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1 - 12 de 12 resultados para “stefan wengler”
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  • The DBA for Key Account Managers

    Key Account Management in Transition: Research, Reflection and Practice for DBAs and Executives

    de Christophe Fournier, Christine Lai Bennejean, Stefan Wengler ...
    Series series Business Science Institute
    The DBA for Key Account Managers is intended to guide and support Key Account Managers who aspire to undertake the Doctorate of Business Administration (DBA) offered by the Business Science Institute in partnership with the Association for Key Account Management (AKAM), the world’s leading professional association dedicated to Key Account Management.This book provides Key Account Managers with a ... Leer más

    $10.99 USD

  • Ideengenerierung mit KI

    Anwendungsfälle als Treiber für Innovation

    de Christian Czarnecki, Eldar Sultanow, Sebastian Sebrak, Norbert Gronau, Malte Teichmann, Georg David Ritterbusch, Sarah Victoria Mohr, Matthias Aumann, Marcin Czaban, Stefan Wengler ...
    Series series Computer Science and Engineering (German Language)
    Generative KI eröffnet neue Möglichkeiten – doch viele Unternehmen fragen sich: Wie findet man die richtige Idee und setzt sie erfolgreich um?Dieses Buch zeigt eine praxisbewährte Methode, mit der aus Herausforderungen konkrete GenAI-Lösungen entstehen. Die GenAI-Matrix macht den Weg von bestehenden Erfolgsbeispielen zu eigenen Anwendungen nachvollziehbar.Schritt für Schritt führt das Werk von der ... Leer más

    $9.99 USD

  • Lead-Management

    Prozesse – Menschen – Daten

    de Ulrich Vossebein, Gabriele Hildmann, Stefan Wengler ...
    Series series Business and Economics (German Language)
    Lead-Management ist eine der großen Herausforderungen im Vertrieb, da die Neukundengewinnung immer bedeutsamer wird. Dieses essential erläutert, wie durch den parallelen Ausbau der drei Basisdimensionen: Prozesse, Menschen und Daten Lead-Exzellenz erreicht werden kann. Hierzu sind zunächst die Rahmenbedingungen zu analysieren und zu bewerten. Anschließend müssen die Prozesse in eine ... Leer más

    $18.99 USD

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  • 101 Design Methods

    A Structured Approach for Driving Innovation in Your Organization

    de Vijay Kumar ...
    The first step-by-step guidebook for successful innovation planningUnlike other books on the subject, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and ... Leer más

    $23.00 USD

  • The Management of Small and Medium Enterprises

    Edición de Matthias Fink, Sascha Kraus ...
    Series series Routledge Studies in Small Business
    Due to the vital importance of SMEs in developed economies worldwide, this book aims to provide a unique and much-needed investigation into the underlying mechanisms and practices of management within these companies by collecting a wide range of original conceptual and empirical research in the topical area of management in SMEs and new ventures.Collecting work from dozens of leading scholars in ... Leer más

    $70.99 USD

  • A Handbook of Business Transformation Management Methodology

    Edición de Axel Uhl, Lars Alexander Gollenia ...
    This book provides an integrative Business Transformation Management Methodology, the BTM², with an emphasis on the balance between the rational aspects of transformation and the often underestimated emotional readiness of employees to absorb and accept transformation initiatives.Comprising four phases - Envision, Engage, Transform, and Optimize - the methodology integrates expertise from areas ... Leer más

    $77.99 USD

  • Organizational Development and Strategic Change

    de Sahab Sabri, Saeed Sabri-Matanagh ...
    Bridging the divide between theory and practice, “Organizational Development and Strategic Change” explores organizational learning, behavior, development, and technology. Covering incremental and rapid change, leadership roles, and management techniques, the book provides in-depth insight on learning and change. This book provides consultants, change agents, and strategists with analytical tools ... Leer más

    $7.15 USD

  • Handbook Change Management

    Management of Change Processes in Organizations Influencing Factors and Parties Involved Concepts, Instruments and Methods

    de Georg Kraus, Christel Becker-Kolle, Thomas Fischer ...
    This handbook, translated from the German, deals with change processes in companies and organizations. It provides information on the fundamental principles, background and methods and instruments of change management and is aimed at those responsible for change management within companies and organizations, as well as at external consultants, coaches and trainers. The book combines the focal ... Leer más

    $22.99 USD o gratis con Kobo Plus

  • Handbook of Strategic Account Management

    A Comprehensive Resource

    de Diana Woodburn, Kevin Wilson ...
    A compilation of the established knowledge in strategic account managementWhile companies and academics expend tremendous effort on mass marketing, they often overlook their immediate customers (which are critical in both senses) and hence the importance of strategic account management (SAM). This handbook is a compilation of papers that present researched knowledge of SAM across the academic ... Leer más

    $55.00 USD

  • Digital Entrepreneurship

    Impact on Business and Society

    Edición de Mariusz Soltanifar, Mathew Hughes, Lutz Göcke ...
    Series series Business and Management (R0)
    This open access book explores the global challenges and experiences related to digital entrepreneurial activities, using carefully selected examples from leading companies and economies that shape world business today and tomorrow. Digital entrepreneurship and the companies steering it have an enormous global impact; they promise to transform the business world and change the way we communicate ... Leer más

    Gratis

  • Digitalization

    Approaches, Case Studies, and Tools for Strategy, Transformation and Implementation

    Edición de Daniel R. A. Schallmo, Joseph Tidd ...
    Series series Business and Management (R0)
    What do vehicle manufacturers like Rosenbauer, logistics companies like DB Schenker, a compressor manufacturer such as Bauer, an elevator manufacturer such as ThyssenKrupp, and a hygiene goods manufacturer like Hagleitner all have in common? They all use the potential of digitization to offer smarter and faster services to customers and to actively shape the digital transformation of their ... Leer más

    $58.99 USD

  • People-Centric Management

    How Managers use Four Levers to Bring out the Greatness of Others

    de Lukas Michel ...
    People-centric leadership is essential to succeed in the new dynamic business context. It offers four agile levers for leaders to unlock the full potential of people and turn valuable business opportunities into value for society. The challenge for leaders is to balance the tensions between the changing business context and the needs of people to apply their potential.To unlock the full talent of ... Leer más

    $12.49 USD o gratis con Kobo Plus