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1 - 12 de 12 resultados para “ulrich gartner”
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  • Corporate Communications In Restructuring Phases

    Successfully shaping change with strategic communication

    de Ulrich Gartner ...
    Series series Business and Management (R0)
    This book provides those responsible in communication, management and human resources with a practical guide for professional internal and external communication of restructuring programs in companies. From cost-cutting measures to downsizing to the closure of entire locations: changing economic framework conditions and the associated changes are not only an operational challenge, they also ... Leer más

    $62.99 USD

  • Unternehmenskommunikation in Restrukturierungsphasen

    Mit strategischer Kommunikation den Wandel erfolgreich gestalten

    de Ulrich Gartner ...
    Series series Business and Economics (German Language)
    Dieses Buch liefert Verantwortlichen in Kommunikation, Management und Personalwesen einen praktischen Leitfaden für die professionelle interne und externe Kommunikation von Restrukturierungsprogrammen in Unternehmen. Von Sparmaßnahmen über Personalabbau bis zur Schließung kompletter Standorte: Wechselnde wirtschaftliche Rahmenbedingungen und die damit einhergehenden Veränderungen stellen nicht nur ... Leer más

    $40.99 USD

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  • Value Proposition Design

    How to Create Products and Services Customers Want

    de Alexander Osterwalder, Yves Pigneur, Gregory Bernarda, Alan Smith, Trish Papadakos ...
    Series Libro 2 - The Strategyzer Series
    The authors of the international bestseller Business Model Generation explain how to create value propositions customers can’t resistValue Proposition Design helps you tackle the core challenge of every business — creating compelling products and services customers want to buy. This highly practical book, paired with its online companion, will teach you the processes and tools you need to create ... Leer más

    $22.00 USD

  • Experience Design

    A Framework for Integrating Brand, Experience, and Value

    de Patrick Newbery, Kevin Farnham ...
    Bridge the gap between business and design to improve the customer experienceBusinesses thrive when they can engage customers. And, while many companies understand that design is a powerful tool for engagement, they do not have the vocabulary, tools, and processes that are required to enable design to make a difference. Experience Design bridges the gap between business and design, explaining how ... Leer más

    $19.00 USD

  • Thoughts on Interaction Design

    de Jon Kolko ...
    Thoughts on Interaction Design, Second Edition, contemplates and contributes to the theory of Interaction Design by exploring the semantic connections that live between technology and form that are brought to life when someone uses a product. It defines Interaction Design in a way that emphasizes the intellectual and cultural facets of the discipline. This edition explores how changes in the ... Leer más

    $28.99 USD

  • The Business of Influence

    Reframing Marketing and PR for the Digital Age

    de Philip Sheldrake ...
    Media has most definitely evolved, as have the ways in which we contemplate, design, communicate and execute strategy. And rather than technological evolution, we’re plainly in the midst of a technological revolution.We have no choice then but to reframe marketing and PR in the context of 21st Century technology, 21st Century media and disintermediation, and 21st Century articulation of and ... Leer más

    $38.00 USD

  • OKR - Strategy Development and Implementation in an Agile Environment

    Introduction to the World's Most Successful Framework for Strategy Execution in the 21st Century

    de Martin J. Leopold ...
    What do companies like Google, Uber, Trello, LinkedIN, Huawei, Flixbus or Holiday Check have in common? They all belong to the successful companies that use OKR profitably and for whom OKR makes an important contribution to their corporate success and goal achievement. OKR is a simple, agile approach to setting and implementing strategies in companies that is optimized for complex market ... Leer más

    $27.99 USD o gratis con Kobo Plus

  • Human Resources Strategies

    Balancing Stability and Agility in Times of Digitization

    de Armin Trost ...
    Series series Business and Management (R0)
    The digitalization of businesses calls for new forms of leadership and collaboration, as traditional human resources strategies are reaching their limits. Personal responsibility, networking and diversity are increasingly recognized as key prerequisites for agility, adaptability and innovativeness.This book encourages HR managers who want to be pioneers of, or support, digital transformation to ... Leer más

    $58.99 USD

  • Post-Merger Management

    Value Creation in M&A Integration Projects

    de Kirsten Meynerts-Stiller, Christoph Rohloff ...
    Companies acquire and merge to generate accelerated value growth. But merger integrations pose an enormous challenge to organisations: they are fraught with over-inflated expectations of making rapid synergy gains, laden with pitfalls inherent to complex organisational change, charged with emotion and are often influenced by socio-psychological dynamics. This complicated situation poses risks, and ... Leer más

    $58.99 USD

  • Strategy in Practice

    A Practitioner's Guide to Strategic Thinking

    de George Tovstiga ...
    A practitioner-focused approach to strategy and real-world strategic thinkingThis 3rd edition has been revised and updated throughout to reflect the current thinking in strategy in view of the current economic and business climate. It questions how we are thinking differently about strategy now, in light of emerging from the global economic crisis. It includes new and updated case illustrations ... Leer más

    $44.00 USD

  • Mastering 21st Century Enterprise Risk Management - 2nd Edition

    The Future of ERM - Book 1 - Executive's Guide

    de Gregory M. Carroll ...
    "Mastering 21st century Enterprise Risk Management" is an Executive's Guide for transforming ERM from an overhead to a value-adding driver of growth. It combines the best of ISO 31000 and COSO ERM to deliver bottom-line returns. By linking risk to strategy using Scenario Analysis, Bayesian modeling, and aggregating their effect, it allows organizations to fulfil the primary directive of ISO 31000 ... Leer más

    Antes $9.99 USD Ahora $6.99 USD o gratis con Kobo Plus

  • Management

    de Little Green Apples Publishing, LLC ™ ...
    The Management Study Brief provides an introduction to management concepts, theories and practices. It is intended as a quick reference for business professionals, including employees, managers, group leaders, team leaders, and students of business or business management. This Study Brief contains key terms and definitions, a brief history and short profiles of major contributors to management ... Leer más

    $3.62 USD