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  • The Food and Beverage Hospitality Industry in India

    An Emergent Segment

    This book presents the story of growth and change of what is still a largely unorganized food and beverage service industry in India. With the authors’ vast experience in both industry and academia, the volume provides a holistic perspective of the current status of the food and beverage industry in India and identifies the topical issues and the challenges. The authors offer an insightful ... Leer más

    $159.99 USD

  • The Indian Hospitality Industry

    Dynamics and Future Trends

    Series series Advances in Hospitality and Tourism
    India has been in transition for the last two decades, moving from a mixed economy toward a market economy model, and the Indian hospitality industry is metamorphosing into a mature industry. It is time that the story of the Indian hospitality industry is told. The Indian Hospitality Industry: Dynamics and Future Trends tells that story, one defined by the industry’s push for growth in revenues ... Leer más

    $155.99 USD

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    de Douglas Brown ...
    The multiple award-winning Restaurant Manager’s Handbook is the best-selling book on running a successful food service operation. Now in the 4th completely revised edition, nine new chapters detail restaurant layout, new equipment, principles for creating a safer work environment, and new effective techniques to interview, hire, train, and manage employees. We provide a new chapter on tips and IRS ... Leer más

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  • Starting and Running a Restaurant For Dummies, UK Edition

    Starting & Running a Restaurant For Dummies will offer aspiring restaurateurs advice and guidance on this highly competitive industry – from attracting investors to your cause, to developing a food and beverages menu, to interior design and pricing issues – to help you keep your business venture afloat and enjoyable at the same time. If you already own a restaurant, inside you’ll find unbeatable ... Leer más

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  • Global Marketing, Global Edition

    Learn and develop skills involving strategic global marketing decision-makingGlobal Marketing, 8th Edition, by Hollensen continues to be the most up-to-date and comprehensive text of its kind, with cutting-edge case studies and a focus on the impact of new technologies and perspectives on international marketing. For nearly twenty years this title has been the definitive, truly international guide ... Leer más

    $42.99 USD

  • Pizza Business Guide

    de Tony Erol ...
    This book will teach you how to find a location for a pizza shop, how to open it, and run it profitably. It is designed for current professional pizza operators as well as for amateurs who want to become high-volume pizza operators while decreasing food and labor costs. This book is based on nineteen years of pizza restaurant experience. I learned my lessons by losing money to contractors, ... Leer más

    $49.99 USD o gratis con Kobo Plus

  • The Everything Guide to Starting and Running a Restaurant

    The ultimate resource for starting a successful restaurant!

    de Ronald Lee ...
    Series series Everything® Series
    It takes a lot more than top-notch cooking skills to launch and run a successful eatery. But if you're a hopeful chef or hungry entrepreneur looking to open the next hot spot, you'll find everything you need in this accessible guide! Written by veteran restaurant owner and manager Ronald Lee, this guide offers solid advice on how to:Secure financing and find the perfect siteDevelop an engaging ... Leer más

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  • The $10 Trillion Prize

    Captivating the Newly Affluent in China and India

    Meet your new global consumerYou’ve heard of the burgeoning consumer markets in China and India that are driving the world economy. But do you know enough about these new consumers to convert them into customers?Do you know that: There will be nearly one billion middle-class consumers in China and India within the next ten years? More than 135 million Chinese and Indians will graduate from college ... Leer más

    $21.99 USD o gratis con Kobo Plus

  • Food Service Management: How to Succeed in the High Risk Restaurant Business - By Someone Who Did

    de Bill Wentz ...
    Many of us have endured a stint in food service, whether it was our first venture into the working world or served as a part-time job strictly for extra income. For the majority of us, there was never any intention of pursuing it as a career. However, the fast pace and interaction with a variety of people delights some, and they develop an enthusiastic attitude toward the business. These people ... Leer más

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  • Marketing Chronicles

    A Compendium of Global and Local Marketing Insights From the Pre-Smartphone and Post-Smartphone Eras

    “A lucid, insightful and at times provocative look at brands and marketing over the years . Simple, well written and immensely readable, this is a must read for all observers, students and practitioners of marketing.”Bharat Puri, Managing Director, Pidilite Industries. “Nimish was always a diligent and thoughtful student in my Strategic Marketing class at Jamnalal Bajaj. Am delighted that he has ... Leer más

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  • The Next Course: Reinventing the Modern Urban Restaurant

    Since its inception in Paris over 250 years ago, the restaurant has been a welcome, essential element of city life. With urban regions rapidly growing around the globe, today's restaurants will play an increasingly vital role in sustaining communities. As with other modern necessities, the restaurant's standard model would benefit from some timely innovation. The best and simplest way to kick ... Leer más

    $9.99 USD o gratis con Kobo Plus

  • Great Canadian Franchise Stories

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