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Events Exposed

Managing and Designing Special Events

de Lena Malouf ...

Award-winning event planner Lena Malouf shares the secrets of managing successful special events—from business essentials to design inspirationEvents Exposed offers straightforward advice on operating a successful event planning business, gleaned from Lena Malouf's more than 45 years in the industry. With expert guidance on identifying potential clients, developing strategies and proposals, ... Leer más

$32.99 USD

Award-winning event planner Lena Malouf shares the secrets of managing successful special events—from business essentials to design inspirationEvents Exposed offers straightforward advice on operating a successful event planning business, gleaned from Lena Malouf's more than 45 years in the industry. With expert guidance on identifying potential clients, developing strategies and proposals,
... Leer más

I Hear She's a Real Bitch

de Jen Agg ...

**“A terrific, beautifully written, frank, and funny memoir, and a compelling argument for pulling down the long outdated system of ‘bro’ culture that has dominated the industry since what feels like the beginning of time.” —Anthony BourdainA sharp and candid memoir from a star in the restaurant world, and an up-and-coming literary voice**From the moment she opened her first bar, Jen Agg knew she ... Leer más

Antes $6.99 USD Ahora $5.99 USD

Disponible también en: Audiolibro

**“A terrific, beautifully written, frank, and funny memoir, and a compelling argument for pulling down the long outdated system of ‘bro’ culture that has dominated the industry since what feels like the beginning of time.” —Anthony BourdainA sharp and candid memoir from a star in the restaurant world, and an up-and-coming literary voice**From the moment she opened her first bar, Jen Agg knew she
... Leer más

Disponible también en: Audiolibro
Looptail

How One Company Changed the World by Reinventing Business

de Bruce Poon Tip ...

This book combines an extraordinary first-person account of an entrepreneurial instinct to start and develop a highly-successful international travel adventure company and reveals unusual management secrets that not only keep employees fully engaged but also keep customers extremely happy.After being fired from McDonald's as a teenager, Poon Tip decided that if he wanted to be successful in life, ... Leer más

$14.99 USD

Disponible también en: Audiolibro

This book combines an extraordinary first-person account of an entrepreneurial instinct to start and develop a highly-successful international travel adventure company and reveals unusual management secrets that not only keep employees fully engaged but also keep customers extremely happy.After being fired from McDonald's as a teenager, Poon Tip decided that if he wanted to be successful in life,
... Leer más

Disponible también en: Audiolibro
Tourist Attractions

From Object to Narrative

de Johan R. Edelheim ...

Series Libro 46 - Tourism and Cultural Change
Tourist attractions constitute the metaphorical 'heart' of tourism. This book aims to both deconstruct and construct what tourist attractions are, how we perceive them and how we can enhance our understanding of what attracts us as tourists. The volume reaches beyond current ideas about the ways tourist attractions are created, shaped and packaged. It focuses on the importance and subjective ... Leer más

$23.99 USD

Tourist attractions constitute the metaphorical 'heart' of tourism. This book aims to both deconstruct and construct what tourist attractions are, how we perceive them and how we can enhance our understanding of what attracts us as tourists. The volume reaches beyond current ideas about the ways tourist attractions are created, shaped and packaged. It focuses on the importance and subjective
... Leer más
Confessions of an Event Planner

Case Studies from the Real World of Events--How to Handle the Unexpected and How to Be a Master of Discretion

de Judy Allen ...

For anyone planning events—student, novice, or experienced professional—Confessions of an Event Planner is an "apprenticeship in a book." This insider’s guide takes you on a narrative journey, following a fictional event planning company that stages various types of events around the world for many different clients.While other books, college courses, and training programs give you the theory and ... Leer más

$27.00 USD

For anyone planning events—student, novice, or experienced professional—Confessions of an Event Planner is an "apprenticeship in a book." This insider’s guide takes you on a narrative journey, following a fictional event planning company that stages various types of events around the world for many different clients.While other books, college courses, and training programs give you the theory and
... Leer más
Hospitality Branding

de Chekitan S. Dev ...

Series series Cornell Hospitality Management: Best Practices
In recent years the brand has moved squarely into the spotlight as the key to success in the hospitality industry. Business strategy once began with marketing and incorporated branding as one of its elements; today the brand drives marketing within the larger hospitality enterprise. Not only has it become the chief means of attracting customers, it has, more broadly, become the chief organizing ... Leer más

$12.99 USD

In recent years the brand has moved squarely into the spotlight as the key to success in the hospitality industry. Business strategy once began with marketing and incorporated branding as one of its elements; today the brand drives marketing within the larger hospitality enterprise. Not only has it become the chief means of attracting customers, it has, more broadly, become the chief organizing
... Leer más
Special Event Production: The Resources

de Doug Matthews ...

