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“tricia karp”

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  • Media Talk

    35 Secrets You Need to Know Before You Talk to the Media

    de Tricia Karp ...
    Don’t talk to the media before you read this book!Dealing with the media is a tough gig. You get just one chance to nail your message and grow your reputation – or damage it, potentially in front of hundreds of thousands – even millions – of people.The media carry enormous power… but so do you, when you learn how to make the most of opportunities to engage with them.The tips and techniques ... Leer más

    $4.99 USD o gratis con Kobo Plus

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  • The Story Wars

    How brand stories beat advertising tales!

    de Erik Saelens ...
    Temporary half price! Marketers! Advertising agencies! My brothers and sisters. I see in your eyes the same fear that would take the heart of me. A day may come when the courage of marketers fails, when we forsake our brands and they all come tumbling down; but it is not this day. An hour of wolves and shattered companies when our ability to connect to our stakeholders comes crashing down! But it ... Leer más

    $8.56 USD

  • The Fall of Advertising and the Rise of PR

    de Al Ries, Laura Ries ...

    $8.99 USD

  • Scientific Advertising with The Psychology of Advertising

    based on the works of Claude Hopkins and Walter D. Scott

    de Claude C. Hopkins, Walter D. Scott, Dr. Robert C. Worstell ...
    Series series Online Millionaire Plan Guides
    Two Marketing references you can bet your next promotion on."Scientific Advertising" by Claude Hopkins was originally written in 1923 and is considered by many to be the greatest book on advertising ever written."The Psychology of Advertising" by Walter D. Scott is known to be one of the earliest articles published where the science of psychology was applied to find out why some advertising ... Leer más

    $3.99 USD

  • How to Turn Instagram Into a Money Making Machine: The Ultimate Guide for Small Business Owners

    de Kristin Jerome ...
    Every small business owner knows how hard it can be to spread the word about their business. Instagram is the key to getting the word out to over 700 million potential customers quickly and growing your business. In this book, I explain exactly how to use the many benefits of Instagram to earn more money and gain loyal customers.In this book I outline exactly how to gain a large number of new ... Leer más

    $1.25 USD o gratis con Kobo Plus

  • Bang!

    Getting Your Message Heard in a Noisy World

    de Linda Kaplan Thaler, Robin Koval ...
    The founders of one of today's hottest, most innovative advertising agencies explain how to ignite the kind of marketing explosions that will capture customers' attention.Linda Kaplan Thaler, the CEO and Chief Creative Officer of the Kaplan Thaler Group, is the brains behind a host of memorable and highly successful ads, from the irresistibly sentimental "Kodak moment" campaign to Herbal Essences' ... Leer más

    $4.99 USD

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • Brain to Books Cyber Convention Author's Super Simple Guide to Participation

    de Aurelia Maria Casey, Angela B. Chrysler ...

    Gratis

  • Online Marketing Curator

    Ads and SEO Traffic Source

    de Herbert O Nobleman ...
    Series Libro 1 - Online Marketing Curator - Affiliate Friendly
    Do you want to know more about ADS, TRAFFIC and SEO Terminology? Note: In every ADVERT, there are things that matter most and which helps one to succeed in his campaign. And Online Marketing is all about creating the awareness of your product/service to millions who surf the InterNet. Some might have a specific product in mind or some might not. But the most important part of this is, how to ... Leer más

    $2.50 USD

  • Brilliant PR

    Create A Pr Sensation, Whatever Your Budget, Whatever Your Business

    de Cathy Bussey ...
    Series series Brilliant Business
    Cathy Wallace is features editor of PRWeek, the leading title for the UK PR industry. Prior to PRWeek she worked for a range of daily and weekly newspapers and magazines, and first cut her teeth as a trainee reporter on a local newspaper more than seven years ago. ... Leer más

    $9.99 USD

  • How to Get 1k YouTube Views ?

    de benoit dubuisson ...
    So you wanna get 10,000 REAL views on your Youtube video! Great! This ebook will show  you 14 surefire ways to explode your views and subscriber count in a short time. There are many reasons why you may want more views to your videos. It could be that you’re in business or just simply want to be famous. Whatever it is, video is the greatest promotion tool on the net. You can leverage the power of ... Leer más

    $13.59 USD

  • Secrets to a Successful Blog Tour

    de Donna Huber ...
    From the publicist who introduced the world to Fifty Shades of Grey, Donna Huber is now revealing her secrets to successful blog tours. She shares tips and tricks learned through organizing over 30 tours, blasts, and promotional events for nearly 50 independently and traditionally published titles. Secrets revealed in this quick read include, Planning stage decisions Different types of tours ... Leer más

    $3.99 USD

  • Corporate Communication

    A Marketing Viewpoint

    de Klement Podnar ...
    Corporate Communication: A Marketing Viewpoint offers an overview of the framework, key concepts, strategies and techniques from a unique marketing perspective. While other textbooks are limited to a managerial or PR perspective, this book provides a complete, holistic overview of the many ways communication can add value to an organization. Step by step, this text introduces the main concepts of ... Leer más

    $84.99 USD