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1 - 12 de 12 resultados para “everett m rogers”
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  • Diffusion of Innovations, 4th Edition

    de Everett M. Rogers ...
    Since the first edition of this landmark book was published in 1962,Everett Rogers's name has become "virtually synonymous with the studyof diffusion of innovations," according to Choice. The second andthird editions of Diffusion of Innovations became the standardtextbook and reference on diffusion studies. Now, in the fourthedition, Rogers presents the culmination of more than thirty years ... Leer más

    $9.99 USD

  • Diffusion of Innovations, 5th Edition

    de Everett M. Rogers ...
    Now in its fifth edition, Diffusion of Innovations is a classic work on the spread of new ideas.In this renowned book, Everett M. Rogers, professor and chair of the Department of Communication & Journalism at the University of New Mexico, explains how new ideas spread via communication channels over time. Such innovations are initially perceived as uncertain and even risky. To overcome this ... Leer más

    $27.99 USD

  • Agenda-Setting

    de James W. Dearing, Everett M. Rogers ...
    Series series Communication Concepts
    What is the biggest social problem in the news today? Who makes issues newsworthy and important? Why do some issues receive more attention than others? Social issues that are widely recognized in the media′s agenda often demand attention on the public agenda and in turn, slide up the policy agenda, creating policy changes. James W. Dearing and Everett M. Rogers′s research on social issues that hit ... Leer más

    $87.99 USD

  • Crisis Communications

    Lessons from September 11

    de Peter Clarke, James Alleman, Sandra Ball-Rokeach, Menahem Blondheim, James William Carey, John Carey, Elisia Cohen, William H. Dutton, Joachim W. H. Haes, Joo-Young Jung, James E. Katz, Yong-Chan Kim, Jonathan Liebenau, Tamar Liebes, Jeremy Harris Lipschultz, Patrick Martin, Fiona McNee, Mitchell L. Moss, Frank Nainoa, A Michael Noll, Sean Phelan, Paul N. Rappoport, René-Jean Ravault, Ronald E. Rice, Everett M. Rogers, Anthony Townsend, Pille Vengerfeldt ...
    On September 11, 2001, AT&T's traffic was 40 percent greater than its previous busiest day. Wireless calls were made from the besieged airplanes and buildings, with the human voice having a calming influence. E-mail was used to overcome distance and time zones. And storytelling played an important role both in conveying information and in coping with the disaster. Building on such events and ... Leer más

    $49.99 USD

  • Entertainment-Education and Social Change

    History, Research, and Practice

    Edición de Arvind Singhal, Michael J. Cody, Miguel Sabido, Everett M. Rogers ...
    Series series Routledge Communication Series
    Entertainment-Education and Social Change introduces readers to entertainment-education (E-E) literature from multiple perspectives. This distinctive collection covers the history of entertainment-education, its applications in the United States and throughout the world, the multiple communication theories that bear on E-E, and a range of research methods for studying the effects of E-E ... Leer más

    $120.99 USD

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  • All the Light We Cannot See

    A Novel

    de Anthony Doerr ...
    *NOW A NETFLIX LIMITED SERIES—from producer and director Shawn Levy (Stranger Things) starring Mark Ruffalo, Hugh Laurie, and newcomer Aria Mia Loberti*Winner of the Pulitzer Prize and National Book Award finalist, the beloved instant New York Times bestseller and New York Times Book Review Top 10 Book about a blind French girl and a German boy whose paths collide in occupied France as both try to ... Leer más

    $14.99 USD

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • The Elements of Journalism, Revised and Updated 3rd Edition

    What Newspeople Should Know and the Public Should Expect

    de Bill Kovach, Tom Rosenstiel ...
    The Book That Every Citizen and Journalist Should Read“What this book does better than any single book on media history, ethics, or practice isweave . . . [together] why media audiences have fled and why new technology and megacorporate ownership are putting good journalism at risk.” —Rasmi Simhan, Boston Globe“Kovach and Rosenstiel’s essays on each [element] are concise gems, filled with insights ... Leer más

    $12.99 USD

  • The End of Bias: A Beginning

    The Science and Practice of Overcoming Unconscious Bias

    de Jessica Nordell ...
    **Finalist for the NYPL Helen Bernstein Award for Excellence in Journalism, the Lukas Book Prize, and the Royal Society Science Book PrizeNamed a Best Book of the Year by World Economic Forum, AARP, Greater Good, and** Inc.The End of Bias is a transformative, groundbreaking exploration into how we can eradicate unintentional bias and discrimination, the great challenge of our age.Discussions of un ... Leer más

    $12.99 USD

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • Professional Capital

    Transforming Teaching in Every School

    de Andy Hargreaves, Michael Fullan ...
    2014 Winner of The Grawemeyer Award in EducationThe future of learning depends absolutely on the future of teaching. In this latest and most important collaboration, Andy Hargreaves and Michael Fullan show how the quality of teaching is captured in a compelling new idea: the professional capital of every teacher working together in every school. Speaking out against policies that result in a ... Leer más

    $35.99 USD

  • Post-Truth

    de Lee McIntyre ...
    Series series The MIT Press Essential Knowledge series
    We are living in a world where “alternative facts” replace actual facts—and where feelings have more weight than evidence. But how did we get here?In this volume in the MIT Press Essential Knowledge series, Lee McIntyre traces the development of the post-truth phenomenon from science denial through the rise of “fake news,” from our psychological blind spots to the public's retreat into ... Leer más

    $13.99 USD

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • Schools That Learn (Updated and Revised)

    A Fifth Discipline Fieldbook for Educators, Parents, and Everyone Who Cares About Education

    de Peter M. Senge, Nelda Cambron-McCabe, Timothy Lucas, Bryan Smith, Janis Dutton ...
    "A rich, much-needed remedy for the standardized institutions that comprise too much of our school system today… ideal for teachers and parents intent on resurrecting and fostering students' inherent drive to learn…An essential resource."-Daniel H. Pink, author of DRIVE and A WHOLE NEW MIND“Schools that Learn is a magnificent, grand book that pays equal attention to the small and the big picture - ... Leer más

    $11.99 USD

  • The Elements of Journalism, Revised and Updated 4th Edition

    de Bill Kovach, Tom Rosenstiel ...
    A timely new edition of the classic journalism text, now featuring updated material on the importance of reporting in the age of media mistrust and fake news—and how journalists can use technology to navigate its challengesMore than two decades ago, the Committee of Concerned Journalists gathered some of America’s most influential newspeople and asked them, “What is journalism for?” Through ... Leer más

    $12.99 USD