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“dave birss”

1 - 12 de 12 resultados para “dave birss”
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  • Quyền Lực Biểu Tượng

    de Soon Yu, Dave Birss ...
    Cuốn sách này sẽ giúp chúng ta, đặc biệt là những ai làm trong ngành Marketing, hiểu sâu sắc về quyền lực biểu tượng - sự khác biệt mang tính quyết định lên vòng đời của một thương hiệu.Nó đề cập đến chiến lược mà các công ty thành công đã sử dụng để tạo ra sự khác biệt bền vững cũng như xây dựng mối quan hệ sâu sắc hơn với khách hàng. Chiến lược đó được gọi là Lợi thế biểu tượng. Đây là chìa khóa ... Leer más

    $6.00 USD o gratis con Kobo Plus

  • How to Get to Great Ideas

    A system for smart, extraordinary thinking

    de Dave Birss ...
    Sliver award winner in Business Reference 2020 Axiom Business Book AwardsWhat makes a great idea? Where do great ideas come from?The highly practical lessons in HOW TO GET TO GREAT IDEAS are based on neuroscience,psychology, and behavioral economics. Written by the former Creative Director of OgilvyOne, Dave Birss, this book offers a brilliant new system for conceiving original and valuable ideas. ... Leer más

    $12.99 USD

  • A User Guide To The Creative Mind Second_Edition

    Understanding where ideas come from and helping you have more of them

    de Dave Birss ...
    Creativity is surrounded by such mystique. It seemed so magical to the ancient Greeks that they attributed the moment of inspiration to muses rather than people. We now know that was baloney. This book exposes creativity as a process. It shows that there are certain steps you need to follow before you can be struck by that moment of creative genius. It shows you how to get your mind into the right ... Leer más

    $6.99 USD

  • Iconic Advantage

    Don’t Chase the New, Innovate the Old

    de Soon Yu, Dave Birss ...
    Modern business gurus all cry for the need to innovate, to disrupt, and to act like a startup. It’s hard to argue with that kind of thinking. It’s sexy and exciting. But it’s wrong.Too many businesses become enamored by shiny new objects and end up overlooking the value locked away in their existing products. Maybe your business is one of them.Iconic Advantage® is a different approach that allows ... Leer más

    $9.99 USD

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • Audiolibro

    Iconic Advantage

    Don't Chase the New, Innovate the Old

    de Soon Yu, Dave Birss ...
    Narrado por Charlie Thurston ...

    Completo

    4 hora 38 minutos

    Modern business gurus all cry for the need to innovate, to disrupt, and to act like a startup. It's hard to argue with that kind of thinking. It's sexy and exciting. But it's wrong. Too many businesses become enamored by shiny new objects and end up overlooking the value locked away in their existing products. Maybe your business is one of them. Iconic Advantage is a different approach that allows ... Leer más

    $24.99 USD

    Disponible también en: eBook

    Disponible también en: eBook

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  • Steal Like an Artist

    10 Things Nobody Told You About Being Creative

    de Austin Kleon ...
    Series series Austin Kleon
    Unlock your creativity with this inspiring guide to creating in the digital age.“Brilliant and real and true.” —Rosanne Cash, singer and songwriterSteal Like an Artist presents ten transformative principles that will help readers discover their artistic side and build a more creative life. Nothing is original, so embrace influence, school yourself through the work of others, remix and reimagine to ... Leer más

    $9.99 USD

  • How to Begin: Start Doing Something That Matters

    de Michael Bungay Stanier ...
    "Piercingly frank, funny, gorgeous, vulnerable, and ultimately really damn helpful."— Julie Lythcott-Haims, New York Times bestselling author of How to Raise an AdultHow to Begin is for you if…You're ambitious, but feel you've never been given full permission to find and strive for what's possible for you.You've achieved things in your career, and it's now time to "climb the second mountain" and ... Leer más

    $9.99 USD o gratis con Kobo Plus

  • How to Speak So People Really Listen

    The Straight-Talking Guide to Communicating with Influence and Impact

    de Paul McGee ...
    **Learn how to inspire your audience with best-selling author Paul McGee!13 things you'll discover when reading this book...**1. The big lesson Steve Jobs learnt when an advertising exec threw something at him... and how it will help how you communicate.2. Seven ways to manage your nerves (surprisingly, you don’t want to eliminate them).3. Why our obsession with body language is totally wrong, and ... Leer más

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  • How to Draw Anything

    de Scriberia ...
    Series Libro 1 - Little Ways to Live a Big Life
    As children, when we learn to write, we gain an important life skill - a practical means of communicating that we end up using almost every day of our lives, if only to jot down a shopping list or dash out an email. As children, we also know instinctively that drawing is a great way to communicate, but later in life it isn't universally valued and nurtured in the way that writing is. It's not seen ... Leer más

    $2.99 USD

  • Copywriting for New Entrepreneurs: The Step-by-Step Guide to Writing a Non-Sucky About Page That Turns Website Visitors into Subscribers, Raving Fans & Dream Clients

    de Leah Cox ...
    Free 30-day email training series for online entrepreneurs - get my top 30 copywriting tips to help you find your voice, gather your tribe and turn your online words to gold (or money.) -> www.leahmarjoriecox.com/30-day-writing-challenge/ (just copy and paste into your browser)Finding it freakin’ impossible to write an About Page for your website?Whether you’re new to entrepreneurship and just ... Leer más

    Gratis

  • A Self-Help Guide for Copywriters

    A resource for writing headlines and building creative confidence

    de Dan B Nelken ...
    From aspiring to expiring copywriters, this book will help you become a more efficient, more confident creative. In other words, you'll make more money. And friends.It's a little about the creative process and a lot about the craft of writing headlines, with over two hundred example ads.If you're looking for "killer headline formulas that can't fail," "data-driven headline conversion hacks," "SEO ... Leer más

    $9.99 USD

  • Financial Times Essential Guide to Business Writing, The

    How To Write To Engage, Persuade And Sell

    de Ian Atkinson ...
    Series series The FT Guides
    Ian Atkinsonis a multi award-winning creative director at one of the UK’s biggest agency groups. He’s written copy in every major medium and for some of the best-known brands in their sectors – including Avis, Barclays, Dyson, Macmillan, National Geographic, Oxfam, Sky and Zurich. He’s also written, edited or critiqued hundreds of business proposals, plans, presentations, pitch documents and ... Leer más

    $12.99 USD