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  • Basics Marketing 02: Online Marketing

    Series series Basics Marketing
    In keeping with advances in technology, and rapid consumer adoption of new media and new ideas, the possibilities for digital marketing are changing rapidly. This book will guide you through the major trends that exemplify forward thinking and which will continue to inspire great online ideas well into the future.Topics discussed include: the digital media revolution; e-commerce and e-branding; ... Leer más

    $28.99 USD

  • Basics Marketing 03: Marketing Management

    Series series Basics Marketing
    Understanding how to create marketing programmes is one thing. Understanding how to take leadership in all of the business areas related to marketing (such as economics, finance, personnel management and long-term brand strategy) is quite another.This book helps bridge that divide to help students master the business of marketing. ... Leer más

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  • How to Make, Market and Sell Ebooks - All for Free

    Everything for writers who sell ebooks. Desktop publishing (or e-publishing) enables indie authors to keep the bulk of the royalties. Discover the best ways to:use social media—build author platformformat and upload for Amazon, Smashwords, Barnes & Noble, Apple, Google and othersconvert documents to any format (epub, mobi, pdf and more)sell books onlinecreate a websitemake a blogdesign ebook ... Leer más

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  • The Secrets of Superior Selling Skills

    de Peter Heredia ...
    Do You Know How To; Negotiate - Overcome Objections - Sell a Price Increase? The World’s Top Sales People Do. Now it’s Your Turn... In our competitive market place, winning business and beating the competition are fundamental for successful organisations. In any competition, teams will be made up of naturally gifted “superstars” and those less talented players. One thing is always true though, ... Leer más

    $2.99 USD o gratis con Kobo Plus

  • Fashion Marketing

    A collection of international contributions from renowned academics and practitioners from the US, UK, China, the second edition of Fashion Marketing has been completely updated, revised and expanded to reflect the major changes in the fashion industry since 2001 and covers all of the key themes and issues of the area. Key themes and areas covered include globalization, fast fashion, luxury ... Leer más

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  • Become a Powerseller - Know your customers to boost your sales

    de Knut Ofstbo ...
    This is the first part of the series Become a powerseller. Each book in the series gives you extremely powerful techniques to implement into your salesmanship. The parts are made short so you can gain as much information as possible without getting bored.Become a powerseller is first of all made for everyone who are into sales, but everyone can take advantage of the powerful tips and techniques in ... Leer más

    $0.99 USD o gratis con Kobo Plus

  • Building the Value Machine

    Transforming Your Business Through Collaborative Customer Partnerships

    Building the Value Machine represents the type of business that many aspire towards - a business that is able to align its internal functions, including sales and marketing, in order to collaborate with its key customers and create real and unique value for mutual benefit.This book provides a solution to the challenge of finding the right organizational structures, the right planning and ... Leer más

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  • Write to the Top: A How To For Website Content Writing and Increasing Website Traffic

    Increasing Website Traffic Series, #1

    Series Libro 1 - Increasing Website Traffic Series
    Your website just isn't doing its job. No one visits, no one comments, and no one buys. That can all change faster than it takes for someone to hit the 'back' button when you start writing dazzling content that Google loves. It's easy, anyone can do it, and this book shows you how.About Us pages, Content pages, Product Descriptions, Landing pages, Site Maps, Terms of Use, Privacy Policies, Contact ... Leer más

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  • E-Commerce Concepts

    This book is a mix of practical and conceptual knowledge for e-commerce that discusses strategies to use when a business wants to take advantage of e-commerce to increase their sales and international exposure. The material is based on the author's 20 years of applying it in industry, his doctoral studies of e-commerce, and on his lecture notes for e-commerce that have accumulated over the last ... Leer más

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  • Streampunks

    YouTube and the Rebels Remaking Media

    An entertainment and tech insider—YouTube’s chief business officer—delivers the first detailed account of the rise of YouTube, the creative minds who have capitalized on it to become pop culture stars, and how streaming video is revolutionizing the media world.In the past ten years, the internet video platform YouTube has changed media and entertainment as profoundly as the invention of film, ... Leer más

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  • Out of the Question

    Highly successful salespeople are skillful in the use of questions. A salesman's dilemma is asking the right question at the right time. This book covers how to establish rapport with good questions. It shows you how to develop knowledge about your prospects needs with the use of open end questions. You will learn how to confirm benefits with both open and closed end questions. It shows you how to ... Leer más

    $1.99 USD o gratis con Kobo Plus

  • A Salesman Walks into a Classroom

    The Art of Sales Meets the Science of Selling

    A career in sales can be like an amusement park ride; its riddled with daily ups and downs. In A Salesman Walks into a Classroom, author Paul D. Barchitta presents a wide range of information about what a professional career in sales actually entails. Meant as a roadmap for success, this guide discusses getting back to the basics. It provides an overview of what the life of a salesperson is all ... Leer más

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