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  • The Expansion Sale: Four Must-Win Conversations to Keep and Grow Your Customers

    Four Must-Win Conversations to Keep and Grow Your Customers

    Proven customer engagement approaches for winning in the most important moments driving profitability and growth—customer retention and expansionIndustry analysts report that up 70-80% of business growth comes from existing customers.So why are you still investing mainly in attracting new customers? And, leaving renewals and upsells to chance? Or, worse yet, using a one-size-fits-all approach to ... Leer más

    $26.99 USD

  • The Shortest History of Eugenics

    From "Science" to Atrocity—How a Dangerous Movement Shaped the World, and Why It Persists

    de Erik Peterson ...
    Series series The Shortest History Series
    A harrowing history of a grim chapter in politics and science, in which groups of influential thinkers shaped global policy with the aim of determining who had the right to have children—and who was worthy of life. The Shortest History books deliver thousands of years of history in one riveting, fast-paced read.For the last two centuries, groups of influential men have, in the professed interest ... Leer más

    $12.99 USD o gratis con Kobo Plus

  • Bichos: A Monsters & Mormons Ebook Single

    de Erik Peterson ...
    A newlywed Mormon thinks a honeymoon in the Amazon jungle of Brazil where he served his mission is a great idea, since he's been there and speaks the language. But he's completely unprepared to face the creatures of legend that roam the rainforest.This short story first appeared in the 2011 collection Monsters & Mormons, edited by Wm Henry Morris and Theric Jepson, a behemoth of a book with 30 ... Leer más

    $0.99 USD o gratis con Kobo Plus

  • The Three Value Conversations: How to Create, Elevate, and Capture Customer Value at Every Stage of the Long-Lead Sale

    The three conversations B2B sale pros must have with customers to control every step of long lead buying cycleThe Three Value Conversations provides the tools and methods you need to differentiate you and your solution from the competition, elevate value to the right decision maker, and maximize all sales opportunities across the entire long lead buying cycle.Based on extensive research, the ... Leer más

    $27.99 USD

  • Conversations That Win the Complex Sale: Using Power Messaging to Create More Opportunities, Differentiate your Solutions, and Close More Deals

    Win more deals with the perfect sales story!“Power Messaging is a foundational element in our global marketing campaigns and sales training programs. We believe the concepts are core to engaging in customer conversations that are focused on their outcomes and what they want to achieve.”—Karen Quintos, CMO and SVP, Dell Inc.“The concepts outlined in this book are critical skills to building a world ... Leer más

    $22.99 USD

  • Winning Your Election the Wellstone Way

    A Comprehensive Guide for Candidates and Campaign Workers

    Not politics as usual—advanced strategy for running and winning a progressive campaignAs the 2008 presidential race dominates political discussion and media coverage worldwide, thousands of lesser-known local contests are being hard-fought in our neighborhoods, cities, and states. Winning Your Election the Wellstone Way is based on the work of Wellstone Action, a leading-edge progressive training ... Leer más

    $16.99 USD

  • Audiolibro

    Conversations That Win the Complex Sale

    Using Power Messaging to Create More Opportunities, Differentiate your Solutions, and Close More Deals

    Narrado por Joe Barrett ...

    Completo

    5 hora 26 minutos

    In today's highly competitive world of complex sales, commoditization of your brand is one of the greatest dangers. You must differentiate yourself from the competition—or you will lose out. And the way to do that is through customer engagement. Rather than sell your own corporate story and brand message, you need to tell customers their story—the one in which they are the heroes and they achieve ... Leer más

    $19.99 USD

  • Audiolibro

    Conversations That Win the Complex Sale

    Using Power Messaging to Create More Opportunities, Differentiate your Solutions, and Close More Deals

    Completo

    4 hora 43 minutos

    Win more deals with the perfect sales story!“Power Messaging is a foundational element in our global marketing campaigns and sales training programs. We believe the concepts are core to engaging in customer conversations that are focused on their outcomes and what they want to achieve.”-Karen Quintos, CMO and SVP, Dell Inc.“The concepts outlined in this book are critical skills to building a world ... Leer más

    $15.99 USD

  • Audiolibro

    The Expansion Sale

    Four Must-Win Conversations to Keep and Grow Your Customers

    Completo

    4 hora 57 minutos

    Proven customer engagement approaches for winning in the most important moments driving profitability and growth-customer retention and expansionIndustry analysts report that up 70-80% of business growth comes from existing customers.So why are you still investing mainly in attracting new customers? And, leaving renewals and upsells to chance? Or, worse yet, using a one-size-fits-all approach to ... Leer más

    $12.99 USD

  • Audiolibro

    The Three Value Conversations

    How to Create, Elevate, and Capture Customer Value at Every Stage of the Long-Lead Sale

    Completo

    7 hora 21 minutos

    The three conversations B2B sale pros must have with customers to control every step of long lead buying cycleThe most successful salespeople understand that they are fundamentally storytellers. The reality is that to succeed in sales, you need to master the art of customer conversation. The best story told in the best way will always win. Being remarkable and memorable in your conversations is ... Leer más

    $19.99 USD

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    The Challenger Sale

    Taking Control of the Customer Conversation

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    5 hora 43 minutos

    What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships-and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them.The need to understand what top-performing reps are doing that their average performing colleagues are not drove Matthew Dixon, Brent Adamson, and their colleagues at ... Leer más

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  • Audiolibro

    New Sales. Simplified.

    The Essential Handbook for Prospecting and New Business Development

    de Mike Weinberg ...
    Narrado por Mike Weinberg ...

    Completo

    8 hora 1 minutos

    The lifeblood of your business is a constant flow of new accounts. . .no matter how much repeat business you get from loyal customers.Packed with tested strategies and anecdotes, New Sales. Simplified. offers a proven formula for prospecting, developing, and closing deals.With refreshing honesty and some much-needed humor, sales expert Mike Weinberg examines the critical mistakes made by most ... Leer más

    $26.99 USD