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The Microstructures of Housing Markets

Edición de Susan J. Smith, Moira Munro ...

House prices and mortgage debt have moved to centre stage in the management of national economies, regional development and neighbourhood change. Describing, analysing and understanding how housing markets work within and across these scales of economy and society has never been more urgent. But much more is known about the macro-scales than the microstructures; and about the economic rather than ... Leer más

$68.99 USD

House prices and mortgage debt have moved to centre stage in the management of national economies, regional development and neighbourhood change. Describing, analysing and understanding how housing markets work within and across these scales of economy and society has never been more urgent. But much more is known about the macro-scales than the microstructures; and about the economic rather than
... Leer más

Contagious

Why Things Catch On

de Jonah Berger ...

The New York Times bestseller that explains why certain products and ideas become popular.“Jonah Berger knows more about what makes information ‘go viral’ than anyone in the world.” —Daniel Gilbert, author of the bestseller Stumbling on HappinessWhat makes things popular? If you said advertising, think again. People don’t listen to advertisements, they listen to their peers. But why do people talk ... Leer más

$13.99 USD

Disponible también en: Audiolibro

The New York Times bestseller that explains why certain products and ideas become popular.“Jonah Berger knows more about what makes information ‘go viral’ than anyone in the world.” —Daniel Gilbert, author of the bestseller Stumbling on HappinessWhat makes things popular? If you said advertising, think again. People don’t listen to advertisements, they listen to their peers. But why do people talk
... Leer más

Disponible también en: Audiolibro
Blue Ocean Strategy, Expanded Edition

How to Create Uncontested Market Space and Make the Competition Irrelevant

de W. Chan Kim, Renée A. Mauborgne ...

OVER 4 MILLION COPIES SOLDWALL STREET JOURNAL AND BUSINESSWEEK BESTSELLERRECOGNIZED AS ONE OF THE MOST ICONIC AND IMPACTFUL STRATEGY BOOKS EVER WRITTENThe global phenomenon that has sold over 4 million copies, is published in a record-breaking 49 languages and is a bestseller across five continents—now updated and expanded with new content. Named by Fast Company as one of the most influential ... Leer más

$23.99 USD o gratis con Kobo Plus

Disponible también en: Audiolibro

OVER 4 MILLION COPIES SOLDWALL STREET JOURNAL AND BUSINESSWEEK BESTSELLERRECOGNIZED AS ONE OF THE MOST ICONIC AND IMPACTFUL STRATEGY BOOKS EVER WRITTENThe global phenomenon that has sold over 4 million copies, is published in a record-breaking 49 languages and is a bestseller across five continents—now updated and expanded with new content. Named by Fast Company as one of the most influential
... Leer más

Disponible también en: Audiolibro
Phishing for Phools

The Economics of Manipulation and Deception

de George A. Akerlof, Robert J. Shiller ...

Why the free-market system encourages so much trickery even as it creates so much goodEver since Adam Smith, the central teaching of economics has been that free markets provide us with material well-being, as if by an invisible hand. In Phishing for Phools, Nobel Prize–winning economists George Akerlof and Robert Shiller deliver a fundamental challenge to this insight, arguing that markets harm ... Leer más

$21.59 USD

Why the free-market system encourages so much trickery even as it creates so much goodEver since Adam Smith, the central teaching of economics has been that free markets provide us with material well-being, as if by an invisible hand. In Phishing for Phools, Nobel Prize–winning economists George Akerlof and Robert Shiller deliver a fundamental challenge to this insight, arguing that markets harm
... Leer más
The Crowd

A Study of the Popular Mind

de Gustave Le Bon ...

In The Crowd, Gustave Le Bon posits that with the rise of democracy and industrialization, it’s the unreasoning crowds who will control the affairs of the people, not kings or the elite; and these crowds are largely irrational in action, conservative in thought, violent both in act and in speech, and easily hypnotized by individuals with prestige but not intelligence.Le Bon is ultimately cynical ... Leer más

$11.99 USD o gratis con Kobo Plus

Disponible también en: Audiolibros

In The Crowd, Gustave Le Bon posits that with the rise of democracy and industrialization, it’s the unreasoning crowds who will control the affairs of the people, not kings or the elite; and these crowds are largely irrational in action, conservative in thought, violent both in act and in speech, and easily hypnotized by individuals with prestige but not intelligence.Le Bon is ultimately cynical
... Leer más

Disponible también en: Audiolibros
Hacking Growth

How Today's Fastest-Growing Companies Drive Breakout Success

de Sean Ellis, Morgan Brown ...

The definitive playbook by the pioneers of Growth Hacking, one of the hottest business methodologies in Silicon Valley and beyond.It seems hard to believe today, but there was a time when Airbnb was the best-kept secret of travel hackers and couch surfers, Pinterest was a niche web site frequented only by bakers and crafters, LinkedIn was an exclusive network for C-suite executives and top-level ... Leer más

$14.99 USD

Disponible también en: Audiolibro

The definitive playbook by the pioneers of Growth Hacking, one of the hottest business methodologies in Silicon Valley and beyond.It seems hard to believe today, but there was a time when Airbnb was the best-kept secret of travel hackers and couch surfers, Pinterest was a niche web site frequented only by bakers and crafters, LinkedIn was an exclusive network for C-suite executives and top-level
... Leer más

Disponible también en: Audiolibro
Buying In

The Secret Dialogue Between What We Buy and Who We Are

de Rob Walker ...

