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  • Handbook of Research on Global Hospitality and Tourism Management

    Edición de Angelo A. Camillo ...
    The tourism industry is a multi-billion dollar enterprise, with more people from all cultures and nationalities choosing to spend their leisure time traveling and visiting new locations. To exploit this burgeoning market, tourism agencies must carefully consider the desires and goals of travelers from around the world. The Handbook of Research on Global Hospitality and Tourism Management ... Leer más

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  • Strategic Marketing in Tourism Services

    Edición de Rodoula H. Tsiotsou, Ronald E. Goldsmith ...
    Tourism services all over the world currently face rapid changes due to market globalization, intensified competition and the dynamic evolution of new technologies. Moreover, it is expected that tourism will be one of the industries that will be most affected by the current recession. The long-term success of tourism services in such a fierce competitive and financially difficult environment ... Leer más

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  • Routledge Handbook of Hospitality Marketing

    Edición de Dogan Gursoy ...
    This handbook analyzes the main issues in the field of hospitality marketing by focusing on past, present and future challenges and trends from a multidisciplinary global perspective. The book uniquely combines both theoretical and practical approaches in debating some of the most important marketing issues faced by the hospitality industry.Parts I and II define and examine the main hospitality ... Leer más

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  • Innovations in Services Marketing and Management: Strategies for Emerging Economies

    Edición de Anita Goyal ...
    Modern corporations face a variety of challenges and opportunities in the field of sustainable development. Properly managing assets and maintaining effective relationships with customers are crucial considerations in successful businesses. Innovations in Services Marketing and Management: Strategies for Emerging Economies presents insights into marketing strategies and tactical perspectives in ... Leer más

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  • Non-Profit Organisations, Volume III

    Society, Sustainability and Accountability

    Edición de Alkis Thrassou, Demetris Vrontis, Leonidas Efthymiou, Yaakov Weber, S. M. Riad Shams, Evangelos Tsoukatos ...
    Series series Business and Management (R0)
    This four-volume bookexamines, through multiple and cross-discipline perspectives, the science and practice of not-for-profit organisations. These organisations have drawn considerable attention and witnessed extensive growth as they engage in delivering public services to society. And are increasingly pressured to balance business with social goals, inherent idiosyncratic features with management ... Leer más

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  • Tourism Impacts, 2nd Edition

    de Maksim Godovykh ...
    Tourism is one of the world's greatest contributors to economic growth, generating significant revenue, creating employment opportunities, and attracting substantial investments to destination communities worldwide. As tourism becomes an economic mainstay for many of these communities, authorities increasingly promote the arrival of ever-growing numbers of visitors. However, this increased ... Leer más

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  • Tourism and Hospitality Management

    Edición de Metin Kozak, Nazmi Kozak ...
    Series Libro 12 - Advances in Culture, Tourism and Hospitality Research
    The book aims to address topics such as tourism education and its development in the latter part of the twentieth century, taking “tourism” to be a broader field than “hospitality.” The term “hospitality” refers to all operations or services encompassing accommodation and food/beverage facilities at the micro level, whereas “tourism” stands for the other elements at the macro level, including ... Leer más

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  • Knowledge Management, Organisational Learning and Sustainability in Tourism

    Edición de Aurora Martíınez-Martínez, Juan-Gabriel Cegarra-Navarro, Alexeis Garcia-Perez ...
    This book explores the link between environmental knowledge management and the sustainability challenges being faced by organisations, individuals and society. Comprising both theoretical and empirical chapters, the volume describes how knowledge management and organisational learning can help achieve a sustainable tourism sector.Environmental knowledge has become one of the most important ... Leer más

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  • Behavioral Economics for Tourism

    Perspectives on Business and Policy in the Travel Industry

    de Milena S. Nikolova ...
    Series series Perspectives in Behavioral Economics and the Economics of Behavior
    Behavioral Economics for Tourism applies behavioral perspectives to business and policy challenges in the tourism industry. The book enables professionals and early career researchers to succeed by focusing on market and consumer trends, technological advancements, and the modern tourist. It covers the transformation of purchasing decisions, tourism hosting dynamics, digital mediation and ... Leer más

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  • Recent Advancements in Tourism Business, Technology and Social Sciences

    10th International Conference, IACuDiT, Crete, Greece, 2023 - Vol. 2

    Edición de Vicky Katsoni, George Cassar ...
    Series series Springer Nature Proceedings excluding Computer Science
    The book features the second volume of the proceedings of the 10th International Conference of the International Association of Cultural and Digital Tourism (IACuDiT), with the theme “Recent Advancements in Tourism Business, Technology, and Social Sciences,” which was held from August 29 to 31, 2023, in Crete, Greece. It showcases the latest research on Tourism Business, Technology, and Social ... Leer más

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  • Human Relations Management in Tourism

    Edición de Marco Valeri, Bruno Sousa ...
    In the competitive world of the tourism sector, effective human resources management has become a critical factor in determining the success and sustainability of organizations. Human Relations Management in Tourism delves into the key aspects of this essential discipline, exploring the intersection of marketing management, human resource management, and the latest trends in the tourism industry. ... Leer más

    $260.99 USD