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fogarty klein monroe

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  • Advertising Management

    This comprehensive book is designed to serve as a primary text for the Advertising Management course that follows the more general Principles of Advertising course. It can stand alone, or, for instructors who prefer a case-based approach, it can be adopted together with "Cases in Advertising Management" (978-0-7656-2261-7) by the same authors. "Advertising Management" covers a full range of topics ... Leer más

    $94.99 USD

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  • Yes!

    50 Scientifically Proven Ways to Be Persuasive

    Learn how small changes can make a big difference in your powers of persuasion with this New York Times bestselling introduction to fifty scientifically proven techniques for increasing your persuasive powers in business and life.Every day we face the challenge of persuading others to do what we want. But what makes people say yes to our requests? Persuasion is not only an art, it is also a ... Leer más

    $12.99 USD

  • Luxury World

    The Past, Present and Future of Luxury Brands

    de Mark Tungate ...
    The word "luxury" has almost lost its meaning. Once used to describe genuinely prestigious products or places, the concept of luxury has been hijacked by a multitude of aspiring or overpriced commodities, from foot spas to chocolates. So what is real luxury? Which are the genuine luxury brands, and how have they reacted to the rise of the "mass luxury" sector? What strategies do they use to lift ... Leer más

    $37.99 USD

  • Gun Digest Smith & Wesson M&P Assembly/Disassembly Instructions

    de J.B. Wood ...
    This short eBook teaches you how to take apart and reassemble your Smith & Wesson M&P with confidence. Thanks to clear Assembly/Disassembly instructions and crisp photography - aided by gun expert J.B. Wood's sage advice - you'll save an expensive trip to the gunsmith by getting to know your gun inside and out! ... Leer más

    $3.99 USD

  • Google Adsense Passive Income

    de V.T. ...
    Interested to make more money during your free time, passively? Yes, I'm talking about using the world's number 1 search engine - Google Adsense. Adsense is an advertisements from Google. Basically you are having ads on your websites, blogs, videos, etc ... and when viewers click, you earn. It's simple, or not really ... Many people do earn from Adsense. However, to really earn a decent amount, ... Leer más

    $3.99 USD

  • An Introduction to Antique Household Clocks

    This antiquarian volume contains a concise yet detailed introduction to antique household clocks, with information on the inner workings and machinations of clocks, their external and decorative characteristics, and more. Written in clear, plain language and profusely illustrated, this handy little guide is ideal for those with little previous knowledge of the subject, and it would make for a ... Leer más

    $6.99 USD o gratis con Kobo Plus

  • Mobile Marketing

    How Mobile Technology is Revolutionizing Marketing, Communications and Advertising

    de Daniel Rowles ...
    Mobile Marketing is a clear, practical guide to harnessing the mobile consumer and tackling the rising challenges of divided user attention across multiple screens at the same time. It demystifies the vast spectrum of tools and techniques now available and explains how to optimize these dynamics into an innovative and effective mobile marketing strategy. Now that website search rankings take into ... Leer más

    $35.99 USD

  • Chutzpah & Chutzpah

    Saatchi & Saatchi: The Insiders' Stories

    This is the story of the rise and rise of advertising giant Saatchi & Saatchi as it has never been told before.With over 200 astonishing first-hand accounts from the people who were really there, this is a fascinating insight into a remarkable success story and an unorthodox business.Responsible for generating some of the most memorable and groundbreaking advertising of the last fifty years, ... Leer más

    $6.99 USD

  • Chaffers' Hand Book to Hall Marks on Gold and Silver Plate

    Originally published in 1902. A revised edition with upwards of forty of the hall marks having been redrawn from original specimens. The well illustrated Contents Include: Tables of Date Letters of the Assay Offices London Birmingham Chester Exeter Newcastle Sheffield Edinburgh Glasgow Dublin. ... Leer más

    $6.99 USD o gratis con Kobo Plus

  • The Vernor's Story

    From Gnomes to Now

    Amply illustrated, The Vernor's Story -- From Gnomes to Now captures the spirit and genius of the people who transformed Vernors into an iconic American soft drink that has spanned two centuries of shifting public taste. With over seventy photographs depicting the history of the company, The Vernor's Story is an insider's look at early operations, as well as the firm's famous marketing blitz, ... Leer más

    $11.99 USD

  • How To A-B Test Your Way to Success! The Anatomy of a Successful Facebook Ad

    The KILLER Facebook Ads for Authors Series by Eric Z, #1

    de Eric Z. ...
    Series Libro 1 - The KILLER Facebook Ads for Authors Series by Eric Z
    This tutorial is especially tailored for authors, BUT, it applies to all facebook advertisers.In this tutorial you will learn the simplest most effective SYSTEM to test your way to success!Facebook ads are especially attractive for authors. There are several features in facebook that make it ridiculously easy for everyone to make a well targeted ad.It was never easier to make an effective ad that ... Leer más

    Gratis

  • Elements of Agricultural Chemistry

    Unveiling the Chemistry Behind Successful Agriculture

    In "Elements of Agricultural Chemistry," Thomas Anderson offers a groundbreaking exploration into the intersection of chemistry and agriculture, illuminating the critical role of chemical principles in enhancing soil fertility and crop production. Written in a clear and accessible style, Anderson's work is meticulously organized, systematically addressing fundamental concepts while integrating ... Leer más

    $1.99 USD o gratis con Kobo Plus