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  • Harnessing AI for Point-of-Sale Optimization

    Edición de Nozha Erragcha, Maher Toukabri ...
    Artificial intelligence (AI) revolutionizes the retail landscape, optimizing point-of-sale (POS) systems. By leveraging machine learning algorithms, predictive analytics, and real-time data processing, businesses can streamline transactions, personalize customer experiences, and improve inventory management. AI-driven POS solutions enhance operational efficiency. They also provide actionable ... Leer más

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    Series Libro 8 - Digital Transformation: Accelerating Organizational Intelligence
    Due to the rapid emergence of the development and use of Analytics and AI in organizations, this book focuses on these aspects related to digital transformation. We are in the midst of the GenAI craze, with prompt engineering, large language models, and AI ethics playing key roles. According to estimates, about 329 million terabytes of data are created each day [https://explodingtopics.com/blog ... Leer más

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  • AI Marketing

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    This book explores the dynamic intersection of artificial intelligence (AI) technologies and marketing practices, offering a comprehensive guide to how AI is reshaping the way businesses connect with customers, optimize strategies, and drive sustainable growth. It presents an in-depth analysis of the latest AI applications in marketing, from personalized customer experiences to data-driven ... Leer más

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  • Artificial Intelligence in Accounting and Auditing

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    This book investigates the phenomenon of artificial intelligence (AI) in the accounting world. It integrates accounting competencies with specific competencies in AI and other digital technologies and offers an interdisciplinary perspective.First, the authors review and discuss the literature to summarize and systematize extant research on digitalization in accounting. Second, case studies are ... Leer más

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  • AI-Driven Project Planning, Decision Intelligence, and Risk Management

    Organizations navigate complexity and uncertainty through intelligent project management and business decision-making. By leveraging advanced analytics, machine learning, and real-time data, these technologies enable teams to accurately predict outcomes, optimize resource allocation, and make faster, evidence-based decisions. AI systems learn and adapt, identifying potential risks before they ... Leer más

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  • Leveraging AI-Powered Marketing in the Experience-Driven Economy

    Emerging cutting-edge technologies, particularly artificial intelligence (AI), present a shift in the marketing landscape, ushering in Marketing 5.0. It drastically reshapes the way brands engage with customers, and in the Marketing 5.0 era, where experiences are key, businesses must rise above conventional marketing practices to meet consumer demands. By embracing AI-driven technologies and the ... Leer más

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  • Business Technology Strategies for Decision Making and Competitive Advantage

    Edición de Riktesh Srivastava ...
    Technology drives transformative changes in business operations and sustainable development. Integrating technology into businesses has economic implications, given that different technologies have the potential to give businesses a competitive edge. They can be leveraged to inform business considerations and increase the effectiveness of their decision-making processes. Therefore, the adoption of ... Leer más

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  • Agile AI-Powered Project Management for Modern Delivery Organizations

    Edición de Otmane Azeroual ...
    Agile AI-powered project management revolutionizes how modern delivery organizations plan, execute, and adapt to business environments. By integrating AI with agile management, teams can leverage data-driven insights, predictive analytics, and automation to enhance decision-making, optimize workflows, and improve project outcomes. AI tools can identify risks, allocate resources, and learn from ... Leer más

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  • Generative AI for Business Analytics and Strategic Decision Making in Service Industry

    Generative AI is transforming industries by enhancing how businesses analyze data, generate content, and automate complex processes. Its ability to produce diverse, high-quality outputs in areas like marketing, customer engagement, and software development is reshaping productivity and innovation. By leveraging advanced models such as GANs and Transformers, organizations can unlock new insights, ... Leer más

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  • Harnessing AI and Predictive Analytics for Decision-Making and Competitive Advantage

    The rapid developments of artificial intelligence (AI) and predictive analytics drive powerful changes in competitive decision-making capabilities of industries worldwide. The growing dependence of modern organizations on predictive information from AI enables them to improve their business intelligence systems and optimize their operational procedures as well as develop strategic solutions. The ... Leer más

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  • AI-Powered Business Intelligence for Modern Organizations

    Technology’s rapid advancement has revolutionized how organizations gather, analyze, and utilize data. In this dynamic landscape, integrating artificial intelligence (AI) into business intelligence (BI) systems has emerged as a critical factor for driving informed decision-making and maintaining competitive advantage. This integration allows business to respond quickly to market changes, ... Leer más

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  • Strategic Blueprints for AI-Driven Marketing in the Digital Era

    In the digital landscape, AI-driven marketing reshapes how brands engage with customers, optimize campaigns, and drive growth. Strategic blueprints for AI-driven marketing provide a framework for businesses to leverage advanced technologies like machine learning, natural language processing, and data analytics to enhance decision-making and deliver personalized, impactful experiences. As digital ... Leer más

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