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  • Tourist Destinations According to Stakeholder Strategies

    From Clusters to Local Tourist Systems

    Series series ISTE Invoiced
    Tourist destinations are subject to the strategies and interactions of the people who reside in them, with complementary and sometimes conflicting interests. To ensure that these destinations remain competitive, Destination Management Organizations (DMOs) are tasked with stimulating cooperation between all partners (independents, organizations, networks).Tourist Destinations According to ... Leer más

    $136.00 USD

  • The Tourist Places of the World

    Formerly a largely Western practice, �leisure travel� is today the most dynamic industry in the world in terms of growth. Developments in transport and communication systems mean tourism is now an integral part of our understanding of the world, and involved in the exponential increase of links between societies and different cultures.The Tourist Places of the World has comprehensive data on the ... Leer más

    $142.00 USD

  • Les enjeux contemporains du tourisme

    Une approche géographique. Nouvelle édition revue

    Ce manuel est une introduction à une approche géographique du tourisme où les questions de base sont appréhendées : qu'est-ce que le tourisme ? Comment comptabiliser le tourisme ? Quels sont les acteurs économiques et politiques du champ du tourisme ? Pour cette nouvelle édition, les enjeux des technologies numériques et du «surtourisme» ont notamment été approfondis et les données chiffrées ... Leer más

    $11.99 USD

  • Management des entreprises du tourisme

    Stratégie et organisation

    Series Libro 1 - Stratégie master
    Dans un environnement hyperconcurrentiel bouleversé par Internet, le low cost, l’accès des pays émergents au tourisme, comment les entreprises du tourisme de loisir définissent-elles leur stratégie ? Comment s’organisent-lles pour innover ?De la TPE au groupe international, ces entreprises ont en commun une spécificité : être au service de plus d’un milliard de clients dans le monde pour ... Leer más

    $33.99 USD

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  • Les gens heureux lisent et boivent du café

    La success story d'une auteur auto-éditée repérée par les Editions Michel Lafon sur Internet ... Leer más

    $8.99 USD

  • The New Parisienne

    The Women & Ideas Shaping Paris

    "Tramuta sweeps away the tired clichés of the Parisian woman with her vivid profiles of the dynamic and creative 'femmes' now powering the French capital." —Eleanor Beardsley, NPR Paris correspondentThe New Parisienne focuses on one of the city's most prominent features, its women. Lifting the veil on the mythologized Parisian woman—white, lithe, ever fashionable—Lindsey Tramuta demystifies this ... Leer más

    $14.39 USD o gratis con Kobo Plus

  • The Social Structures of the Economy

    Much orthodox economic theory is based on assumptions which are treated as self-evident: supply and demand are regarded as independent entities, the individual is assumed to be a rational agent who knows his interests and how to make decisions corresponding to them, and so on. But one has only to examine an economic transaction closely, as Pierre Bourdieu does here for the buying and selling of ... Leer más

    $23.00 USD

  • Au Contraire!

    Figuring Out the French

    "I find Au Contraire! delightfully validating - a great piece of work." - Nancy Bragard, Franco-American interculturalist, trainer and coachThe French are famously enigmatic: fiercely independent yet deeply romantic,conservative yet avant-garde, rational yet emotional. What is it, exactly, that makes the French so . . . French?Written for anyone interacting with the French-tourists, businesspeople ... Leer más

    $15.99 USD

  • Framing Strategic Urban Projects

    Learning from current experiences in European urban regions

    Edición de Willem Salet, Enrico Gualini ...
    Presenting the findings of extensive research into the development of planning tools and strategies since the early 1970s, this book addresses key issues in urban development/governance and brings together a range of different national experiences.Helpfully divided into three sections, Framing Strategic Urban Projects sets out the study framework, with its social, policy and institutional contexts ... Leer más

    $76.99 USD

  • Geomarketing

    Methods and Strategies in Spatial Marketing

    Edición de Gérard Cliquet ...
    This title describes the state of the art in all areas of spatial marketing, discussing the various constituents which make up the geography of markets.Demand varies according to location and can be measured according to revenue, the number of households, spending patterns and lifestyles. Supply is also dependent on position, because prices, services, products and available shops rely on location, ... Leer más

    $136.00 USD

  • French Management

    Elitism in Action

    This fascinating book is an account of management in the contemporary French business world. The formal nature of work relations and the rituals of French business life are analyzed and set against the role of senior executives, and the book looks at the corporate culture of four leading, but very different companies* Michelin* L'Air Liquide* L'Oreal* Carrefour.Also included is an examination of ... Leer más

    $132.99 USD

  • Waterfront Regeneration

    Experiences in City-building

    Waterfront regeneration and development represents a unique opportunity to spatially and visually alter cities worldwide. However, its multi-faceted nature entails city-building with all its complexity including the full range of organizations involved and how they interact. This book examines how more inclusive stakeholder involvement has been attempted in the nine cities that took part in the ... Leer más

    $224.99 USD