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  • The Generation, Recognition and Legitimation of Novelty

    Series Libro 77 - Research in the Sociology of Organizations
    This volume brings together researchers from a diverse array of academic disciplines – including sociology, organization theory, strategy and psychology – to address the question of what organizations can do to better recognize novel ideas and support their proponents in implementing those ideas.The contributors draw from different theoretical perspectives and empirical papers use both qualitative ... Leer más

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  • Real Education

    Four Simple Truths for Bringing America's Schools Back to Reality

    With four simple truths as his framework, Charles Murray, the bestselling coauthor of The Bell Curve, sweeps away the hypocrisy, wishful thinking, and upside-down priorities that grip America’s educational establishment.Ability varies. Children differ in their ability to learn academic material. Doing our best for every child requires, above all else, that we embrace that simplest of truths. ... Leer más

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  • Consumer-Brand Relationships

    Theory and Practice

    The creation and management of customer relationships is fundamental to the practice of marketing. Marketers have long maintained a keen interest in relationships: what they are, why they are formed, what effects they have on consumers and the marketplace, how they can be measured and when and how they evolve and decline.While marketing research has a long tradition in the study of business ... Leer más

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  • What's Worth Teaching?

    Rethinking Curriculum in the Age of Technology

    de Allan Collins ...
    Series series Technology, Education—Connections Series
    This important contribution to the future of education, by bestselling author and renowned cognitive scientist Allan Collins, proposes a school curriculum that will fit the needs of our modern era. Offering guidelines for deciding what is important to learn in order to become a knowledgeable person, a good citizen, a thoughtful worker, and a valuable friend in the 21st century, Collins considers ... Leer más

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  • Great Minds in Management

    The Process of Theory Development

    Edición de Ken G. Smith, Michael A. Hitt ...
    In Great Minds In Management Ken G. Smith and Michael A. Hitt have brought together some of the most influential and original thinkers in management. Their contributions to this volume not only outline their landmark contributions to management theory, but also reflect on the process of theory development, presenting their own personal accounts of the gestation of these theories. The result is not ... Leer más

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  • Nudging

    How “nudges” by government can empower citizens without manipulating their preferences or exploiting their biases.We’re all familiar with the idea of “nudging”—using behavioral mechanisms to encourage people to make certain choices—popularized by Richard Thaler and Cass Sunstein in their bestselling 2008 book Nudge. This approach, also known as “libertarian paternalism,” goes beyond typical ... Leer más

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  • The Contingency Theory of Organizations

    de Lex Donaldson ...
    Series series Foundations for Organizational Science
    Written by one of the foremost scholars in the field, this volume presents a comprehensive, in-depth analysis of the theories, evidence and methodological issues of contingency theory - one of the major theoretical lenses used to view organizations. It includes both an appreciation of the coherency of contingency theory overall and a frank recognition of some of the deficiencies in contingency ... Leer más

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  • Organizational Routines

    How They Are Created, Maintained, and Changed

    Series series Perspectives on Process Organization Studies
    Over the past 15 years, organizational routines have been increasingly investigated from a process perspective to challenge the idea that routines are stable entities that are mindlessly enacted. A process perspective explores how routines are performed by specific people in specific settings. It shows how action, improvisation, and novelty are part of routine performances. It also departs from a ... Leer más

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  • Evolutionary Processes and Organizational Adaptation

    A Mendelian Perspective on Strategic Management

    How do firms adapt? There are two basic starting points from which to answer that question. One is premised on ideas of rational choice and intentionality, while the other is a process of evolutionary dynamics. Both are well-defined and operate as powerful intellectual attractors. Using the ideas of Gregor Mendel as a useful touchstone, this book aims to construct a middle-ground between these two ... Leer más

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  • Service Quality

    New Directions in Theory and Practice

    The importance of service and service quality has been growing in the world economy since the late 1970s. Establishing new levels of sophistication and rigor, as well as a broad set of approaches, Service Quality presents the latest research and theory in customer satisfaction and services marketing. Designed to advance the practice of delivering superior service, the field′s leading scholars and ... Leer más

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  • Climate Risk and Business

    New Challenges for Organizations

    Series series Business and Management (R0)
    Addressing the urgency of radical decarbonization as a mitigative response to climate risk, this book explores how business can respond to the challenges of climate risk, through various transformational processes. Those processes involve cognitive transformations, organizational changes, climate risk integration into risk management practices, shifts in corporate reporting and disclosure as well ... Leer más

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  • Global and Multinational Advertising

    Edición de Basil G. Englis ...
    Few applied disciplines are more sensitive to cross-cultural issues than marketing and consumer psychology. The chapters prepared for this volume reflect awareness of both similarities and differences within and across cultures. They include analyses of methodological issues, theoretical investigations of cultural and social values and their implications for marketing specialists, studies of ... Leer más

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