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  • Crisis Management By Apology

    Corporate Response to Allegations of Wrongdoing

    Series series Routledge Communication Series
    This volume examines the role of apologia and apology in response to public attack. Author Keith Michael Hearit provides an introduction to these common components of public life, and considers a diverse list of subjects, from public figures and individuals to corporations and institutions. He explores the motivations and rationales behind apologies, and considers the ethics and legal liabilities ... Leer más

    $60.99 USD

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  • Strategic Public Relations Management

    Planning and Managing Effective Communication Campaigns

    Series series Routledge Communication Series
    Strategic Public Relations Management features an applied approach to evidence-based, strategic public relations management. It emphasizes understanding audiences through research and demonstrates success through quantitative evaluation methods. The volume presents a scientific approach that helps future and current practitioners understand and communicate the value of public relations to others, ... Leer más

    $126.99 USD

  • Excellence in Public Relations and Communication Management

    Edición de James E. Grunig ...
    Series series Routledge Communication Series
    This book is the initial volume coming out of the "excellence project"--a comprehensive research effort commissioned by the IABC (International Association of Business Communicators) Research Foundation. The purpose of this project was to answer two fundamental questions about public relations: What are the characteristics of an excellent communication department? How does excellent public ... Leer más

    $159.99 USD

  • The Military and Public Relations – Issues, Strategies and Challenges

    Public Relations practice, its approaches and methods have become widely and deeply entrenched in business, government and in many other complex organizations especially in the developed nations of the world. In same manner, its relevance and utility as tool of institutional promotion have equally come to be appreciated in the Armed Forces. The text therefore, within context of the evolution, ... Leer más

    $4.99 USD

  • Sex, Money, Happiness, and Death

    The Quest for Authenticity

    Series series Business and Management (R0)
    The four main tenets of life are explored in this unique new book that examines the issues that touch each executive, or for that matter, people in general. Based on his experiences as a psychoanalyst, professor and leadership coach, the author explores how 'Sex, Money, Happiness and Death' affect our work and our lives in general. ... Leer más

    $98.99 USD

  • Pastoral Care for Post-Traumatic Stress Disorder

    Healing the Shattered Soul

    Provide effective care for the members of your congregation suffering with PTSD!This vital book is an overview of the nature of post-traumatic stress disorder (PTSD). It examines the causes, manifestations, and problems of PTSD as they relate to a person socially, spiritually, emotionally, physically, and psychologically. Stressing hope, healing, and compassion, Pastoral Care for Post-Traumatic ... Leer más

    $55.99 USD

  • The Future of Excellence in Public Relations and Communication Management

    Challenges for the Next Generation

    Edición de Elizabeth L. Toth ...
    Series series Routledge Communication Series
    The Future of Excellence in Public Relations and Communication Management brings together an outstanding group of public relations scholars and practitioners to consider the indelible theory building in public relations of James E. Grunig and Larissa A. Grunig, who with David M. Dozier, produced the 1992 IABC Excellence Study, a benchmark body of work examining best practices in the public ... Leer más

    $132.99 USD

  • Active Storytelling

    Using Video News Releases for PR Professionals

    Series series FT Press Delivers Elements
    This Element is an excerpt from Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR (ISBN: 9780137150694) by Brian Solis and Deirdre Breakenridge. Available in print and digital formats.Powerful new “VNR 2.0” techniques that cut through clutter and deliver your message the way your audience wants to experience it!Social media is ushering in an ... Leer más

    $1.99 USD

  • Clima y ambiente organizacional

    Trabajo, salud y factores psicosociales

    Series Libro 2 - Laboral
    De acuerdo con la Organización Internacional del Trabajo (OIT) "Los factores psicosociales en el empleo son complejos y difíciles de entender, dado que representan el conjunto de las percepciones y experiencias del trabajador y abarcan muchos aspectos", entre ellos el trabajo y su composición, los ambientes y climas dentro y fuera de las organizaciones y, la salud de los trabajadores. Existen ... Leer más

    $17.99 USD o gratis con Kobo Plus

  • Sports Public Relations

    Recognizing and emphasizing business and sociocultural influences, this is a timely and unique examination of public relations in the sport industry. Along with providing a broad and well-researched theoretical foundation, L’Etang embeds throughout the text relevant examples and strategic applications of Sports PR in practice.- Paul M. Pedersen, Indiana University"A cleverly integrated and dynamic ... Leer más

    $70.99 USD

  • Public Relations Research Annual

    Volume 3

    Published in book form, this is a scholarly periodical of academic research in public relations, containing refereed reviews and reports of original studies. It follows the current trend toward more solidly grounded, theoretical research in a field that has only begun to mature. The studies and reviews presented represent the most contemporary thought and investigation brought to bear on this ... Leer más

    $48.99 USD

  • Excellent Public Relations and Effective Organizations

    A Study of Communication Management in Three Countries

    Series series Routledge Communication Series
    This book is the final product of the "excellence project"--a comprehensive research effort commissioned by the International Association of Business Communicators (IABC) Research Foundation. Going well beyond any of the previously published reports on the Excellence study, this book contains many new statistical analyses of the survey data and more details from the case studies. Discussing theory ... Leer más

    $134.99 USD