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  • Arithmetic and Algebra Again, 2/e

    Leaving Math Anxiety Behind Forever

    The bestselling guide updated and expanded for today's mathphobesWritten by two pioneers of the concept of math anxiety and how to overcome it, Arithmetic and Algebra Again has helped tens of thousands of people conquer their irrational fear of math.This revised and expanded second edition of the perennial bestseller:Features the latest techniques for breaking through common anxieties about ... Leer más

    $20.99 USD

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  • The Hero and the Outlaw: Building Extraordinary Brands Through the Power of Archetypes

    A brand’s meaning—how it resonates in the public heart and mind—is a company’s most valuable competitive advantage. Yet, few companies really know how brand meaning works, how to manage it, and how to use brand meaning strategically. Written by best-selling author Carol S. Pearson (The Hero Within) and branding guru Margaret Mark, this groundbreaking book provides the illusive and compelling ... Leer más

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  • Perfect Phrases for the Sales Call, Second Edition

    Series series Perfect Phrases Series
    THE RIGHT PHRASE FOR EVERY SITUATION . . . EVERY TIME DON'T MISS THESE OTHER BOOKS IN THE PERFECT PHRASES SERIESHow do you get face time with someone who doesn't accept sales calls? What is the best way to present the value of your offering? How do you handle price objections? Answer: You need to speak the right language.This fully revised second edition of the popular Perfect Phrases for the ... Leer más

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  • The Successful Investor : What 80 Million People Need to Know to Invest Profitably and Avoid Big Losses: What 80 Million People Need to Know to Invest Profitably and Avoid Big Losses

    What 80 Million People Need to Know to Invest Profitably and Avoid Big Losses

    FROM THE AUTHOR OF THE BUSINESSWEEK, USA TODAY, AND WALL STREET JOURNAL BUSINESS BESTSELLER HOW TO MAKE MONEY IN STOCKS!Simple-to-follow strategies for making--and keeping--profits in today's perilous stock marketMore than 80 million investors lost 50 to 80 percent of their savings in the recent stock market crash. Investor's Business Daily publisher William J. O'Neil, however, was one of the ... Leer más

    $17.99 USD

  • WIKIBRANDS: Reinventing Your Company in a Customer-Driven Marketplace

    Reinventing Your Company in a Customer-Driven Marketplace

    Learn how today's hottest, most successful businesses are tapping into social media and other customer-driven tools and technologies to build, expand, or revive their brandsLaunched from branding guru Don Tapscott's landmark $10 million research project on the intersection of technology and business models, WikiBrands explain what your business needs to do NOW to embrace the power of p-2-p ... Leer más

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  • Creative Writing DeMYSTiFied

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    Series series Demystified
    Whether for high school, college or pleasure creative writing, you need to know the basic elements of the craft. Creative Writing DeMYSTiFieD gives you helpful suggestions for evaluating your work for freshness and originality and offers scores of exercises, techniques, samples and websites to access more. The book introduces you to general creative writing terms and craft as well as genre ... Leer más

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  • Beef Up Your Brain: The Big Book of 301 Brain-Building Exercises, Puzzles and Games!

    de Michel Noir ...
    Bodybuilding for the BrainFlex the biggest muscle in your body and keep it running at optimum level.Scientists all over the world agree that leading a mentally stimulating life can increase brain power and the authors of this popular series have come up with another brain-boosting title that is sure to get your mental wheels churning while you enjoy hours of fun. Develop a six-pack brain with more ... Leer más

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  • The Organized Teacher’s Guide to Substitute Teaching with CD-ROM

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  • Jeff Immelt and the New GE Way: Innovation, Transformation and Winning in the 21st Century

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    When it was announced in late 2000 that Jeff Immelt would be taking the helm of GE, some skeptics were quick to voice their reservations about the future of the company after Jack Welch. Not only were Welch's shoes particularly large ones to fill, but the economy was dallying with recession, China and India were taking their first giant steps into the global economy, and just four days into Immelt ... Leer más

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  • Human Resources Management:Managing Employee Performance

    Series series Cultural Human Resources Management Tools
    Like many management terms, the words “performance management” have been interpreted, and the concept implemented, in many different ways. A significant proportion of organizations in the cultural sector don’t manage employee performance in a systematic way for a variety of reasons. Organisations should manage employee performance with a continuous feedback system that focuses on regular, ... Leer más

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  • Manager's Guide to Motivating Employees 2/E

    de Anne Bruce ...
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    Briefcase Books: Manager’s Guide to Motivating EmployeesMore than 700,000 Briefcase Books sold! A manager’s guide to inspiring employees to work at peak performance—to improve organizational culture and help meet the bottom-lineAbout the BookManager’s Guide to Motivating Employees is the perfect primer for managers looking to jumpstart the work ethic, excitement, and company synergy by engaging ... Leer más

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  • What It Takes To Be Number #1: Vince Lombardi on Leadership

    Leadership continues to be one of the most written-about and most trained-for qualities in business today. And no figure so fully embodies the leadership qualities managers hope to cultivate in their professional and personal lives as the late Vince Lombardi, the greatest NFL coach of all time.The exalted place Lombardi holds in American culture has never been clearer than it is today, as ... Leer más

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