Skip to main content

Carrito de compra

¡Obtienes el tratamiento VIP!

Artículos no disponibles para compra.
Por favor revisa tu carrito. Puedes eliminar los artículos no disponibles ahora o los eliminaremos nosotros automáticamente al momento de pagar.
artículosartículo
artículosartículo

Recomendado para ti

Loading...
  • The Geography of Tourism of Central and Eastern European Countries

    Series series Earth and Environmental Science (R0)
    This book presents a comprehensive overview of the tourism market development in Central and Eastern European countries. It is divided into 13 chapters, including a chapter dedicated to Belarus, all richly illustrated with colorful maps and illustrations. The book presents the output of international conferences organized every two years by the Department of Regional Geography and Tourism of the ... Leer más

    $188.99 USD

La gente que leyó esto también disfrutó

  • International Place Branding Yearbook 2012

    Managing Smart Growth and Sustainability

    Edición de F. Go, R. Govers ...
    Series series Business and Management (R0)
    This third annual volume of the International Place Branding Yearbook looks at the case for applying brand and marketing strategies to the economic, social, political and cultural development of cities, towns and regions around the world to help them compete in the global, national and local markets. It focuses on sustainability and smart growth. ... Leer más

    $49.99 USD

  • Global Trends

    Facing up to a Changing World

    de A. Done ...
    Series series Business and Management (R0)
    Looks at the bigger picture, and the future trends that are going to affect the global business world over the next few years. The author analyses traditional themes such as technology and sustainability but also takes into consideration the effects of developments in other areas such as health, education and demographics ... Leer más

    $49.99 USD

  • The Professional Bar & Beverage Manager's Handbook

    How to Open and Operate a Financially Successful Bar, Tavern, and Nightclub

    de Amanda Miron ...
    A successful beverage operation is much more than top-shelf cocktails. In today’s market, whether running a stand-alone business or one incorporated into a restaurant, hotel or food service operation, the successful bar operator needs dependable products and equipment. ... Leer más

    $17.99 USD

  • Information and Communication Technologies in Tourism 2018

    Proceedings of the International Conference in Jönköping, Sweden, January 24-26, 2018

    Edición de Brigitte Stangl, Juho Pesonen ...
    Series series Springer Nature Proceedings excluding Computer Science
    This book presents the latest research into the application of information and communication technologies within the travel and tourism sectors. Readers will find insightful contributions on a wide range of topics, including digital marketing, social media and online travel reviews, mobile computing, augmented and virtual reality, gamification, recommender systems, electronic distribution, online ... Leer más

    $161.99 USD

  • Failed Olympic Bids and the Transformation of Urban Space

    Lasting Legacies?

    Series series Social Sciences (R0)
    This book evaluates why cities choose to bid for the Olympics, why Olympic bids fail, and whether cities can benefit from failed bids. Attention is shifted away from host cities (or winners), to consider the impact of the bidding process on urban development in losing cities. Oliver and Lauermann show that bidding is often a politically strategic exercise, as planning ideas are recycled from one ... Leer más

    $62.99 USD

  • e-Consumers in the Era of New Tourism

    Edición de Erkan Sezgin ...
    Series series Business and Management (R0)
    This book focuses on the role of e-consumers and e-marketing in the era of new tourism. It addresses themes such as the tourism "prosumer" at work, the evolution of tourism services, the collaboration and co-creation, as well as the e-complaint behavior of e-consumers in tourism. It also discusses topics such as mobile marketing, gamification as a marketing communication tool, the impact of social ... Leer más

    $98.99 USD

  • Co-Creation and Well-Being in Tourism

    Series series Business and Management (R0)
    This book offers a wealth of new views and interpretations of well-being in tourism, emphasizing the role that co-creation – the creation or enhancement of value through tourist engagement with tourism providers and other tourists – is increasingly playing in enriching tourist experiences. A combination of theoretical and empirically based contributions relating to various tourism contexts shed ... Leer más

    $143.99 USD

  • The New Chinese Traveler

    Business Opportunities from the Chinese Travel Revolution

    de G. Bowerman ...
    Series series Business and Management (R0)
    This book explains the emerging trends and developments of Chinese outbound travel, alongside the motivations, desires and expectations of Chinese travelers themselves. Packed with interviews, this book will help businesses create products and services that meet the rapidly evolving and diversifying requirements of tech-savvy Chinese travelers. ... Leer más

    $23.99 USD

  • Tourism and Hospitality Development Between China and EU

    Edición de Guojun Zeng ...
    Series series Business and Management (R0)
    Tourism and hospitality industry is facing a substantial amount of opportunities and challenges due to the globalization. The Third International Conference on Tourism and Hospitality between China and Spain (ICTCHS) provides a unique global forum for academics, thought leaders and key industry practitioners from diverse backgrounds and interests to meet, discuss and debate critical issues that ... Leer más

    $89.99 USD

  • Impact Assessment in Tourism Economics

    Series series Economics and Finance (R0)
    This book presents a series of studies on the socio-economic impacts of tourism, with a special focus on the determinants of tourism competitiveness at the destination level. The authors offer a systematic overview of this important issue, presenting relevant empirical studies from different parts of the world, based on modern theoretical approaches and adequate analysis tools, in the context of ... Leer más

    $134.09 USD

  • The Palgrave Handbook of Leisure Theory

    Series series Social Sciences (R0)
    This is the first handbook devoted entirely to leisure theory, charting the history and philosophy of leisure, theories in religion and culture, and rational theories of leisure in the Western philosophical tradition, as well as a range of socio-cultural theories from thinkers such as Adorno, Bauman, Weber and Marx. Drawing on contributions from experts in leisure studies from around the world, ... Leer más

    $287.99 USD