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  • Sense and Respond

    How Successful Organizations Listen to Customers and Create New Products Continuously

    The End of Assembly Line ManagementWe’re in the midst of a revolution. Quantum leaps in technology are enabling organizations to observe and measure people’s behavior in real time, communicate internally at extraordinary speed, and innovate continuously. These new, software-driven technologies are transforming the way companies interact with their customers, employees, and other stakeholders.This ... Leer más

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  • Lean UX

    Mit agilen Teams erfolgreiche Produkte designen

    Das Standardwerk für agile UX-TeamsDie erfolgreichen Methoden von Lean Startup im UX-Design einsetzenVon den Lean-UX-Prinzipien bis zur Integration der -Praktiken im Team und UnternehmenFür UX-Designer*innen, Scrum Master und Manager*innenLean UX ist ein Synonym für modernes Produktdesign und -entwicklung. Durch die Kombination von menschenzentriertem Design, agilen Arbeitsweisen und einem ... Leer más

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  • Lean UX

    Designing Great Products with Agile Teams

    Lean UX is synonymous with modern product design and development. By combining human-centric design, agile ways of working, and a strong business sense, designers, product managers, developers, and scrum masters around the world are making Lean UX the leading approach for digital product teams today.In the third edition of this award-winning book, authors Jeff Gothelf and Josh Seiden help you ... Leer más

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  • Lean UX - 2e éd.

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  • Audiolibro

    Lean UX: Designing Great Products with Agile Teams

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    4 hora 56 minutos

    Lean UX has become the preferred approach to interaction design, tailor-made for today’s agile teams. In the second edition of this award winning book, leading advocates Jeff Gothelf and Josh Seiden expand on the valuable Lean UX principles, tactics, and techniques covered in the first edition to share how product teams can easily incorporate design, experimentation, iteration, and continuous ... Leer más

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  • Sense & Respond. Adattate continuamente il ritmo del vostro business a quello del mondo

    Sense&Respond – percepire e rispondere – è una sintesi rivoluzionaria. Perché svela, attraverso casi aziendali, che il modo di pensare e di operare in molte organizzazioni è figlio dell’era industriale. Che è finita. Niente è più come prima. Anche se non sembra. Siamo nell’era digitale, epoca di discontinuità culturale prima ancora che tecnologica.Muoiono concetti che hanno funzionato da stella ... Leer más

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  • Lean UX

    Produktentwicklung und -design mit agilen Teams

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    Lean UX: Designing Great Products with Agile Teams 3E

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    Lean UX is synonymous with modern product design and development. By combining human-centric design, agile ways of working, and a strong business sense, designers, product managers, developers, and scrum masters around the world are making Lean UX the leading approach for digital product teams today.In the third edition of this award-winning book, authors Jeff Gothelf and Josh Seiden help you ... Leer más

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    Lean UX: Designing Great Products with Agile Teams 2E

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    Lean UX has become the preferred approach to interaction design, tailor-made for today's agile teams. In the second edition of this award winning book, leading advocates Jeff Gothelf and Josh Seiden expand on the valuable Lean UX principles, tactics, and techniques covered in the first edition to share how product teams can easily incorporate design, experimentation, iteration, and continuous ... Leer más

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    Sense & Respond

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    We're in the midst of a revolution. Quantum leaps in technology are enabling organizations to observe and measure people's behavior in real time, communicate internally at extraordinary speed, and innovate continuously. These new, software-driven technologies are transforming the way companies interact with their customers, employees, and other stakeholders.This is no mere tech issue. The ... Leer más

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    The Jobs To Be Done Playbook

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    "Jobs To Be Done is key to building successful products, and this book masterfully gives a step–by–step guide on how to put it into practice." —Melissa Perri, author of Escaping the Build TrapThese days, consumers have real power: they can research companies, compare ratings, and find alternatives with a simple tap. Focusing on customer needs isn't a nice–to–have, it's a strategic imperative.The ... Leer más

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  • Continuous Discovery Habits

    Discover Products that Create Customer Value and Business Value

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