，並為這個世界帶來數不盡的改變。如今，兩位作者從頭到尾修訂了《推...
... En savoir plus
Business Data Science: Combining Machine Learning and Economics to Optimize, Automate, and Accelerate Business Decisions

par Matt Taddy ...

Use machine learning to understand your customers, frame decisions, and drive valueThe business analytics world has changed, and Data Scientists are taking over. Business Data Science takes you through the steps of using machine learning to implement best-in-class business data science. Whether you are a business leader with a desire to go deep on data, or an engineer who wants to learn how to ... En savoir plus

$46.19 CAD

Use machine learning to understand your customers, frame decisions, and drive valueThe business analytics world has changed, and Data Scientists are taking over. Business Data Science takes you through the steps of using machine learning to implement best-in-class business data science. Whether you are a business leader with a desire to go deep on data, or an engineer who wants to learn how to
... En savoir plus
The Patient Priority: Solve Health Care's Value Crisis by Measuring and Delivering Outcomes That Matter to Patients

par Stefan Larsson, Jennifer Clawson, Josh Kellar ...

From the thought leaders at Boston Consulting Group come lessons on how leading health systems around the world are delivering patient-centered, value-based care by focusing on the health outcomes that matter to patients.To address the growing crises confronting the global health sector, health systems need to deliver better health outcomes to patients for the money spent, an approach known as ... En savoir plus

$35.19 CAD

From the thought leaders at Boston Consulting Group come lessons on how leading health systems around the world are delivering patient-centered, value-based care by focusing on the health outcomes that matter to patients.To address the growing crises confronting the global health sector, health systems need to deliver better health outcomes to patients for the money spent, an approach known as
... En savoir plus
決策的邏輯：行為心理學如何影響我們的選擇？

par 朱睿, 童璐瓊 ...

★諾貝爾經濟學獎得主丹尼爾．康納曼、理查．塞勒所發現的決策的祕密3大決策維度＋30多個心理學實驗＋20多個生活應用★在變局時代，看清方向，提升認知能力，幫我們找到最優決策路徑，讓決策效率提高！你做選擇時，是憑直覺還是有「決策的邏輯」？你知道人腦有神奇的雙系統嗎？記憶真的值得信賴嗎？大多數時候，我們都在自信滿滿的犯著各種錯誤，甚至都不知道在犯錯。比如：● 5臺機器5分鐘可以生產出5個零件，那100臺機器需要多長時間能生產出100個零件？100分鐘。仔細想想，你會發現這並不是正確答案。● 百貨店的商品展示台，告訴顧客襪子分別屬於四個不同品牌，但這四雙襪子是完全一樣，結果居然有將近40%的顧客認為最右邊的品牌的品質最好。這些問題都指向一個底層問題：我們到底是如何做決策的？背後是否有規律可循？如何系統地解釋並回答這些問題。在決策的過程中，大腦受一系列因素的影響，比如情緒、思維方式、周圍環境等 ... En savoir plus

$11.57 CAD

★諾貝爾經濟學獎得主丹尼爾．康納曼、理查．塞勒所發現的決策的祕密3大決策維度＋30多個心理學實驗＋20多個生活應用★在變局時代，看清方向，提升認知能力，幫我們找到最優決策路徑，讓決策效率提高！你做選擇時，是憑直覺還是有「決策的邏輯」？你知道人腦有神奇的雙系統嗎？記憶真的值得信賴嗎？大多數時候，我們都在自信滿滿的犯著各種錯誤，甚至都不知道在犯錯。比如：● 5臺機器5分鐘可以生產出5個零件，那100臺機器需要多長時間能生產出100個零件？100分鐘。仔細想想，你會發現這並不是正確答案。● 百貨店的商品展示台，告訴顧客襪子分別屬於四個不同品牌，但這四雙襪子是完全一樣，結果居然有將近40%的顧客認為最右邊的品牌的品質最好。這些問題都指向一個底層問題：我們到底是如何做決策的？背後是否有規律可循？如何系統地解釋並回答這些問題。在決策的過程中，大腦受一系列因素的影響，比如情緒、思維方式、周圍環境等
... En savoir plus
Managing Priorities

How to Create Better Plans and Make Smarter Decisions

par Harry Max ...

