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“lois k geller”

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    The Complete Guide to Profitable Direct Marketing

    de Lois K. Geller ...
    Marketing experts know that Direct Marketing is the single most effective way to sell products and services. It is the only form of marketing that is testable, trackable, and, when done the right way, always profitable. Lois K. Geller, a leading Direct Marketing expert, updates her classic book to include the latest tips and techniques, plus expanded coverage of Direct Marketing in the age of the ... Leer más

    $28.99 USD

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  • Scientific advertising

    de Claude C. Hopkins, David De Angelis ...
    The time has come when advertising has in some hands reached the status of a science. It is based on fixed principles and is reasonably exact. The causes and effects have been analyzed until they are well understood. The correct methods of procedure have been proved and established. We know what is most effective, and we act on basic laws.Advertising, once a gamble, has thus become, under able ... Leer más

    $1.99 USD o gratis con Kobo Plus

    Disponible también en: Audiolibros

    Disponible también en: Audiolibros

  • Make Your First Million In Network Marketing

    Proven Techniques You Can Use to Achieve Financial Success

    de Mary Christensen, Wayne Christensen ...
    Network Marketing has seen a remarkable expansion of late, with entropreneurs benefitting from an unheralded demand for their services.The authors of this book demonstrate proven techniques to achieve financial success in Network Marketing, which include:How to conduct successful business launch parties, party plans and business meetings.Breakthrough networking tips that get appointments booked ... Leer más

    Antes $9.99 USD Ahora $2.99 USD

  • Hacking Growth

    How Today's Fastest-Growing Companies Drive Breakout Success

    de Sean Ellis, Morgan Brown ...
    The definitive playbook by the pioneers of Growth Hacking, one of the hottest business methodologies in Silicon Valley and beyond.It seems hard to believe today, but there was a time when Airbnb was the best-kept secret of travel hackers and couch surfers, Pinterest was a niche web site frequented only by bakers and crafters, LinkedIn was an exclusive network for C-suite executives and top-level ... Leer más

    Antes $14.99 USD Ahora $5.99 USD

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • Flip the Funnel

    How to Use Existing Customers to Gain New Ones

    de Joseph Jaffe ...
    Why customer retention is the new acquisitionIf there's anything the recession of 2009 taught us, it was the importance of investing in our customers, but when was this any different? So says Joseph Jaffe, bestselling author of Life After the 30-Second Spot and Join the Conversation, and a leading expert and thought leader on new media and social media. In most businesses, it costs roughly five-to ... Leer más

    $18.00 USD

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • Global Content Marketing: How to Create Great Content, Reach More Customers, and Build a Worldwide Marketing Strategy that Works

    de Pam Didner ...
    Engage Customers Around the World with Cross-Regional Content MarketingTechnology has virtually erased national borders, forever transforming the way we reach and engage customers, as well as the way we search for and consume content. Global Content Marketing takes you step-by-step through the process of creating and refining your strategies to meet this new reality.LEARN HOW TO:Create content ... Leer más

    $20.99 USD

  • Buzzmarketing

    Get People to Talk About Your Stuff

    de Mark Hughes ...
    "There's fake corporate marketing and then there's real marketing. This is the real stuff for real people." -Ben Cohen, co-founder of Ben & Jerry's Ice CreamThese days consumers are paying less and less attention to advertising. A majority already zap commercials, and new technology keeps making it easier to tune out marketing messages.Mark Hughes has written a breakthrough guide to the art of ... Leer más

    $4.99 USD

  • The New Community Rules

    Marketing on the Social Web

    de Tamar Weinberg ...
    Blogs, networking sites, and other examples of the social web provide businesses with a largely untapped marketing channel for products and services. But how do you take advantage of them? With The New Community Rules, you'll understand how social web technologies work, and learn the most practical and effective ways to reach people who frequent these sites.Written by an expert in social media and ... Leer más

    $14.99 USD

  • Highly Recommended: Harnessing the Power of Word of Mouth and Social Media to Build Your Brand and Your Business

    de Paul M. Rand ...
    Reach more customers and grow your business with today’s most powerful marketing tool: Word-of-MouthHighly Recommended shows the impact of customer recommendations on businesses--transforming how people buy, how you reach customers, how you improve products, and ultimately how you can grow your company by leveraging the power of recommendations. It explains why word-of-mouth recommendations are ... Leer más

    $20.99 USD

  • Angel Customers & Demon Customers

    Discover Which is Which, and Turbo-Charge Your Stock

    de Larry Selden, Geoff Colvin ...
    One of the oldest myths in business is that every customer is a valuable customer. Even in the age of high-tech data collection, many businesses don't realize that some of their customers are deeply unprofitable, and that simply doing business with them is costing them money. In many places, it's typical that the top 20 percent of customers are generating almost all the profit while the bottom 20 ... Leer más

    Antes $19.99 USD Ahora $14.99 USD

  • Affiliate Marketing for beginers !

    de benoit dubuisson ...
    In Affiliate Marketing For Beginners you will learnvaluable information on how you can successfullystart and manage your own affiliate business.Inside this first chapter we’re going to go over thebasics of affiliate marketing so you know exactly whatyou're getting into.Affiliate marketing can provide you with theopportunity to earn money doing what you are goodat.Affiliate marketing can also allow ... Leer más

    $13.59 USD

  • The Shopper Economy: The New Way to Achieve Marketplace Success by Turning Behavior into Currency

    de Liz . Crawford ...
    GET READY FOR THE AGE OF SHOPPER MARKETINGConsumers today are armed with a wealth of content--price comparisons, reviews, and even online inventory data--and this is good news for marketers, because these tools empower consumers, making them into shoppers who are more willing than ever to interact with your brand . . . but for a price.The value of these shoppers' attention is soaring, and The ... Leer más

    $20.99 USD