This must-have guide to special event production resources looks deep behind the scenes of an event and dissects what it is that creates success. It analyses the resources and is an extensive reference guide to the technical details of a big event. It provides a thorough grounding on the specifications and performance of lighting and audio systems, visual presentation technology, special effects ... Leer más

$94.99 USD

This must-have guide to special event production resources looks deep behind the scenes of an event and dissects what it is that creates success. It analyses the resources and is an extensive reference guide to the technical details of a big event. It provides a thorough grounding on the specifications and performance of lighting and audio systems, visual presentation technology, special effects
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Books and Travel

Inspiration, Quests and Transformation

de Dr. Jennifer Laing, Dr. Warwick Frost ...

Series Libro 31 - Tourism and Cultural Change
The books that we read, whether travel-focused or not, may influence the way in which we understand the process or experience of travel. This multidisciplinary work provides a critical analysis of the inspirational and transformational role that books play in travel imaginings. Does reading a book encourage us to think of travel as exotic, adventurous, transformative, dangerous or educative? Do ... Leer más

$14.99 USD

The books that we read, whether travel-focused or not, may influence the way in which we understand the process or experience of travel. This multidisciplinary work provides a critical analysis of the inspirational and transformational role that books play in travel imaginings. Does reading a book encourage us to think of travel as exotic, adventurous, transformative, dangerous or educative? Do
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Industrial Heritage Tourism

de Dr. Philip Feifan Xie ...

Series Libro 43 - Tourism and Cultural Change
This book examines the complex interplay between industrial heritage and tourism. It serves to stimulate meaningful dialogue about the socioeconomic values of industrial sites and the use of tourism for the growth of the creative economy, and to better understand how the collective social memory and local identity connected to these sites have been shaped by different social groups over time. The ... Leer más

$23.99 USD

This book examines the complex interplay between industrial heritage and tourism. It serves to stimulate meaningful dialogue about the socioeconomic values of industrial sites and the use of tourism for the growth of the creative economy, and to better understand how the collective social memory and local identity connected to these sites have been shaped by different social groups over time. The
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Food Tourism and Regional Development

Networks, products and trajectories

Edición de C. Michael Hall, Stefan Gössling ...

Series series Routledge Studies of Gastronomy, Food and Drink
Food tourism is a topic of increasing importance for many destinations. Seen as a means to potentially attract tourists and differentiate destinations and attractions by means of the association with particular products and cuisines, food is also regarded as an opportunity to generate added value from tourism through local agricultural systems and supply chains and the local food system.From a ... Leer más

$68.99 USD

Food tourism is a topic of increasing importance for many destinations. Seen as a means to potentially attract tourists and differentiate destinations and attractions by means of the association with particular products and cuisines, food is also regarded as an opportunity to generate added value from tourism through local agricultural systems and supply chains and the local food system.From a
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Marketing of Tourism Experiences

Edición de Noel Scott, Eric Laws, Philipp Boksberger ...

This book provides a review of the current theory and practice of experiential tourism and how it is marketed. Many societies today are characterised by widespread individual wealth of an order previously confined to the elite with the consequence that ownership of ‘ordinary’ physical goods is no longer a distinguishing factor. Instead people are now seeking the ‘extraordinary’ with examples being ... Leer más

$70.99 USD

This book provides a review of the current theory and practice of experiential tourism and how it is marketed. Many societies today are characterised by widespread individual wealth of an order previously confined to the elite with the consequence that ownership of ‘ordinary’ physical goods is no longer a distinguishing factor. Instead people are now seeking the ‘extraordinary’ with examples being
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Tourism in Brazil

Environment, Management and Segments

Edición de Gui Lohmann, Dianne Dredge ...

Series series Contemporary Geographies of Leisure, Tourism and Mobility
Since the 1990s, tourism has become a major driver of economic activity and community development in Brazil. New policies and approaches, growing expertise and investment in tourism have brought significant transformation in tourism products, destination development and community involvement. In addition Brazil will be hosting two major sport events in the years ahead, i.e. the Soccer World Cup, ... Leer más

$70.99 USD

Since the 1990s, tourism has become a major driver of economic activity and community development in Brazil. New policies and approaches, growing expertise and investment in tourism have brought significant transformation in tourism products, destination development and community involvement. In addition Brazil will be hosting two major sport events in the years ahead, i.e. the Soccer World Cup,
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“lena malouf”

Events Exposed

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I Hear She's a Real Bitch

Looptail

Tourist Attractions

Confessions of an Event Planner

Hospitality Branding

Special Event Production: The Resources

Books and Travel

Industrial Heritage Tourism

Food Tourism and Regional Development

Marketing of Tourism Experiences

Tourism in Brazil

eReaders

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