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Engineering (R0) eBook Series

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  • Algorithmic Dynamic Pricing from E-Commerce Vendors

    A Systematic Review and Future Pathways

    Series series Engineering (R0)
    This book is a concise and integrative synthesis of the rapidly expanding literature on dynamic pricing in e‑commerce. Algorithmic dynamic pricing has become a central strategic tool for brand manufacturers and retailers operating in e‑commerce and platform‑mediated markets. Prices are no longer static decisions but are continuously updated by algorithms that learn from demand, inventory, ... Read more

    $57.99 CAD

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  • The History of Marketing Science

    Series Book 18 - World Scientific-Now Publishers Series in Business
    The field of marketing science has evolved significantly in the last 70 years. Throughout its rich history, developments in this field have always been anchored on marketing phenomena that drew on economics, statistics, operations research, and related disciplines. This book reviews the accomplishments of notable marketing scientists in several research areas. It emphasizes both the role and the ... Read more

    $54.99 CAD

  • Romanian Management Theory and Practice

    Navigating Digitization and Internationalization in the New Global Economy

    Series series Business and Management (R0)
    This open access book provides the current research on the features of Romanian management theory and practices. It explores Romania’s position in the global supply chain; Romanian firm’s contributions to the new global economy; and the processes and effect of internationalization and digitization on the Romanian economy.Romanian management practices, similar with other Eastern European nations, ... Read more

    Free

  • Decision Management: Concepts, Methodologies, Tools, and Applications

    The implementation of effective decision making protocols is crucial in any organizational environment in modern society. Emerging advancements in technology and analytics have optimized uses and applications of decision making systems. Decision Management: Concepts, Methodologies, Tools, and Applications is a compendium of the latest academic material on the control, support, usage, and ... Read more

    $1,262.99 CAD

  • E-Marketing: Concepts, Methodologies, Tools, and Applications

    The popularity of e-marketing has helped both small and large businesses to get their products and services message to an unbounded number of potential clients. Keeping in contact with your customers no longer require an extended period of time but rather mere seconds. E-Marketing: Concepts, Methodologies, Tools, and Applications presents a vital compendium of research detailing the latest case ... Read more

    $1,951.99 CAD

  • International Manufacturing Strategy in a Time of Great Flux

    Series series Business and Management (R0)
    This book assesses the state of international manufacturing strategy and clarifies how recent developments, for example regarding configuration, technology, and the environment, are impacting on its content and direction and on its relationship to manufacturing performance. In providing up-to-date coverage of the consequences of such forces and factors for international manufacturing, this book ... Read more

    $115.99 CAD

  • The Routledge Companion to Knowledge Management

    Edited by Jin Chen, Ikujiro Nonaka ...
    Series series Routledge Companions in Business, Management and Marketing
    Knowledge when properly leveraged and harnessed contributes to effective organizational performance. How much an organization benefits from knowledge would depend on how well knowledge has been managed. There have been challenges to implementing knowledge management in today’s dramatically different world from before. This comprehensive reference work is a timely guide to understanding knowledge ... Read more

    $87.99 CAD

  • Emerging Issues And Trends In Innovation And Technology Management

    This book is a compilation of papers published in International Journal of Innovation and Technology Management. The chapters in the book focus on recent developments in the field of innovation and technology management. Carefully selected on the basis of relevance, rigor and research, the chapters in the book take the readers through various emerging topics and trends in the field.Written in a ... Read more

    $124.99 CAD

  • Project-Based Knowledge in Organizing Open Innovation

    Series series Engineering (R0)
    Enriching understanding of the current theoretical debate on project-based learning and R&D sourcing, ‘Project-based Knowledge in Organizing Open Innovation’ draws on innovation literature and knowledge-based perspectives to solve open problems in the relationship between knowledge development at project level and how firms organize product innovation combining in-house R&D activities with inbound ... Read more

    $115.99 CAD

  • Artificial Intelligence in Accounting and Auditing

    Accessing the Corporate Implications

    Series series Economics and Finance (R0)
    This book investigates the phenomenon of artificial intelligence (AI) in the accounting world. It integrates accounting competencies with specific competencies in AI and other digital technologies and offers an interdisciplinary perspective.First, the authors review and discuss the literature to summarize and systematize extant research on digitalization in accounting. Second, case studies are ... Read more

    $205.99 CAD

  • Methodological Approaches for Workplace Research and Management

    Series series Transdisciplinary Workplace Research and Management
    This book explores a wide range of methodological approaches to examining various forms of workplace physical environments. It focuses on pressing questions regarding the relationship between the spatial component of the workplace, including its progressive hybridisation with other physical and virtual places, and its users, be they public organisations, private companies, or start-up businesses ... Read more

    Free

  • Data Science in Context

    Foundations, Challenges, Opportunities

    Data science is the foundation of our modern world. It underlies applications used by billions of people every day, providing new tools, forms of entertainment, economic growth, and potential solutions to difficult, complex problems. These opportunities come with significant societal consequences, raising fundamental questions about issues such as data quality, fairness, privacy, and causation. In ... Read more

    $40.99 CAD