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  • Tourism Marketing for Developing Countries

    Battling Stereotypes and Crises in Asia, Africa and the Middle East

    Series series Business and Management (R0)
    Tourism Marketing for Developing Countries examines media strategies used by destinations in Asia, the Middle East and Africa to battle stereotypes, negative images and crises in order to attract tourists . ... Leer más

    $107.99 USD

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  • Rewire: Digital Cosmopolitans in the Age of Connection

    Why We Think the Internet Connects Us, Why It Doesn't, and How to Rewire It

    A rousing call to action for those who would be citizens of the world—online and off.We live in an age of connection, one that is accelerated by the Internet. This increasingly ubiquitous, immensely powerful technology often leads us to assume that as the number of people online grows, it inevitably leads to a smaller, more cosmopolitan world. We’ll understand more, we think. We’ll know more. We ... Leer más

    $11.99 USD

  • Cultural Heritage and Tourism

    An Introduction

    Series Libro 7 - Aspects of Tourism Texts
    Comprehensive coverage of international cultural heritage tourism management.Cultural heritage is one of the most important tourism resources in the world. This book provides a comprehensive theoretical overview and applied knowledge of the issues, practices, current debates, concepts and management concerns associated with cultural heritage-based tourism.The second edition has been updated to ... Leer más

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  • Competition and Cooperation in Social and Political Sciences

    Proceedings of the Asia-Pacific Research in Social Sciences and Humanities, Depok, Indonesia, November 7-9, 2016: Topics in Social and Political Sciences

    The book contains essays on current issues in Social and Political Sciences, such as the issues of governance and social order; social development and community development; global challenges and inequality; civil society and social movement; IT-based community and social transformation; poverty alleviation and corporate social responsibility; and gender issues. Asia and the Pacifi c are the ... Leer más

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  • Becoming an Archaeologist

    A Guide to Professional Pathways

    de Joe Flatman ...
    Becoming an Archaeologist: A Guide to Professional Pathways is an engaging handbook on career paths in the area of archaeology. It outlines in straightforward fashion the entire process of getting a job in archaeology, including the various options; the training that is required; and how to get positions in the academic, commercial and government worlds. It also includes discussion of careers in ... Leer más

    $28.99 USD

  • Quality Assurance and Accreditation in Distance Education and e-Learning

    Models, Policies and Research

    Series series Open and Flexible Learning Series
    Quality assurance (QA) in open and distance learning (ODL) can be a contentious issue. Some argue that it should be judged by the same criteria and methods as face-to-face education, while others claim that it is so different in its organization, enrolments and operations that conventional QA mechanisms cannot apply. Some advocate the use of specific guidelines and standards for e-learning; others ... Leer más

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  • Quality Education

    The book Quality Education is an effort to highlight many individuals and innovative organizations in the world who are making progress and improving millions of people’s lives through quality education. The book gives a strong message that Quality Education is, the biggest gift we can give to the next generation. Each and every child deserves it. ... Leer más

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  • Places

    Identity, Image and Reputation

    de Simon Anholt ...
    Series series Business and Management (R0)
    Place branding is happening. A new field of practice and study is in existence and whatever we choose to call it there can no longer be any doubt that it is with us. This collection of intuitive and well-reserached articles examines how places and regions see themselves, and how they reflect this in their branding. ... Leer más

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  • The New Post-oil Arab Gulf

    Managing People and Wealth

    The sharp increase in oil revenues since 2002 has left the Arab Gulf States with billions of petro-dollars. But how will these countries fare in the post-oil era? The rulers of these states are taking serious measures to ensure the survival of their economies, and indeed their regimes, in a world with scarce mineral resources. This volume explores the extent to which these countries have been and ... Leer más

    $20.99 USD o gratis con Kobo Plus

  • Humanitarian Architecture

    15 stories of architects working after disaster

    Never has the demand been so urgent for architects to respond to the design and planning challenges of rebuilding post-disaster sites and cities. In 2011, more people were displaced by natural disasters (42 million) than by wars and armed conflicts. And yet the number of architects equipped to deal with rebuilding the aftermath of these floods, fires, earthquake, typhoons and tsunamis is ... Leer más

    $57.99 USD

  • Consumer Behaviour in Tourism

    Now fully revised and updated, the fourth edition of this bestselling text provides students with a vital understanding of the nature of tourism and contemporary tourist behaviour. It also shows them how this knowledge can be used to manage and market tourism effectively in a variety of sectors of tourism including tour operations, hospitality, visitor attractions, transport, retail travel, ... Leer más

    $80.99 USD

  • Qatar’s Nation Branding and Soft Power

    Exploring the Effects on National Identity and International Stance

    Series series Political Science and International Studies (R0)
    This open access book examines how creating a national brand assisted Qatar in absorbing the shock and awe following the outburst of the crisis with Saudi Arabia, Bahrain, Egypt, and the United Arab Emirates in May 2017. The authors discuss the country's diplomatic performance, which was characterized by five main factors that helped Qatar to deal with the crisis successfully. These factors ... Leer más

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