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  • Design for Humanity

    Creating Products That Matter

    Series series Ergonomics Design & Mgmt. Theory & Applications
    The book is a comprehensive guide for anyone who wants to design with purpose, empathy, and impact. Rather than rushing to solutions, the book champions the art of framing and refining a problem, revealing how powerful design begins with asking smarter questions. It takes readers on a journey from uncovering user needs to creating and validating meaningful solutions. Built around the new GRIP ... Leer más

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  • Advances in Creativity, Innovation, Entrepreneurship and Communication of Design

    Proceedings of the AHFE 2021 Virtual Conferences on Creativity, Innovation and Entrepreneurship, and Human Factors in Communication of Design, July 25-29, 2021, USA

    Series series Springer Nature Proceedings excluding Computer Science
    This book brings together experts from different areas to show how creativity drives design and innovation in different kind of businesses. It presents theories and best practices demonstrating how creativity generates technological invention, and how this, combined with entrepreneurship, leads to business innovation. It also discusses strategies to teach entrepreneurial competencies and support ... Leer más

    $143.99 USD

  • Advances in Creativity, Innovation, Entrepreneurship and Communication of Design

    Proceedings of the AHFE 2020 Virtual Conferences on Creativity, Innovation and Entrepreneurship, and Human Factors in Communication of Design, July 16-20, 2020, USA

    Series series Springer Nature Proceedings excluding Computer Science
    This book brings together experts from different areas to show how creativity drives design and innovation to allow the integration of a wider spectrum of topics related to engineering design, industrial design and ergonomics in design. It presents theories and best practices demonstrating how creativity generates technological invention, and how this, combined with entrepreneurship, leads to ... Leer más

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    The Core of Problem Solving and Corrective Action

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    This best-seller can help anyone whose role is to try to find specific causes for failures. It provides detailed steps for solving problems, focusing more heavily on the analytical process involved in finding the actual causes of problems. It does this using figures, diagrams, and tools useful for helping to make our thinking visible. This increases our ability to see what is truly significant and ... Leer más

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  • CyberParks – The Interface Between People, Places and Technology

    New Approaches and Perspectives

    Series Libro 11380 - Lecture Notes in Computer Science
    This open access book is about public open spaces, about people, and about the relationship between them and the role of technology in this relationship. It is about different approaches, methods, empirical studies, and concerns about a phenomenon that is increasingly being in the centre of sciences and strategies – the penetration of digital technologies in the urban space. As the main outcome of ... Leer más

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  • The Designer's Guide to Doing Research

    Applying Knowledge to Inform Design

    The Designer’s Guide to Doing ResearchAn essential introduction to applying research for busy architects and designersThe competitive design market and the need to create enduring value place high demands on architects and designers to expand their knowledge base to be able to digest and utilize multiple sources of information. Expected by their clients to be well versed on all aspects of a ... Leer más

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  • Information and Communication Technologies in Tourism 2023

    Proceedings of the ENTER 2023 eTourism Conference, January 18-20, 2023

    Series series Springer Nature Proceedings excluding Computer Science
    This open access book provides an extensive overview of the usage of information and communication technologies in the tourism and hospitality industry. It presents the proceedings of the International Federation for IT and Travel & Tourism (IFITT)’s 30th Annual International eTourism Conference, which assembles the latest research presented at the ENTER2023 conference. The enclosed papers cover ... Leer más

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  • Dynamics of Long-Life Assets

    From Technology Adaptation to Upgrading the Business Model

    Series series Business and Management (R0)
    This book is published under a CC BY-NC 4.0 license. The editors present essential methods and tools to support a holistic approach to the challenge of system upgrades and innovation in the context of high-value products and services. The approach presented here is based on three main pillars: an adaptation mechanism based on a broad understanding of system dependencies; efficient use of system ... Leer más

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  • Information and Communication Technologies in Tourism 2021

    Proceedings of the ENTER 2021 eTourism Conference, January 19–22, 2021

    Series series Springer Nature Proceedings excluding Computer Science
    This open access book is the proceedings of the International Federation for IT and Travel & Tourism (IFITT)’s 28th Annual International eTourism Conference, which assembles the latest research presented at the ENTER21@yourplace virtual conference January 19–22, 2021. This book advances the current knowledge base of information and communication technologies and tourism in the areas of social ... Leer más

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  • Key Challenges And Opportunities For Quality, Sustainability And Innovation In The Fourth Industrial Revolution: Quality And Service Management In The Fourth Industrial Revolution - Sustainability And Value Co-creation

    How can companies survive and prosper in the new economic age of the 4th Industrial Revolution? This book collects a variety of cases and quality management strategies for companies to put in place in the face of Industry 4.0. It argues that organizations that practice good quality management throughout the whole organization, and focus on satisfying their customers, employees and other ... Leer más

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  • Digital Advertising

    Theory and Research

    Edición de Shelly Rodgers, Esther Thorson ...
    Digital Advertising offers a detailed and current overview of the field that draws on current research and practice by introducing key concepts, models, theories, evaluation practices, conflicts, and issues. With a balance of theory and practice, this book helps provide the tools to evaluate and understand the effects of digital advertising and promotions campaigns. New to this edition is ... Leer más

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  • Digitalization

    Approaches, Case Studies, and Tools for Strategy, Transformation and Implementation

    Series series Business and Management (R0)
    What do vehicle manufacturers like Rosenbauer, logistics companies like DB Schenker, a compressor manufacturer such as Bauer, an elevator manufacturer such as ThyssenKrupp, and a hygiene goods manufacturer like Hagleitner all have in common? They all use the potential of digitization to offer smarter and faster services to customers and to actively shape the digital transformation of their ... Leer más

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