"Because time, attention, and resources are finite, wise prioritization lies at the heart of any flourishing organization or meaningful life. Yet there's surprisingly little actionable advice on how to do it well—and many seductive reasons to avoid it entirely. This approachable, psychologically astute, and deeply practical book has the potential to change all that. Reading it is well worth your ... En savoir plus

$27.49 CAD

"Because time, attention, and resources are finite, wise prioritization lies at the heart of any flourishing organization or meaningful life. Yet there's surprisingly little actionable advice on how to do it well—and many seductive reasons to avoid it entirely. This approachable, psychologically astute, and deeply practical book has the potential to change all that. Reading it is well worth your
... En savoir plus
Change Is Good...You Go First

21 Ways to Inspire Change

par Mac Anderson, Tom Feltenstein ...

How does your team react to change? Do they dig in with their heels to resist it or do they welcome it with open arms?As leaders, we know that change is a fact of life and we need to learn to manage it before it manages us. A tall order? Not when you have the wisdom of two business icons, Mac Anderson and Tom Feltenstein, to show the way. This easy-to-use book will help you and your team stop ... En savoir plus

$11.19 CAD

How does your team react to change? Do they dig in with their heels to resist it or do they welcome it with open arms?As leaders, we know that change is a fact of life and we need to learn to manage it before it manages us. A tall order? Not when you have the wisdom of two business icons, Mac Anderson and Tom Feltenstein, to show the way. This easy-to-use book will help you and your team stop
... En savoir plus
Go Big or Go Home

5 Ways to Create a Customer Experience That Will Close the Deal

par Diana Kander, Tucker Trotter ...

How do underdogs close huge deals they have no business winning? How do rainmakers pull off a sale before the RFP is ever issued? They don't do it with a logical argument or even the best PowerPoint presentation. They do it by turning their pitch into an emotional experience that makes the customer think, "This just feels right." This book is your blueprint for tapping into a client's gut feeling ... En savoir plus

$8.69 CAD

How do underdogs close huge deals they have no business winning? How do rainmakers pull off a sale before the RFP is ever issued? They don't do it with a logical argument or even the best PowerPoint presentation. They do it by turning their pitch into an emotional experience that makes the customer think, "This just feels right." This book is your blueprint for tapping into a client's gut feeling
... En savoir plus
Winning the Moment

A Blueprint for a New Mindset and Focus

par Cody Adent ...

Would you walk away from a game of checkers after being jumped one time? Of course not. You still have eighteen pieces left and plenty of opportunities to win. But as adults we lose sight of the life’s entire board. Once we mess up, we think the game is over. Winning the Moment is a guide to living the life you want and becoming the person you want to be.In engaging, can’t-put-it-down storytelling ... En savoir plus

$12.99 CAD

Would you walk away from a game of checkers after being jumped one time? Of course not. You still have eighteen pieces left and plenty of opportunities to win. But as adults we lose sight of the life’s entire board. Once we mess up, we think the game is over. Winning the Moment is a guide to living the life you want and becoming the person you want to be.In engaging, can’t-put-it-down storytelling
... En savoir plus
The Power of Paradox: Using Contradiction, Conflict & Chaos to Achieve the Impossible

par H. Evan Woodhead ...

Break free of the pack? Embrace the illogical? In life, business, research and education, it's often more "go with the flow" than defy what you know.But will going with the flow overcome the unprecedented challenges we face today? Not likely, says author H. Evan Woodhead in The Power of Paradox: Using Contradiction, Conflict & Chaos to Achieve the Impossible.Using paradox, a counter-intuitive idea ... En savoir plus

$4.99 CAD ou Gratuit avec Kobo Plus

Break free of the pack? Embrace the illogical? In life, business, research and education, it's often more "go with the flow" than defy what you know.But will going with the flow overcome the unprecedented challenges we face today? Not likely, says author H. Evan Woodhead in The Power of Paradox: Using Contradiction, Conflict & Chaos to Achieve the Impossible.Using paradox, a counter-intuitive idea
... En savoir plus
La résolution de problèmes en 4 étapes

Comment comprendre et résoudre les problèmes en utilisant les meilleures stratégies issues de la psychologie et de la science de la décision

par Stefano Calicchio ...

Qu'est-ce que la résolution de problèmes et comment fonctionne-t-elle? Qui peut l'utiliser et avec quels résultats? Comment les stratégies de résolution de problèmes peuvent-elles faire une différence dans la vie des gens?Ce guide a été rédigé de manière simple, claire et complète pour aller au-delà de la simple définition de la résolution de problèmes et expliquer quelles sont les stratégies ... En savoir plus

$1.99 CAD ou Gratuit avec Kobo Plus

Qu'est-ce que la résolution de problèmes et comment fonctionne-t-elle? Qui peut l'utiliser et avec quels résultats? Comment les stratégies de résolution de problèmes peuvent-elles faire une différence dans la vie des gens?Ce guide a été rédigé de manière simple, claire et complète pour aller au-delà de la simple définition de la résolution de problèmes et expliquer quelles sont les stratégies
... En savoir plus
Business Model Innovation

Concepts, Analysis, and Cases

par Allan Afuah ...