Brands are dead. Advertising no longer works. Consumers are in control. Or so we're told. In Buying In, Rob Walker argues that this accepted wisdom misses a much more important cultural shift, including a practice he calls murketing, in which people create brands of their own and participate, in unprecedented ways, in marketing campaigns for their favorites. Yes, rather than becoming immune to ... Leer más

$5.99 USD

Disponible también en: Audiolibro

Brands are dead. Advertising no longer works. Consumers are in control. Or so we're told. In Buying In, Rob Walker argues that this accepted wisdom misses a much more important cultural shift, including a practice he calls murketing, in which people create brands of their own and participate, in unprecedented ways, in marketing campaigns for their favorites. Yes, rather than becoming immune to
... Leer más

Disponible también en: Audiolibro
Secrets of the Moneylab

How Behavioral Economics Can Improve Your Business

de Kay-Yut Chen, Marina Krakovsky ...

Taking the findings of behavioral economics from the cocktail party to the boardroom.Experimental economist Kay-Yut Chen leads an economics lab at Hewlett- Packard-the first of its kind at any company. His groundbreaking research into human behavior has turned into tangible results for HP. He has saved the company millions of dollars, simply by explaining why people really do the things they do. ... Leer más

$14.99 USD

Disponible también en: Audiolibro

Taking the findings of behavioral economics from the cocktail party to the boardroom.Experimental economist Kay-Yut Chen leads an economics lab at Hewlett- Packard-the first of its kind at any company. His groundbreaking research into human behavior has turned into tangible results for HP. He has saved the company millions of dollars, simply by explaining why people really do the things they do.
... Leer más

Disponible también en: Audiolibro
The Oxford Handbook of the History of Consumption

Edición de Frank Trentmann ...

Series series Oxford Handbooks
The term 'consumption' covers the desire for goods and services, their acquisition, use, and disposal. The study of consumption has grown enormously in recent years, and it has been the subject of major historiographical debates: did the eighteenth century bring a consumer revolution? Was there a great divergence between East and West? Did the twentieth century see the triumph of global ... Leer más

$51.99 USD

The term 'consumption' covers the desire for goods and services, their acquisition, use, and disposal. The study of consumption has grown enormously in recent years, and it has been the subject of major historiographical debates: did the eighteenth century bring a consumer revolution? Was there a great divergence between East and West? Did the twentieth century see the triumph of global
... Leer más
Summary and Analysis of Contagious: Why Things Catch On

Based on the Book by Jonah Berger

de Worth Books ...

Series series Smart Summaries
So much to read, so little time? This brief overview of Contagious tells you what you need to know—before or after you read Jonah Berger's book.Crafted and edited with care, Worth Books set the standard for quality and give you the tools you need to be a well-informed reader.This short summary and analysis of Contagious includes:Historical contextChapter-by-chapter overviewsDetailed timeline of ... Leer más

$4.99 USD o gratis con Kobo Plus

So much to read, so little time? This brief overview of Contagious tells you what you need to know—before or after you read Jonah Berger's book.Crafted and edited with care, Worth Books set the standard for quality and give you the tools you need to be a well-informed reader.This short summary and analysis of Contagious includes:Historical contextChapter-by-chapter overviewsDetailed timeline of
... Leer más
The Complete Idiot's Guide to Great Customer Service

de Ron Karr ...

You're no idiot, of course. You skillfully manage your kids' temper tantrums, diplomatically handle office politics, and even pleasantly deal with your friends' bickering. But when it comes to handling customer service, you feel utterly lost. It's time to make great customer service an indispensable part of your daily operation! The Complete Idiot's Guide® to Great Customer Service teaches you how ... Leer más

$8.99 USD

You're no idiot, of course. You skillfully manage your kids' temper tantrums, diplomatically handle office politics, and even pleasantly deal with your friends' bickering. But when it comes to handling customer service, you feel utterly lost. It's time to make great customer service an indispensable part of your daily operation! The Complete Idiot's Guide® to Great Customer Service teaches you how
... Leer más
Home Business: The SECRETS to PINTEREST: How to Create, Promote & Market a Successful MONEY Generating Account

Business, Income & Social Media, #2

de Penny King ...

Series Libro 2 - Business, Income & Social Media
Would you like to start a popular Pinterest account?Do you love pinning content for your Pinterest account?Would you like to earn an income from your Pinterest boards?Do you want to set up your boards to maximize engagement with present and future customers?Your business will be left behind if you don't utilise PINTEREST NOW!Pin Like a Professional</... ... Leer más

$2.99 USD

Would you like to start a popular Pinterest account?Do you love pinning content for your Pinterest account?Would you like to earn an income from your Pinterest boards?Do you want to set up your boards to maximize engagement with present and future customers?Your business will be left behind if you don't utilise PINTEREST NOW!Pin Like a Professional</...
... Leer más

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The Microstructures of Housing Markets

La gente que leyó esto también disfrutó

Contagious

Blue Ocean Strategy, Expanded Edition

Phishing for Phools

The Crowd

Hacking Growth

Buying In

Secrets of the Moneylab

The Oxford Handbook of the History of Consumption

Summary and Analysis of Contagious: Why Things Catch On

The Complete Idiot's Guide to Great Customer Service

Home Business: The SECRETS to PINTEREST: How to Create, Promote & Market a Successful MONEY Generating Account

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