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  • Heritage and Tourism

    Place, Encounter, Engagement

    Series series Key Issues in Cultural Heritage
    The complex relationship between heritage places and people, in the broadest sense, can be considered dialogic, a communicative act that has implications for both sides of the ‘conversation’. This is the starting point for Heritage and Tourism. However, the ‘dialogue’ between visitors and heritage sites is complex. ‘Visitors’ have, for many decades, become synonymous with ‘tourists’ and the ... Leer más

    $60.99 USD

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  • Heads in Beds

    A Reckless Memoir of Hotels, Hustles, and So-Called Hospitality

    de Jacob Tomsky ...
    **In the tradition of Kitchen Confidential and Waiter Rant, a rollicking, eye-opening, fantastically indiscreet memoir of a life spent (and misspent) in the hotel industry.“Highly amusing."—New York Times**Jacob Tomsky never intended to go into the hotel business. As a new college graduate, armed only with a philosophy degree and a singular lack of career direction, he became a valet parker for a ... Leer más

    $8.99 USD

  • My French Affair

    How a Kiwi Woman Found Her Joie De Vivre In the South of France

    A lively, inspiring account of a New Zealand woman's decision to create a new life in the south of France. Amanda Taylor-Ace's philosophy is 'joie de vivre unlimited' - living life with unlimited joy. So when her 14-year-old son fell in with a bad crowd and her life in Auckland needed a shake-up, she packed their bags and took him to France for a year. My French Affair is the story of how and why ... Leer más

    $13.99 USD

  • Starbucked

    A Double Tall Tale of Caffeine, Commerce, and Culture

    de Taylor Clark ...
    Starbucked will be the first book to explore the incredible rise of the Starbucks Corporation and the caffeine-crazy culture that fueled its success. Part Fast Food Nation, part Bobos in Paradise, Starbucked combines investigative heft with witty cultural observation in telling the story of how the coffeehouse movement changed our everyday lives, from our evolving neighborhoods and workplaces to ... Leer más

    $12.99 USD

  • Hospitality Management

    People Skills and Manners on and off the Job

    de Lyn Pont PhD ...
    Hospitality Management is a career and life reference for both seasoned executives and new hires. This book positions associates to work comfortably in a global environment and to interpret the cultural expectations of their guests. The author, Lyn Pont, PhD, is a motivational public speaker and educator. She is the president and founder of Manners for Business, Inc. In Hospitality Management she ... Leer más

    $4.99 USD

  • Zoos and Tourism

    Conservation, Education, Entertainment?

    Edición de Dr. Warwick Frost ...
    Series Libro 46 - Aspects of Tourism
    Zoos are important and popular tourist attractions. Spread around the world, they are typically located in major cities, with visitation levels comparable to other major attractions. Nature-based attractions constructed in artificial settings, they face the challenge of trying to balance potentially conflicting aims of conservation, education and entertainment. The best are continually developing ... Leer más

    $23.99 USD

  • Handbook of Marketing Research Methodologies for Hospitality and Tourism

    de Roland Nykiel ...
    Discover the bridge between theory and applied research in the hospitality industryThe success of marketing programs is dependent on the knowledge of the trends in the marketplace. Handbook of Marketing Research Methodologies for Hospitality and Tourism is a comprehensive guide that clearly explains analyzing markets, utilizing qualitative and quantitative research methodologies, applying findings ... Leer más

    $106.99 USD

  • International Cultural Tourism

    International Cultural Tourism: management, implications and cases provides a comprehensive exploration of the management, operations and marketing of cultural tourism attractions and resources in a global context.Topics explored include:* For the first time, an evaluation of the use and transformational impact of global media and new ICT in the management and marketing of cultural tourism ... Leer más

    $91.99 USD

  • 101 useful ideas to... Create your own business

    Get the "big picture" to create your own business simply!

    Series Libro 1 - entrepreneur
    Get the "big picture" to create your own business simply!Are you getting upset by your present professional life?Do you dream of starting your own business but do not know how to handle this big project?This small handbook "101 useful ideas to..." will assist you!Discover simple ideas, already tested and implemented, easy resources which will show you the big picture and really help you :-)We have ... Leer más

    $4.65 USD

  • Tourism, Culture and Heritage in a Smart Economy

    Third International Conference IACuDiT, Athens 2016

    Series series Springer Nature Proceedings excluding Computer Science
    This book explores the ways in which information and communication technologies (ICTs) offer a powerful tool for the development of smart tourism. Numerous examples are presented from across the entire spectrum of cultural and heritage tourism, including art, innovations in museum interpretation and collections management, cross-cultural visions, gastronomy, film tourism, dark tourism, sports ... Leer más

    $152.99 USD

  • 2050 - Tomorrow's Tourism

    de Ian Yeoman ...
    Series Libro 55 - Aspects of Tourism
    In 2050, it is predicted that 4.7bn or nearly 50% of the world's population will take an international holiday. But can humankind meet that forecast given the issues of ageing populations, peak oil, the global financial crisis and climate change? This book constructs scenarios from Shanghai to Edinburgh, Seoul to California encompassing complex topics such as human trafficking, conferences, ... Leer más

    $23.79 USD

  • Profit Planning

    de Peter Harris ...
    This new edition of Profit Planning is ideal for hotel, restaurant and licensed house managers as it focuses on profit planning, the major area of finance which the general manager needs to get to grips with. The practical aspects of day-to-day profit planning are emphasized, which means that the reader can understand the approach with the minimum of theory and technical jargon. The examples and ... Leer más

    $65.99 USD