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  • The Future of Management Education

    Series series Routledge Advances in Management Learning and Education
    To remain relevant, management education must reflect the realities that influence its subject matter, management, while at the same time addressing societal needs and expectations. Faced by powerful drivers of change, many of which are amplified by the immense turbulence caused by the COVID-19 pandemic in early 2020, an assessment of where management education stands and where it is going is ... Leer más

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  • Marketing Management

    European Edition

    Strengthen your understanding of the principles of marketing management with this bestselling text.Marketing Management, 4th edition, European Edition, by Philip Kotler, Kevin Lane Keller, Mairead Brady, Malcolm Goodman, and Torben Hansen is considered by many as the authoritative text on the subject. The textbook covers a wide range of concepts and issues, accurately reflecting the fast-moving ... Leer más

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  • Social Media and Interactive Communications

    A service sector reflective on the challenges for practice and theory

    The extent to which social media can potentially add value within various service contexts is not well understood. While at a general level it would seem that direct and immediate interactive communication with customers and stakeholders would be of benefit in terms of general communications, the integration of new media alongside more traditional marketing activities is not without difficulty. ... Leer más

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  • 101 Learning and Development Tools

    Essential Techniques for Creating, Delivering and Managing Effective Training

    de Kenneth Fee ...
    101 Learning and Development Tools is your practical guide to all the most up-to-date training techniques, organized around the classic learning and development cycle. Whether you need a quick, ready solution or some guidance on where to go for in-depth information, this is your essential reference guide. It picks up from where you are in the process of managing learning, and helps you place it in ... Leer más

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  • Creating Significant Learning Experiences

    An Integrated Approach to Designing College Courses

    de L. Dee Fink ...
    “Dee Fink challenges our conventional assumptions and practices and offers an insightful approach to expanding our learning goals, making higher education more meaningful. This is a gem of a book that every college teacher should read.”—Ken Bain, author, What the Best College Students DoSince the original publication of L. Dee Fink’s Creating Significant Learning Experiences, higher education has ... Leer más

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  • Organizational Behaviour

    People, Process, Work and Human Resource Management

    There is a large body of shared knowledge between the study of Organizational Behaviour and Human Resource Management but despite the crossover, they are often treated as very distinct disciplines. Written by a team of experts across both fields, Organizational Behaviour bridges the gap between OB and HRM, with an emphasis on inter-cultural and cross-cultural perspectives of organizational ... Leer más

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  • Creating Impact Through Future Learning

    The High Impact Learning that Lasts (HILL) Model

    Organisations today operate in a fascinating world where change is constant, fast and continues to accelerate. It is the combination of evolving developments such as technological advancements, globalisation and new ways of communicating through multimedia technologies that drive us to reorganise how we live, how we work, how we create value, and how we learn. These developments call for a ... Leer más

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  • How To Get A Phd: A Handbook For Students And Their Supervisors

    How to Get a PhD is the market leading, classic book for PhD students and their supervisors. ... Leer más

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  • Teamwork, Leadership and Communication

    Collaboration Basics for Health Professionals

    This practical, straightforward guide presents the basic skills, attitudes, and knowledge needed for successful interprofessional collaboration in healthcare. Collaboration is fundamental to quality healthcare, and many regulatory bodies and accrediting agencies now have standards and benchmarks for interprofessional collaboration. This guide brings together in one volume basic collaboration ... Leer más

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  • Organizational Change

    Explore and resolve complex organizational change issues by applying theories into practiceOrganizational Change, 6th Edition by Senior, Swailes and Carnall reflects a rapidly evolving world and considers ‘how change has changed’. The book is structured into three parts. The first part considers the causes and nature of change. Part two opens up the organization to expand on issues of structuring ... Leer más

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  • Learning Online

    What Research Tells Us About Whether, When and How

    At a time when more and more of what people learn both in formal courses and in everyday life is mediated by technology, Learning Online provides a much-needed guide to different forms and applications of online learning. This book describes how online learning is being used in both K-12 and higher education settings as well as in learning outside of school. Particular online learning technologies ... Leer más

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  • The Oxford Handbook of Strategic Sales and Sales Management

    Series series Oxford Handbooks
    The Oxford Handbook of Strategic Sales and Sales Management is an unrivalled overview by leading academics in the field of sales and marketing management. Sales theory is experiencing a renaissance driven by a number of factors, including building profitable relationships, creating/delivering brand value, strategic customer management, sales and marketing relationships, global selling, and the ... Leer más

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