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  • Engaged!

    Outbehave Your Competition to Create Customers for Life

    Customers love it when employees are ENGAGED to deliver an experience. However, it doesn’t come easy for most companies. The level to which your workforce is ENGAGED also has a significant impact every day on employees’ happiness and productivity, the customer experience, and your company’s profitability. Your company can be one that customers love to do business with … one that turns customers ... Leer más

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    The former Executive Vice President of Walt Disney World shares indispensible Rules for serving customers with consistency, efficiency, creativity, sincerity, and excellence.Lee Cockerell knows that success in business--any business--depends upon winning and keeping customers. In 39 digestible, bite-sized chapters, Lee shares everything he has learned in his 40+ year career in the hospitality ... Leer más

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  • Customer Service Management Training 101

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  • Can't Buy Me Like

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    Today's brands face an apparent choice between two evils: continue betting on their increasingly ineffective advertising or put blind faith in the supposedly mystical power of social media, where "likes" stand in for transactions and a mass audience is maddeningly elusive. There has to be a better way . . . As Lennon and McCartney wrote a half century ago, money can't buy you love. But in today's ... Leer más

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  • Unlocking the Hidden Customer Experience

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    Colin Shaw’s new eBook, “Unlocking the Hidden Customer Experience: Short Stories of Remarkable Practices that Ensure Success” explores both the philosophy behind great Customer Experience and the best (and worst) real-world examples of them. As the founder and CEO of Beyond Philosophy and author of four best-selling books on Customer Experience, Shaw uses his expertise to point out where today’s ... Leer más

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  • Your Guide To Using Hootsuite For Sales

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  • Successful Customer Care in a Week: Teach Yourself

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  • Listening With Empathy

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    With customer loyalty weighing in as the most valued commodity in the workplace today, we'd all like to know how to create lasting emotional connections to keep clients personally satisfied and eager to do business with us. In this followup to Take Charge of Your Mind John Selby presents his 4step Listening With Empathy moodmanagement method for doing just that, giving readers a practical toolkit ... Leer más

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  • Customer Service

    The Kingpin of Business Success in Africa

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  • Buying and Selling Information

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    Both sides of the negotiating table are represented in this practical and much-needed guide by Michael L. Gruenberg, a veteran of the electronic information field. With over 30 years selling information to libraries of all types and sizes, Gruenbergs time-tested tips, techniques, and strategies come together in a must-read guide for sales professionals and their library customers alike. The ... Leer más

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  • B2B Customer Insight

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    For the first time in book form, 'B2B Customer Insight: The Proven Path to Growth,' will reveal how customer insight surveys tailored to B2B relationships generate significant strategic data; data that, when properly applied, enables company management to expand their share of existing markets as well as successfully penetrate new ones. When these surveys are regularly conducted and implemented, ... Leer más

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