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1 - 12 de 12 resultados para “j george frederick”
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  • Breezy

    de J. George Frederick ...
    Series Libro 1 - Masters of Marketing Library
    : A Story of Advertising's Coming of AgeIf you had to start over, could you revolutionize your industry from an entry position?Here's a story of one who did just that...A delightful fiction about a young lad breaking into the advertising business at the turn of the last century.The principles covered here illustrate what modern marketers should be using, but most still aren't.Please enjoy this ... Leer más

    $1.18 USD o gratis con Kobo Plus

  • Masters of Advertising Copy (RLE Marketing)

    Edición de J. George Frederick ...
    Series series Routledge Library Editions: Marketing
    This book collects together pieces by significant figures in American advertising, including George L. Dyer, who at the time of his death left almost no other written record of his point of view. There is a substantial introduction by the editor, which interweaves the history of advertising with the history of the era of American industrial coming-of-age, touching not only on the impact of mass ... Leer más

    $70.99 USD

  • Breezy

    A Story of Advertising's Coming of Age

    de J. George Frederick ...
    Series series Masters of Marketing Secrets
    A delightful fiction about a young lad breaking into the advertising business at the turn of the last century.The principles covered here illustrate what modern marketers should be using.Please enjoy this light-hearted parable.Get Your Copy Today ... Leer más

    Gratis

  • Long Island Seafood Cookbook

    de J. George Frederick, Jean Joyce ...
    Noted gourmet and seafood authority presents more than 400 recipes covering chowders (mussel chowder, oyster chowder), clams (stuffed clams, soft shell clams Newburg), flounder (cebiche, cider flounder), crab (crab curry, crab soup, baked crab), and many more, including bouillabaisse, fish pies, and numerous tasty sauces. ... Leer más

    $14.99 USD

  • Pennsylvania Dutch Cook Book

    de J. George Frederick ...
    Visitors to the Pennsylvania Dutch country in Pennsylvania are usually delighted with the unique food tradition that survives there among the hills and small, well-tended farms. Ultimately based on the rich cookery of the peasants and small townspeople of the Rhineland and Switzerland, "Dutch" cookery has expanded into the new foodstuffs and materials that America has to offer, and it is one of ... Leer más

    $9.59 USD

  • How to Write Ad Copy That Works

    A Course In Classic Copywriting

    de J. George Frederick, Dr. Robert C. Worstell ...
    Series series Masters of Marketing Secrets
    As you are reading this, you are obviously interested in how Marketing actually works and what is actually effective. You already have been through the wringer with all these online marketers who use the same copy-paste template of a sales page, with mailing lists which send you unwanted traffic several times a week and insist that you are stupid enough to believe their hype, over and over and ... Leer más

    $3.99 USD

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  • A Technique for Producing Ideas

    de James Young ...
    A step-by-step technique for sparking breakthrough creativity in advertising--or any fieldSince its publication in 1965, A Technique for Producing Ideas has helped thousands of advertising copywriters smash through internal barriers to unleash their creativity. Professionals from poets and painters to scientists and engineers have also used the techniques in this concise, powerful book to generate ... Leer más

    $8.99 USD

  • The Quick and Easy Way to Effective Speaking

    de Dale Carnegie ...
    Public Speaking is an important skill which anyone can acquire and develop. The book consists of basic principles of effective speaking, technique of effective speaking, and the three aspects of every speech and effective methods of delivering a talk. All this relates to business, social and personal satisfaction which depend heavily upon our ability to communicate clearly to others. A must read ... Leer más

    $0.99 USD o gratis con Kobo Plus

  • Scientific Advertising

    de Claude Hopkins ...
    Although “Scientific Advertising” was published in 1923, it is still as relevant today as it was 80 years ago. It is a must read book for anyone serious to improve his advertising skills. In “Scientific Advertising”, Hopkins describes an advertising approach that is based on testing and measuring. It reveals a powerful and scientifically tested advertising system that is still sound and solid and ... Leer más

    $1.99 USD

    Disponible también en: Audiolibros

    Disponible también en: Audiolibros

  • My Life in Advertising

    de Claude Hopkins ...
    Not just for every person who is serious in crafting effective advertising, but also for every advertiser who needs to get the maximum benefit from his campaign, My Life in Advertising is a book of condensed advertising wisdom. This book is not written as a personal history, but as a business story. Hopkins tried to avoid trivialities and to confine to matters of instructive interest. The chief ... Leer más

    $1.99 USD

  • Robert Collier Copywriting Course

    Learn to Write Sales Letters that Pay, based on the works of Robert Collier

    de Robert Collier, Dr. Robert C. Worstell ...
    Series series Masters of Marketing Secrets
    WHAT is there about some letters that makes them so much more effective than others?A letter may have perfect diction, a finished style; it may bristle with attention-getters and interest-arousers; it may follow every known rule; yet when it reaches the Hall of Judgment where the reader sits and decides its fate, it may find itself cast into the hell of wastebasket-dom...People will give, when you ... Leer más

    $3.99 USD

  • My Life in Advertising and Scientific Advertising

    de Claude Hopkins ...
    Gain a lifetime of experience from the inventor of test marketing and coupon sampling -- Claude C. Hopkins. Here, you'll get two landmark works in one, and discover his fixed principles and basic fundamentals that still prevail today. ... Leer más

    $12.99 USD