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  • Employer Branding, Ethics, and Talent Management for Human-Centered Organizations

    In an era of intensified talent competition and heightened social awareness, employer branding has evolved beyond basic marketing to reflect an organization’s ethical commitments. For organizations, the strategy to attract and retain talent is increasingly shaped by inclusive cultures and responsible leadership. Ethics now sits at the core of talent management, influencing employee trust and ... Leer más

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  • Intersections of Niche Tourism and Marketing

    As the tourism industry changes, niche tourism has emerged as a dynamic and growing sector, catering to specialized interests and unique travel preferences. This shift toward more personalized and focused travel experiences reshapes how destinations and services are marketed to potential tourists. From eco-tourism and adventure travel to cultural, wellness, and culinary tourism, the intersections ... Leer más

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  • Enhancing Engagement With Gamification: Education, Business, and Healthcare Perspectives

    Gamification is transforming how we engage with various aspects of life by applying game design elements like points, badges, and challenges. Originally popular in video games, it now influences fields such as education, business, and healthcare. In education, gamification enhances student engagement, motivation, and knowledge retention by creating interactive learning experiences. Businesses ... Leer más

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  • Policies Against Fraud and Cybercrime: Strategic, Legal, and Technological Approaches

    As digital ecosystems expand, fraud and cybercrime have become increasing threats that undermine trust and inflict significant financial and reputational damage on organizations worldwide. Combating these risks requires a multifaceted approach that blends strategic planning and advanced technological solutions. From implementing cybersecurity policies and regulatory compliance measures to ... Leer más

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  • Human-Centered Workforce Management in the Age of Digital Work

    The world of work is undergoing one of the most profound transformations in modern organizational history. Digitalization, artificial intelligence, hybrid work models, generational shifts, and evolving employee expectations are reshaping how organizations attract, manage, develop, and retain talent. In this rapidly changing landscape, organizations are increasingly challenged to balance ... Leer más

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  • Competitive Intelligence in the Digital Age: Strategies for Business and Technology Leadership

    In an era defined by digital disruption and constant innovation, competitive intelligence plays a pivotal role in helping organizations anticipate market shifts and make informed strategic decisions. By leveraging data analytics, emerging technologies, and strategic foresight, competitive intelligence enables businesses to stay ahead of competitors, mitigate risks, and identify growth ... Leer más

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  • Strategic Management, Regulatory Challenges, and Global Governance of MedTech

    Innovations in the development of medical technology (MedTech) have been instrumental for improving healthcare and patient outcomes. MedTech is also significant in the fields of economics, management, administration, strategy, and international relations, bridging a gap between these traditionally distinct fields. Exploration of the application of MedTech is crucial for introducing actionable ... Leer más

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  • Smart Travel and Sustainable Innovations in Bleisure Tourism

    Smart travel and sustainable innovations in bleisure tourism are reshaping the way individuals and organizations approach leisure and business travel. Combining elements of business with leisure, this emerging trend emphasizes efficient time management while integrating sustainable practices for minimal environmental impact. Using techniques like eco-friendly accommodations, carbon-offset programs ... Leer más

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  • Bleisure Tourism and the Impact of Technology

    In today's fast-paced world, professionals often struggle to balance their work commitments and personal well-being, particularly during business trips. The conventional approach to business travel usually prioritizes work over relaxation and exploration, leaving travelers feeling overwhelmed and burnt out. As a result, there is a growing need for a solution that allows individuals to seamlessly ... Leer más

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  • Fontes Sofisticadas de Informação

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    Estão as notícias políticas, divulgadas nos meios de comunicação social, condicionadas por um suposto novelo governamental? As relações públicas apresentam-se como um meio camuflado para controlar a informação ou serão os assessores de imprensa imprescindíveis para um melhor relacionamento entre jornalistas e fontes de informação?A presente obra analisa a influência das fontes no noticiário ... Leer más

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  • Tourism and Hospitality Management - A Modern Fusion of Sectors

    Tourism and Hospitality Management A Modern Fusion of Sectors assess the evolving landscape of global tourism, highlighting how tradition and innovation intersect to shape new forms of travel and hospitality. Through interdisciplinary perspectives, this collection explores emerging trends such as digital detox tourism, virtual reality in guest experiences, robotic technologies in kitchens, and the ... Leer más

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