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“giuseppe zollo”

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  • Elegant Design

    A Designer’s Guide to Harnessing Aesthetics

    de Luca Iandoli, Giuseppe Zollo ...
    Visual information is everywhere. We are constantly immersed in a flow of visual data that reshapes our social and inner world. Companies and individuals are competing to conquer the public's scarce attention by inventing distinctive visual formats to stand out from the crowd. How can designers, inventors, and product managers create designs that are quick to process as well as meaningful, unique ... Leer más

    $29.99 USD

  • Ulisse, parola di leader

    de Enrico Cerni, Giuseppe Zollo, Alberto F. De Toni ...
    Il libro è una rilettura appassionata dell’Odissea, scrutata con lo sguardo di chi vuole capire il presente. Gli autori interrogano il protagonista del poema omerico per comprendere cosa possa dotare di leadership le persone che agiscono nella contemporaneità del XXI secolo. Perché Ulisse si focalizzò così tanto sul ritorno? Perché rinunciò alla vita eterna che Calipso gli garantiva? Cosa lo ... Leer más

    $14.99 USD

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  • Cracking Creativity

    The Secrets of Creative Genius

    de Michael Michalko ...
    From the bestselling author of Thinkertoys, this follow up brings innovative creative thinking techniques within reach, giving you the tools to tackle everyday challenges in new ways.Internationally renowned business creativity expert, Michael Michalko will show you how creative people think—and how to put their secrets to work for you in business and in your personal life. You don't have to be a ... Leer más

    $12.99 USD

  • Universal Principles of Design, Revised and Updated

    125 Ways to Enhance Usability, Influence Perception, Increase Appeal, Make Better Design Decisions,

    de William Lidwell, Kritina Holden, Butler ...
    Universal Principles of Design, Revised and Updated is a comprehensive, cross-disciplinary encyclopedia covering 125 laws, guidelines, human biases, and general considerations important to successful design. Richly illustrated and easy to navigate, it pairs clear explanations of every design concept with visual examples of the ideas applied in practice. From the 80/20 Rule to the Weakest Link, ... Leer más

    $25.99 USD

  • Design Driven Innovation

    Changing the Rules of Competition by Radically Innovating What Things Mean

    de Roberto Verganti ...
    Until now, the literature on innovation has focused either on radical innovation pushed by technology or incremental innovation pulled by the market. In Design-Driven Innovation: How to Compete by Radically Innovating the Meaning of Products, Roberto Verganti introduces a third strategy, a radical shift in perspective that introduces a bold new way of competing. Design-driven innovations do not ... Leer más

    $27.99 USD o gratis con Kobo Plus

  • Things That Make Us Smart

    de Don Norman ...
    By the author of THE DESIGN OF EVERYDAY THINGS.Insightful and whimsical, profoundly intelligent and easily accessible, Don Norman has been exploring the design of our world for decades, exploring this complex relationship between humans and machines. In this seminal work, fully revised and updated, Norman gives us the first steps towards demanding a person-centered redesign of the machines we use ... Leer más

    $12.99 USD o gratis con Kobo Plus

  • Visual Merchandising: Mirror and soul of a point of sale

    de Gianfranco Giacoma-caire ...
    Visual Merchandising is a technical manual that has more than 400 photos and 100 drawings. It speaks about the aesthetic aspects to set a window shop and the internal visual in a store.Analyse the psychological components, the reactions of the customer, how the colors can influence the man and how the light can be involved. Inform how to use the materials, little practical stratagems for the ... Leer más

    $18.99 USD o gratis con Kobo Plus

  • 101 Things I Learned in Architecture School

    de Matthew Frederick ...
    Get 101 concise lessons in design, drawing, the creative process, and presentation—from drawing lines to color theory—in this classic architecture book.These 101 concise lessons in design, drawing, the creative process, and presentation—from the basics of “How to Draw a Line” to the complexities of color theory—provide a much-needed primer in architectural literacy, making concrete what too often ... Leer más

    $11.99 USD

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • The Pocket Universal Principles of Design

    150 Essential Tools for Architects, Artists, Designers, Developers, Engineers, Inventors, and Makers

    de William Lidwell ...
    Series series Rockport Universal
    Whether a website, marketing campaign, museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines. Now, there's a handy travel companion for any designer, so that you always have the essentials at your fingertips.Portable, condensed, and armed with 150 principles, The Pocket Universal ... Leer más

    $12.99 USD

  • Overcrowded

    Designing Meaningful Products in a World Awash with Ideas

    de Roberto Verganti ...
    Series series Design Thinking, Design Theory
    A more powerful innovation, which seeks to discover not how things work but why we need things.The standard text on innovation advises would-be innovators to conduct creative brainstorming sessions and seek input from outsiders—users or communities. This kind of innovating can be effective at improving products but not at capturing bigger opportunities in the marketplace. In this book Roberto ... Leer más

    $20.99 USD

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • Pervasive Information Architecture

    Designing Cross-Channel User Experiences

    de Andrea Resmini, Luca Rosati ...
    Pervasive Information Architecture explains the 'why' and 'how' of pervasive information architecture (IA) through detailed examples and real-world stories. It offers insights about trade-offs that can be made and techniques for even the most unique design challenges. The book will help readers master agile information structures while meeting their unique needs on such devices as smart phones, ... Leer más

    $37.99 USD

  • Visual Notes for Architects and Designers

    de Norman Crowe, Paul Laseau ...
    The completely updated step-by-step guide to¿capturing experiences in sketch format—regardless of artistic abilityRecording your ideas and observations primarily in pictures instead of words can help you become more creative and constructive on the job, no matter what your level of artistic ability. Featuring completely new coverage of visual note-taking in a digital world, Visual Notes for ... Leer más

    $63.00 USD