Rooted in strategic management research, Business Model Innovation explores the concepts, tools, and techniques that enable organizations to gain and/or maintain a competitive advantage in the face of technological innovation, globalization, and an increasingly knowledge-intensive economy.Updated with all-new cases, this second edition of the must-have for those looking to grasp the fundamentals ... En savoir plus

$173.13 CAD

Rooted in strategic management research, Business Model Innovation explores the concepts, tools, and techniques that enable organizations to gain and/or maintain a competitive advantage in the face of technological innovation, globalization, and an increasingly knowledge-intensive economy.Updated with all-new cases, this second edition of the must-have for those looking to grasp the fundamentals
... En savoir plus
Barack Obama

14 principes de leadership

par Gilles Vandal ...

Découvrez les leçons de leadership que nous pouvons tirer du parcours de Barack Obama !Peut-on résister au charisme naturel de Barack Obama ? Sa capacité à créer un énorme élan populaire aux Etats-Unis au début de son mandat et les huit années qui ont suivi ont été synonyme d’importants changements pour les Etats-Unis et le reste du monde. Avec de très grandes réussites à la clé : le plan de ... En savoir plus

$29.99 CAD

Découvrez les leçons de leadership que nous pouvons tirer du parcours de Barack Obama !Peut-on résister au charisme naturel de Barack Obama ? Sa capacité à créer un énorme élan populaire aux Etats-Unis au début de son mandat et les huit années qui ont suivi ont été synonyme d’importants changements pour les Etats-Unis et le reste du monde. Avec de très grandes réussites à la clé : le plan de
... En savoir plus
The Emotional Intelligence Advantage

Mastering Change and Difficult Conversations

par Amy Jacobson ...

*****WINNER of the getabstract Book Award for Business Impact***Proven strategies for navigating hard conversations, building team resilience and managing business transformation**In The Emotional Intelligence Advantage, leading expert Amy Jacobson shares a framework for resolving challenges in the workplace. How do you tackle tough conversations? How does your team react when a key process or ... En savoir plus

$17.99 CAD

*****WINNER of the getabstract Book Award for Business Impact***Proven strategies for navigating hard conversations, building team resilience and managing business transformation**In The Emotional Intelligence Advantage, leading expert Amy Jacobson shares a framework for resolving challenges in the workplace. How do you tackle tough conversations? How does your team react when a key process or
... En savoir plus
Game Theory: A Simple Introduction

Simple Introductions, #1

par K.H. Erickson ...

Collections Livre 1 - Simple Introductions
Game Theory: A Simple Introduction offers an accessible and enjoyable guide to the basic principles and extensive applications of game theory.Understand a game matrix, the prisoners' dilemma, dominant and mixed strategies, zero-sum games, Pareto efficiency, the Nash equilibrium, and the power of asymmetric information.Calculate payoffs and outcomes in games involving characters such as Jack and ... En savoir plus

$11.99 CAD ou Gratuit avec Kobo Plus

Game Theory: A Simple Introduction offers an accessible and enjoyable guide to the basic principles and extensive applications of game theory.Understand a game matrix, the prisoners' dilemma, dominant and mixed strategies, zero-sum games, Pareto efficiency, the Nash equilibrium, and the power of asymmetric information.Calculate payoffs and outcomes in games involving characters such as Jack and
... En savoir plus
Driving Eureka!

Problem-Solving with Data-Driven Methods & the Innovation Engineering System

par Doug Hall ...

Transform the art of innovation into a reliable system!System Driven Innovation enables you and everyone on your team to use innovation to work smarter, faster, and more creatively. It transforms innovation from a random act to a reliable science. This new mindset ignites confidence in the future. It enables the creation of bigger and bolder ideas—and turns them into reality faster, smarter, and ... En savoir plus

$27.19 CAD

Transform the art of innovation into a reliable system!System Driven Innovation enables you and everyone on your team to use innovation to work smarter, faster, and more creatively. It transforms innovation from a random act to a reliable science. This new mindset ignites confidence in the future. It enables the creation of bigger and bolder ideas—and turns them into reality faster, smarter, and
... En savoir plus
Built to Innovate: Essential Practices to Wire Innovation into Your Company’s DNA

par Ben M. Bensaou ...

