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“luigi serio”

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  • Medie eccellenti. Le imprese italiane nella competizione internazionale

    de Luigi Serio ...
    Con un’impostazione di rottura rispetto al comune sentire, per cui la media impresa italiana sarebbe in costante sofferenza, quando non in crisi, gli autori propongono un check-up dello stato del Paese, restituendoci un dato sorprendente: l’appeal internazionale delle aziende italiane è cresciuto in maniera significativa. Ma quali sono i segreti di questa formula originale? Ci sono elementi che ... Leer más

    $15.99 USD o gratis con Kobo Plus

  • The Italian Model of Management

    A Selection of Case Studies

    Edición de Luigi Serio ...
    This book is an essential resource for facilitators seeking to help students develop their knowledge of management practice in Italy. It presents a collection of the best case studies and accompanying teaching notes from the Italian Association for Management Development (ASFOR) competition in 2014. The cases are written by teachers across many of the members of ASFOR in Italy, leading business ... Leer más

    $60.99 USD

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  • The Strategist

    Be the Leader Your Business Needs

    de Cynthia Montgomery ...

    $19.99 USD

    Disponible también en: Audiolibro

  • Matchmakers

    The New Economics of Multisided Platforms

    de David S. Evans, Richard Schmalensee ...
    A different kind of matchmaker.Many of the most dynamic public companies, from Alibaba to Facebook to Visa, and the most valuable start-ups, such as Airbnb and Uber, are matchmakers that connect one group of customers with another group of customers. Economists call matchmakers multisided platforms because they provide physical or virtual platforms for multiple groups to get together. Dating sites ... Leer más

    $25.99 USD o gratis con Kobo Plus

  • Driving Digital Strategy

    A Guide to Reimagining Your Business

    de Sunil Gupta ...
    A roadmap and best practices that allow firms to leverage existing assets and pinpoint areas where new capabilities must be developed.Useful, clear-eyed framework: Gupta has an HBS- and real-world-tested framework to help readers know where to begin.Freshly told stories that illustrate real business dilemmas: Gupta uses stories of well-known companies told with a new twist to bring home his point ... Leer más

    $23.99 USD o gratis con Kobo Plus

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • Getting to Plan B

    Breaking Through to a Better Business Model

    de John Mullins, Randy Komisar ...
    You have a new venture in mind. And you've crafted a business plan so detailed it's a work of art. Don't get too attached to it.As John Mullins and Randy Komisar explain in Getting to Plan B, new businesses are fraught with uncertainty. To succeed, you must change the plan in real time as the inevitable challenges arise. In fact, studies show that entrepreneurs who stick slavishly to their Plan A ... Leer más

    $25.99 USD o gratis con Kobo Plus

  • Creative Personal Branding

    The Strategy to Answer: What’s next

    de Jurgen Salenbacher ...
    In this innovative book Jürgen Salenbacher shares his unique personal coaching method designed to develop creative thinking and innovation. The method, while it originated as a career management tool, it can be used by anyone who wishes to explore what they have to offer the world. In five succinct chapters Salenbacher reveals how to use brand positioning methodology to discover where to go next. ... Leer más

    $14.99 USD

  • The Mesh

    Why the Future of Business Is Sharing

    de Lisa Gansky ...
    A simple, powerful idea that's reinventing the way smart, adaptive companies do business.Most businesses follow the same basic formula: create a product or service, sell it, and collect money. What Lisa Gansky calls "Mesh" businesses throw this model out the window. Instead, these companies use social media, wireless networks, and data crunched from every available source to provide people with ... Leer más

    Antes $6.99 USD Ahora $5.99 USD

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • The Artist's Guide to Grant Writing

    How to Find Funds and Write Foolproof Proposals for the Visual, Literary, and Performance Artist

    de Gigi Rosenberg ...
    The Artist’s Guide to Grant Writing is designed to transform readers from starving artists fumbling to get by into working artists who confidently tap into all the resources at their disposal. Written in an engaging and down-to-earth tone, this comprehensive guide includes time-tested strategies, anecdotes from successful grant writers, and tips from grant officers and fundraising specialists. The ... Leer más

    $9.99 USD

  • Global Marketing, Global Edition

    de Svend Hollensen ...
    Learn and develop skills involving strategic global marketing decision-makingGlobal Marketing, 8th Edition, by Hollensen continues to be the most up-to-date and comprehensive text of its kind, with cutting-edge case studies and a focus on the impact of new technologies and perspectives on international marketing. For nearly twenty years this title has been the definitive, truly international guide ... Leer más

    $42.99 USD

  • Flip

    How Counter-Intuitive Thinking is Changi

    de Peter Sheahan ...

    $8.99 USD

  • Principles of Marketing

    de Gary Armstrong, Lloyd Harris, Hongwei He, Philip Kotler ...
    Thoroughly revised to reflect the major trends impacting contemporary marketing, the 8th Edition is packed with examples illustrating how companies use new digital technologies to maximize customer engagement and shape brand conversations, experiences, and communities.New coverage and fresh examples throughout the text addressing the latest developments in customer engagement tools, practices and ... Leer más

    $43.99 USD