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  • Emotional Value

    Creating Strong Bonds with Your Customers

    Today's consumers demand not only services and products that are of the highest quality, but also positive, memorable experiences. This essential guide shows how organizations can leapfrog their competitors by learning how to add emotional value -the economic value of customers' feelings when they positively experience products and services -to their customers' experiences. Janelle Barlow and ... Leer más

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  • Working With Emotional Intelligence

    Do you have what it takes to succeed in your career?The secret of success is not what they taught you in school. What matters most is not IQ, not a business school degree, not even technical know-how or years of expertise. The single most important factor in job performance and advancement is emotional intelligence. Emotional intelligence is actually a set of skills that anyone can acquire, and in ... Leer más

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  • The Science of Selling

    Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal

    de David Hoffeld ...
    The Revolutionary Sales Approach Scientifically Proven to Dramatically Improve Your Sales and Business SuccessBlending cutting-edge research in social psychology, neuroscience, and behavioral economics, The Science of Selling shows you how to align the way you sell with how our brains naturally form buying decisions, dramatically increasing your ability to earn more sales. Unlike other sales books ... Leer más

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  • Beyond Performance

    How Great Organizations Build Ultimate Competitive Advantage

    The secret of achieving and sustaining organizational excellence revealedIn an ever-changing world where only a third of excellent organizations stay that way over the long term, and where even fewer are able to implement successful change programs, leaders are in need of big ideas and new tools to thrive. In Beyond Performance, McKinsey & Company's Scott Keller and Colin Price give you everything ... Leer más

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  • The Leadership Code

    Five Rules to Lead by

    What makes a great leader?It's a question that has been tackled by thousands. In fact, there are literally tens of thousands of leadership studies, theories, frameworks, models, and recommended best practices. But where are the clear, simple answers we need for our daily work lives? Are there any?Dave Ulrich, Norm Smallwood, and Kate Sweetman set out to answer these questions-to crack the code of ... Leer más

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  • Leadership Agility

    Five Levels of Mastery for Anticipating and Initiating Change

    Series Libro 164 - Jossey-Bass Leadership Series
    Leadership Agility is the master competency needed for sustained success in today’s complex, fast-paced business environment. Richly illustrated with stories based on original research and decades of work with clients, this groundbreaking book identifies five levels that leaders move through in developing their agility. Significantly, only 10% have mastered the level of agility needed for ... Leer más

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  • Humble Consulting

    How to Provide Real Help Faster

    Consulting in Complex and Changing TimesOrganizations face challenges today that are too messy and complicated for consultants to simply play doctor: run a few tests, offer a neat diagnosis of the “problem,” and recommend a solution. Edgar Schein argues that consultants have to jettison the old idea of professional distance and work with their clients in a more personal way, emphasizing authentic ... Leer más

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  • John P. Kotter on What Leaders Really Do

    Series series Harvard Business Review Book
    Widely acknowledged as the world's foremost authority on leadership, John Kotter has devoted his remarkable career to studying organizations and those who run them, and his bestselling books and essays have guided and inspired leaders at all levels. Here, in this collection of his acclaimed Harvard Business Review articles, is an astute assessment of the real work of leaders, as only John Kotter ... Leer más

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  • Hard Facts, Dangerous Half-Truths, and Total Nonsense

    Profiting from Evidence-based Management

    The best organizations have the best talent. . . Financial incentives drive company performance. . . Firms must change or die. Popular axioms like these drive business decisions every day. Yet too much common management wisdom” isn’t wise at all-but, instead, flawed knowledge based on best practices” that are actually poor, incomplete, or outright obsolete. Worse, legions of managers use this ... Leer más

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  • The Little Book of Leadership Development

    50 Ways to Bring Out the Leader in Every Employee

    Authors Scott J. Allen and Mitchell Kusy redefine what we think of as traditional leadership in this tangible book that ascribes flexible yet concrete and proven actions to what can be a very abstract term.Rather than delving into lengthy exposition and analysis to help you understand what leadership is and how to develop it for yourself, this practical book enables you to design a straightforward ... Leer más

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  • Great People Decisions

    Why They Matter So Much, Why They are So Hard, and How You Can Master Them

    Praise for Great People Decisions"Fernandez-Araoz has captured the essence of building great teams with a masterful and entirely practical study of what goes into getting people selection right."--JACK WELCH"Fernandez-Araoz does a great service with this wonderful book, teaching us how to accomplish the first task of any exceptional leader: get the right people on the bus, and into the right seats ... Leer más

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  • The Human Brand

    How We Relate to People, Products, and Companies

    Why we choose companies and brands in the same way that we unconsciously perceive, judge, and behave toward one anotherPeople everywhere describe their relationships with brands in a deeply personal way—we hate our banks, love our smartphones, and think the cable company is out to get us. What's actually going on in our brains when we make these judgments? Through original research, customer ... Leer más

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