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  • Reflective Practice in Supervision

    de Daphne Hewson ...
    The best teachers are not outside of us – they are inside. Collaborative reflection in supervision can transform our experiences into learning.This practical book details three stances of reflective supervision:noticing what's happening (the Mindful Stance),analysing it and unpacking the assumptions that underpin it (the Consideration Stance) andputting this learning into practice so that it ... Leer más

    $9.99 USD o gratis con Kobo Plus

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  • Asking Questions

    The Definitive Guide to Questionnaire Design -- For Market Research, Political Polls, and Social and Health Questionnaires

    Series series Research Methods for the Social Sciences
    Since it was first published more than twenty-five years ago, Asking Questions has become a classic guide for designing questionnaires¾the most widely used method for collecting information about people?s attitudes and behavior. An essential tool for market researchers advertisers, pollsters, and social scientists, this thoroughly updated and definitive work combines time-proven techniques with ... Leer más

    $38.00 USD

  • Gestalt Psychology for Marketing and Leadership

    Influence customer perceptions and make your advertising more memorable

    de 50minutes ...
    Series Libro 7 - Management & Marketing
    Influence customer perceptions and make your advertising more memorable!This book is a practical and accessible guide to understanding and implementing Gestalt psychology, providing you with the essential information and saving time.In 50 minutes you will be able to:• Understand the basic principles of Gestalt psychology and what they reveal about the functioning of the human brain• Learn how you ... Leer más

    $9.99 USD o gratis con Kobo Plus

  • Divining Desire

    Focus Groups and the Culture of Consultation

    An engaging, accessible history of the focus group, Featherstone's survey shows how the primary purpose of the focus group has shifted from determining what we want, to selling us things we don't.The focus group, over the course of the last century, became an increasingly vital part of the way companies and politicians sold their products and policies with few areas of life, from salad dressing to ... Leer más

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  • Your step-by-step guide to do SEO research of your chemistry competitors

    de Tylor Keller ...
    If you are a marketing promoter who engaged in chemistry industry, then it would be necessary for you to do SEO research of your competitors before launch a new marketing program. Here I would like to share some of my ideas about the guide to do SEO research in chemistry competitors. ... Leer más

    $1.00 USD o gratis con Kobo Plus

  • Frugal Innovation in Healthcare

    How Targeting Low-Income Markets Leads to Disruptive Innovation

    Series series Business and Management (R0)
    This book focuses on how companies are innovating with regard to the Bottom-of-the-Pyramid (BOP) − the lowest socio-economic segment, and the organizational conditions they need to be successful. The authors use several examples of disruptive innovations for this market, particularly in the Indian healthcare sector. Low-cost, specialty hospital chains like Aravind Eye Care and Narayana Hrudayalaya ... Leer más

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  • Six Steps to College Success

    Learning Strategies for STEM Students

    Six Steps to College Success is written for students who want to take charge of their own learning. Originally developed for graduate, medical, dental, veterinary and nursing students, these evidence-based techniques proved to be so successful that undergraduate students requested their own version of the book. The new field of Educational Neuroscience draws from the disciplines of education, ... Leer más

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  • The Impact of Globalization on International Finance and Accounting

    18th Annual Conference on Finance and Accounting (ACFA)

    Edición de David Procházka ...
    Series series Springer Nature Proceedings excluding Computer Science
    This proceedings volume analyzes the impact of globalization on international financial flow as well as harmonized financial reporting. Featuring contributions presented at the 18th Annual Conference on Finance and Accounting held at the University of Economics in Prague, this book examines the economic consequences of the globalized world in the sphere of corporate and public finance, monetary ... Leer más

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  • Ethics and Decision Making in Counseling and Psychotherapy, Fourth Edition

    Note to Readers: Publisher does not guarantee quality or access to any included digital components if book is purchased through a third-party seller.Completely revised and updated to reflect the new 2014 ACA Code of Ethics and current ethics codes in psychology, social work, and marriage and family therapy. This unparalleled text guides helping professionals in the use of ethical decision-making ... Leer más

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  • Brand Fans

    Lessons from the World's Greatest Sporting Brands

    Combining the latest branding research with a diverse range of powerful case examples, this book reveals the cutting edge techniques of value co-creation, personalisation and customer engagement employed by sport’s leading brands. Based on the transferable lessons that emanate from these practices, Brand Fans explores and illuminates how firms can cultivate connected fans and lifelong advocates, ... Leer más

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  • Preventing Drunk Driving

    Preventing Drunk Driving shows what is being done today, in research and practice, to reduce impaired driving and the fatalities and injuries it produces and to curtail the spread of this tragic social epidemic. In this informative book, you’ll discover how current research and prevention programs are increasing the success of designated driver programs. You’ll also find out how communities, ... Leer más

    $31.99 USD

  • Evidence-Based School Counseling

    A Student Success Approach

    Evidence-Based School Counseling presents a unique method for training graduate students to become effective school counselors that is presented in a "Tell, Show, Do, Coach" approach to instruction and reflective of ASCA, CACREP, and CAEP standards. This method is based on three interrelated components: (a) the ASCA National Model, especially its Mindsets & Behaviors for Student Success and its ... Leer más

    $110.99 USD