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  • Yd Awake: Understanding and Managing Generation Y

    de Zuza Scherer ...
    What are they like? What makes them unique? What makes them tick? Are they more creative, innovative or talented than members of other generations? Or are they merely over-confident, careless and spoilt? With the author of Y'd Awake, you have a chance to explore the answer to these questions – and it pays off to do so.The author presents today's generation of young employees in a holistic way and ... Leer más

    $5.99 USD o gratis con Kobo Plus

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  • How to Raise an Adult

    Break Free of the Overparenting Trap and Prepare Your Kid for Success

    A New York Times BestsellerA provocative manifesto that exposes the harms of helicopter parenting and sets forth an alternate philosophy for raising preteens and teens to self-sufficient young adulthood."Julie Lythcott-Haims is a national treasure. . . . A must-read for every parent who senses that there is a healthier and saner way to raise our children."—Madeline Levine, author of the New York . ... Leer más

    $12.99 USD

  • The Blessing of a B Minus

    Using Jewish Teachings to Raise Resilient Teenagers

    New York Times bestselling author and host of the podcast Nurture vs Nurture Dr. Wendy Mogel shows parents how to navigate the challenging teenage years.When a child becomes a teenager, her sense of entitlement and independence grows, the pressure to compete skyrockets, and communication becomes fraught with obstacles. Dr. Wendy Mogel emphasizes empathy, and offers guidance over micromanaging ... Leer más

    $13.99 USD

  • Marketing Metrics

    The Definitive Guide to Measuring Marketing Performance

    Marketing Metrics: The Definitive Guide to Measuring Marketing Performance, Second Edition, is the definitive guide to today’s most valuable marketing metrics. In this thoroughly updated and significantly expanded book, four leading marketing researchers show exactly how to choose the right metrics for every challenge and expand their treatment of social marketing, web metrics, and brand equity. ... Leer más

    $44.99 USD

  • Never Say No

    Raising Big-Picture Kids

    The question Mark and Jan Foreman are most often asked is: How did you raise your kids?Never Say No takes you on a personal journey to learn first-hand how they raised Jon and Tim of Switchfoot. They share practical advice for instilling wonder in a media-saturated culture, cultivating specific gifts, and balancing structure with individual choice. Our purpose as parents is the same as our child’s ... Leer más

    $12.99 USD o gratis con Kobo Plus

  • How to Stop Your Child Smoking

    de Allen Carr ...
    Are you concerned about your child smoking?By the foremost expert in the subject, How to Stop Your Child Smoking offers a clear, practical guide to parents on how to stop their children smoking.This book gives advice on:• How to communicate freely and openly with your children• How to understand the stresses they are under• Recognizing that smoking is not a choice, but a trap• Resisting the ... Leer más

    $8.99 USD o gratis con Kobo Plus

  • The Body Scoop for Girls

    A Straight-Talk Guide to a Healthy, Beautiful You

    An authoritative yet girlfriend-friendly health book for teen and tween girls written by CBS News Medical Correspondent Dr. Jennifer AshtonAS an ob-gyn specialing in adolescent care, Dr. Jennifer Ashton understands better than anyone that being a teenage girl these days is fraught with a special kind of angst. But in her practice she talks openly and nonjudgementally to her young patients like a ... Leer más

    $11.99 USD

  • Protect Your Business From Employee Fraud

    de Ali Asadi ...
    This eBook has been written to serve as a guideline for those unaware of employee fraud schemes and their effect on a business enterprise. It aims to enlighten entrepreneurs, especially those of small entities, with a basic knowledge and practical insight into how employee fraud schemes are organized and perpetrated in a business organization. With reference to some of the most reliable literature ... Leer más

    $4.99 USD o gratis con Kobo Plus

  • The ABCs of Marketing: New Ways to Market with Social Media

    Its been said that the only functions of business are marketing and innovation, and the two definitely need each other. Without marketing, the best ideas might go nowhere, and conversely the Hindenberg might be mistakenly ballyhooed. But marketing extends beyond the business world, too. In the game of life, people are constantly selling things often nothing more than themselves! Although Charles ... Leer más

    $2.99 USD

  • Leaving Neverland (Why Little Boys Shouldn't Run Big Corporations)

    de Daniel Prokop ...
    In our desperate attempt to stay young forever we have achieved eternal childishness, rather than eternal youth. Mankind has gradually become Pankind.We live in an adolescent society, Neverland, where never growing up seems more the norm than the exception. Little boys wearing expensive suits and adult bodies should not be allowed to run big corporations. They shouldn't be allowed to run small ... Leer más

    $4.99 USD o gratis con Kobo Plus

  • How To Change Teenager's Behavior

    First, there is a description of the terms I use throughout the manuscript. Some are unique to me. There's eight or nine you need to know.I start by guiding you through behavior selection; that is, what is it you want to change about your teen? This is straightforward, but the twist is that I don't work primarily with negative behaviors; rather, I focus on the opposite of them--the ones that are ... Leer más

    $14.99 USD o gratis con Kobo Plus