A Thinkers50 Best New Management Book for 2022Launch your company to the top of its industry by driving and leveraging continuous innovation throughout your organizationIt’s no secret that continuous innovation is the key to seizing and maintaining the competitive edge in today’s increasingly challenging business environment. Unfortunately, the process for achieving this holy grail of business has ... En savoir plus

$35.19 CAD

A Thinkers50 Best New Management Book for 2022Launch your company to the top of its industry by driving and leveraging continuous innovation throughout your organizationIt’s no secret that continuous innovation is the key to seizing and maintaining the competitive edge in today’s increasingly challenging business environment. Unfortunately, the process for achieving this holy grail of business has
... En savoir plus
Implementing Results-Based Budget Management Frameworks

An Assessment of Progress in Selected Countries

par Asian Development Bank ...

The use of results-based budget management (RBBM) is well established around the world as a concept. RBBM is intended to hold managers to account for their role in organizing the supply of goods and services to the public, and to enforce a regular review of the effectiveness of government expenditure programs. However, there would appear to be significant gaps between concept and implementation. ... En savoir plus

$7.49 CAD ou Gratuit avec Kobo Plus

The use of results-based budget management (RBBM) is well established around the world as a concept. RBBM is intended to hold managers to account for their role in organizing the supply of goods and services to the public, and to enforce a regular review of the effectiveness of government expenditure programs. However, there would appear to be significant gaps between concept and implementation.
... En savoir plus
Dare to Un-Lead

The Art of Relational Leadership in a Fragmented World

par Celine Schillinger ...

2022 PORCHLIGHT LEADERSHIP & STRATEGY BOOK OF THE YEARA transformational book for trying times, Dare to Un-Lead will challenge the way you think and feel about the role of leadership in your life.What is revered as leadership today is often nothing more than a destructive set of obsolete behaviors and systems evolved from the centuries-old industrial theories popularized by Frederick Taylor and ... En savoir plus

$18.39 CAD ou Gratuit avec Kobo Plus

2022 PORCHLIGHT LEADERSHIP & STRATEGY BOOK OF THE YEARA transformational book for trying times, Dare to Un-Lead will challenge the way you think and feel about the role of leadership in your life.What is revered as leadership today is often nothing more than a destructive set of obsolete behaviors and systems evolved from the centuries-old industrial theories popularized by Frederick Taylor and
... En savoir plus
Beyond The Avatar

par Panagiotis Kyriakopoulos ...

Beyond The Avatar redefines communication in sales, marketing, and leadership by introducing DISC 2.0, a modern personality analysis model that responds to the digital demands of businesses.Most sales techniques are based on outdated communication models designed for a world where transactions were conducted face-to-face or over the phone. Today, the majority of business interactions take place ... En savoir plus

Gratuit

Beyond The Avatar redefines communication in sales, marketing, and leadership by introducing DISC 2.0, a modern personality analysis model that responds to the digital demands of businesses.Most sales techniques are based on outdated communication models designed for a world where transactions were conducted face-to-face or over the phone. Today, the majority of business interactions take place
... En savoir plus
Financial Times Guide to Social Media Strategy, The

Boost Your Business, Manage Risk And Develop Your Personal Brand

par Martin Thomas ...

Collections series The FT Guides
The FT Guide to Social Media Strategy provides a clear roadmap with practical guidance, inspirational case studies and proven methodologies.You’ll understand how to use social media and gain competitive advantage by generating better results, making more sales, building stronger and more valuable networks and enhancing the potency of their personal digital brand.You’ll also discover plans and ... En savoir plus

$25.29 CAD

The FT Guide to Social Media Strategy provides a clear roadmap with practical guidance, inspirational case studies and proven methodologies.You’ll understand how to use social media and gain competitive advantage by generating better results, making more sales, building stronger and more valuable networks and enhancing the potency of their personal digital brand.You’ll also discover plans and
... En savoir plus
Global Strategy

par Stephen Tallman ...

This comprehensive volume from Wiley's Global Dimensions of Business series explores the topic of international strategic management at an MBA or Executive Education level. Authored by an accomplished teacher who possesses a strong understanding of the market, this text offers clear frameworks coupled with lively, international case studies.Written by an experienced teacher possessing a strong ... En savoir plus

$43.99 CAD

This comprehensive volume from Wiley's Global Dimensions of Business series explores the topic of international strategic management at an MBA or Executive Education level. Authored by an accomplished teacher who possesses a strong understanding of the market, this text offers clear frameworks coupled with lively, international case studies.Written by an experienced teacher possessing a strong
... En savoir plus

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