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  • Dollarizing Differentiation Value

    A Practical Guide for the Quantification and the Capture of Customer Value

    Now is the time to answer that "value" question so well and so completely that your organization thrives. The biggest winners in the 21st century will have value-based strategies, value-based innovation, value-based marketing, and value-based pricing. There has never been a more exciting and lucrative time to pay attention to value and turn a daunting question of survival into a sustainable answer ... Leer más

    $9.99 USD o gratis con Kobo Plus

  • Value Mindset

    Accelerate Your Value Transformation By Changing Your Mindset

    The most important factor in a successful business transformation is mindset. It's more important than any tool, any process, any training session, or any single financial incentive. But you can't will a positive mindset into existence. No one can snap their fingers or hypnotize a team into believing in the mission, believing in the transformation, or ultimately believing in their team and in ... Leer más

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  • Pricing Strategy Implementation

    Translating Pricing Strategy into Results

    Pricing can truly transform organizations. The impact of pricing on organizations is a result of two factors: pricing strategy development and the implementation of these strategies. Implementation is arguably the most difficult part in the pricing strategy process where even seasoned practitioners demand guidance. Pricing strategy development requires creativity, analytical rigor, and an ability ... Leer más

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  • Digital Pricing Strategy

    Capturing Value from Digital Innovations

    Digital Pricing Strategy provides a best-practice overview of how companies design, analyze, and execute digital pricing strategies. Bringing together insights from academic and professional experts globally, the text covers essential areas of the value and pricing of data, platform pricing, pricing of subscriptions and monetization of the global environment.Case studies, examples and interviews ... Leer más

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  • The Pricing Journey

    The Organizational Transformation Toward Pricing Excellence

    Innovations in pricing can be transformative, but to reach their potential companies must devote equal attention to technical and organizational capabilities. Most firms, however, only pay attention to the technical dimensions of pricing, which severely limits the success of their initiatives. To remedy this, The Pricing Journey provides an integrated guide to the organizational, social, and ... Leer más

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  • The Talent Management Handbook, Second Edition: Creating a Sustainable Competitive Advantage by Selecting, Developing, and Promoting the Best People

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  • Strategic Leadership of Portfolio and Project Management

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