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“sanjay saproo”

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  • Generative AI for Business Analytics and Strategic Decision Making in Service Industry

    Edición de Anita Venaik, Vijit Chaturvedi, Sanjay Saproo, Sanjeev Bansal ...
    Generative AI is transforming industries by enhancing how businesses analyze data, generate content, and automate complex processes. Its ability to produce diverse, high-quality outputs in areas like marketing, customer engagement, and software development is reshaping productivity and innovation. By leveraging advanced models such as GANs and Transformers, organizations can unlock new insights, ... Leer más

    $256.49 USD

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  • Artificial Intelligence in Customer Service

    The Next Frontier for Personalized Engagement

    Edición de Jagdish N. Sheth, Varsha Jain, Emmanuel Mogaji, Anupama Ambika ...
    Series series Intelligent Technologies and Robotics (R0)
    This edited volume elucidates how artificial intelligence (AI) can enable customer service to achieve higher customer engagement, superior user experiences, and increased well-being among customers and employees.As customer expectations dictate 24/7 availability from service departments and market pressures call for lower costs with higher efficiency, businesses have accepted that AI is vital in ... Leer más

    $179.99 USD

  • Achieving Digital Transformation through Analytics and AI

    de Jay Liebowitz ...
    Series Libro 8 - Digital Transformation: Accelerating Organizational Intelligence
    Due to the rapid emergence of the development and use of Analytics and AI in organizations, this book focuses on these aspects related to digital transformation. We are in the midst of the GenAI craze, with prompt engineering, large language models, and AI ethics playing key roles. According to estimates, about 329 million terabytes of data are created each day [https://explodingtopics.com/blog ... Leer más

    $62.99 USD

  • Artificial Intelligence in Accounting and Auditing

    Accessing the Corporate Implications

    de Mariarita Pierotti, Anna Monreale, Federica De Santis ...
    Series series Economics and Finance (R0)
    This book investigates the phenomenon of artificial intelligence (AI) in the accounting world. It integrates accounting competencies with specific competencies in AI and other digital technologies and offers an interdisciplinary perspective.First, the authors review and discuss the literature to summarize and systematize extant research on digitalization in accounting. Second, case studies are ... Leer más

    $161.09 USD

  • Artificial Intelligence for Marketing Management

    Edición de Park Thaichon, Sara Quach ...
    Series series Routledge Studies in Marketing
    Artificial intelligence (AI) has driven businesses to adopt new business practices rapidly, enhance product development and services, has helped to power AI-based market intelligence and customer insights, and improve customer relationship management. This timely book addresses the use of AI in marketing.This book also explores the dark side of AI in marketing management and discusses ethics and ... Leer más

    $57.99 USD

  • Agile AI-Powered Project Management for Modern Delivery Organizations

    Edición de Otmane Azeroual ...
    Agile AI-powered project management revolutionizes how modern delivery organizations plan, execute, and adapt to business environments. By integrating AI with agile management, teams can leverage data-driven insights, predictive analytics, and automation to enhance decision-making, optimize workflows, and improve project outcomes. AI tools can identify risks, allocate resources, and learn from ... Leer más

    $211.49 USD

  • Leveraging AI-Powered Marketing in the Experience-Driven Economy

    Edición de Rhytheema Dulloo, Anand Kurian, Minja Bolesnikov, Ilse Struweg, Kaliyan Mathiyazhagan ...
    Emerging cutting-edge technologies, particularly artificial intelligence (AI), present a shift in the marketing landscape, ushering in Marketing 5.0. It drastically reshapes the way brands engage with customers, and in the Marketing 5.0 era, where experiences are key, businesses must rise above conventional marketing practices to meet consumer demands. By embracing AI-driven technologies and the ... Leer más

    $314.99 USD

  • Harnessing AI for Point-of-Sale Optimization

    Edición de Nozha Erragcha, Maher Toukabri ...
    Artificial intelligence (AI) revolutionizes the retail landscape, optimizing point-of-sale (POS) systems. By leveraging machine learning algorithms, predictive analytics, and real-time data processing, businesses can streamline transactions, personalize customer experiences, and improve inventory management. AI-driven POS solutions enhance operational efficiency. They also provide actionable ... Leer más

    $184.49 USD

  • Integrating AI and Machine Learning into Business and Management Education

    Edición de Manjunath B.R., Sunil Kumar ...
    The integration of AI and machine Learning into business education has developed a more efficient way of training future leaders. These technologies enhance the curriculum design and equip students with critical and analytical decision skills for today’s fast paced business environment. AI and machine learning tools foster experiential learning and bridge the gap between theory and practice. As ... Leer más

    $202.49 USD

  • AI-Powered Entrepreneurial Marketing and Communication

    Edición de Andreas Masouras, Prashant Maurya, Panikos Symeou ...
    Intelligent technologies integrated with entrepreneurial marketing represent a transformative shift in how startups and small businesses connect with audiences, build brands, and drive growth. By leveraging AI tools, entrepreneurs can create personalized and efficient marketing strategies. AI enables real-time insights into consumer behavior, optimized content creation, targeted advertising, and ... Leer más

    $188.99 USD

  • Cutting-Edge Technologies for Business Sectors

    Edición de Duygu Çelik Ertuğrul, Atilla Elçi ...
    In the rapidly evolving 21st century, emerging digital technologies are transforming every aspect of modern life, from social interactions to business practices. These advancements are reshaping industries, influencing human behavior, and redefining societal structures. Understanding the impact of technologies like AI, blockchain, and virtual reality is crucial for navigating today's digital world ... Leer más

    $373.49 USD

  • AI-Driven Marketing Research and Data Analytics

    Edición de Reason Masengu, Option Takunda Chiwaridzo, Mercy Dube, Benson Ruzive ...
    The surge in technological advancements, coupled with the exponential growth of data, has left marketers grappling with the need for a paradigm shift. The once-established methods of consumer engagement are now overshadowed by the complexities of the digital age, demanding a profound understanding of artificial intelligence (AI) and data analytics. The gap between academic knowledge and practical ... Leer más

    $274.49 USD