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  • Cognitive Psychology

    Theory, Process, and Methodology

    Cognitive Psychology: Theory, Process, and Methodology engages students by connecting cognitive psychology research to everyday situations and using a writing style that is personal and accessible. Authors Dawn M. McBride, Corinne Zimmerman, and J. Cooper Cutting begin each chapter with a real-world example and emphasize applications and methodologies from both classic and recent studies to help ... Leer más

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  • The Process of Research and Statistical Analysis in Psychology

    The Process of Research and Statistical Analysis in Psychology presents integrated coverage of psychological research methods and statistical analysis to illustrate how these two crucial processes work together to uncover new information. Best-selling author Dawn M. McBride draws on over 20 years of experience using a practical step-by-step approach in her teaching to guide students through the ... Leer más

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  • The Process of Research in Psychology

    With a structure focused on process over memorization, best-selling author Dawn M. McBride′s The Process of Research in Psychology, Fifth Edition covers topics with a step-by-step approach to help students understand the full progression of developing, conducting, and presenting a research study from start to finish. Early chapters introduce important concepts for developing research ideas, ... Leer más

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  • Lab Manual for Psychological Research

    The Lab Manual for Psychological Research, Fifth Edition, by Dawn M. McBride and J. Cooper Cutting provides students with opportunities to practice and apply the knowledge and skills learned in their research methods course. Developed for use in a lab course or as take-home review, the manual contains four types of practice: exercises that connect to specific concepts, exercises for developing a ... Leer más

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  • Cognitive Psychology

    Theory, Process, and Methodology

    Cognitive Psychology: Theory, Process, and Methodology engages students in the key topics of study by making connections to situations and encounters in their day-to-day lives. Employing a student-friendly and personal writing style, with a focus on methodology, Dawn M. McBride, J. Cooper, and new coauthor Corinne Zimmerman, cover essential topics such as perception, attention, memory, language, ... Leer más

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  • Psychology

    James S. Nairne and new co-author Dawn M. McBride’s best-selling Psychology, Seventh Edition offers a learning framework that follows the scientific process, connecting psychological concepts with common, everyday experiences. By first considering the purpose of psychological concepts and processes, students are prepared to understand when, why and how psychological phenomena occur in common human ... Leer más

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  • Lab Manual for Psychological Research and Statistical Analysis

    Lab Manual for Psychological Research and Statistical Analysis serves as an additional resource for students and instructors in a research methods, statistics, or combined course where classroom and/or laboratory exercises are conducted. Packed with exercises, checklists, and how-to sections, this robust lab manual gives students hands-on guidance and practice for conducting and analyzing their ... Leer más

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  • The Process of Statistical Analysis in Psychology

    This new introductory statistics text from Dawn M. McBride, best-selling author of The Process of Research in Psychology*,* covers the background and process of statistical analysis, along with how to use essential tools for working with data from the field. Research studies are included throughout from both the perspective of a student conducting their own research study and of someone ... Leer más

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  • Lab Manual for Statistical Analysis

    Packed with exercises, checklists, and how-to sections, this robust lab manual gives students hands-on guidance and practice for analyzing their own psychological research. The lab manual’s four sections include activities that correspond directly with the chapters of Dawn M. McBride’s The Process of Statistical Analysis in Psychology*;* activities related to data analysis projects (including data ... Leer más

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