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  • Tourism NOW: Reisen zum Wein

    Weintourismus zwischen Reben, Vinotheken und Kultur

    de Axel Dreyer ...
    Series series Tourism Now
    Weintourismus zwischen Reben, Vinotheken und Kultur Der Weintourismus boomt. Kein Wunder: Reizvolle Landschaften, erlesene Weine und zahlungskräftige Gäste bilden aus touristischer Sicht ein attraktives Gespann. Axel Dreyer stellt Weinregionen aus Deutschland und aller Welt vor und geht dabei auf die Besonderheiten dieser Destinationen ein. Zudem zeigt er, welche Eigenschaften Weintourist:innen ... Leer más

    $26.99 USD o gratis con Kobo Plus

  • Culinary Tourism and Wine Tourism

    Contributions from the 2024 Conference in Krems, Austria

    Series series Business and Economics (German Language)
    This volume contains the papers presented at the 6th Culinary and Wine Tourism Conference. The conference took place in May 2024 in Krems an der Donau, Austria. Contributions from XY different countries on the following topics were included in this book: (exemplary) o Authenticity & tourism experiences; preservation of gastronomic heritage; branding/marketing strategies for destinations o ... Leer más

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  • Mountain Tourism

    Experiences, Communities, Environments and Sustainable Futures

    Mountains have long held an appeal for people around the world. This book focusses on the diversity of perspectives, interaction and role of tourism within these areas. Providing a vital update to the current literature, it considers the interdisciplinary context of communities, the creation of mountain tourism experiences and the impacts tourism has on these environments. Including authors from ... Leer más

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  • Kulinarischer Tourismus und Weintourismus

    Culinary and Wine Tourism Conference 2020

    Series series Business and Economics (German Language)
    Dieser Sammelband enthält die für die 4. Culinary and Wine Tourism Conference akzeptierten Beiträge. Bedingt durch die COVID-19-Pandemie konnte die im März 2020 an der Hochschule Geisenheim geplante Konferenz nicht durchgeführt werden. Stellvertretend soll dieser Konferenzband dennoch einen aktuellen Einblick in Forschungsergebnisse und Konzepte aus den Bereichen Kulinarik und Weintourismus ... Leer más

    $35.99 USD

  • Grundwissen Tourismusmarketing

    Das touristische Know-how kennen und verstehen! Kurz und bündig bietet dieses Taschenbuch einen fundierten Einblick in die Grundlagen des Tourismusmarketings. Damit ist es für Studierende und Berufsanfänger der ideale Einstieg ins Thema. Im Mittelpunkt stehen dabei • das Tourismusmarketing als eine spezielle Form des Dienstleistungsmarketings, • das Konsumentenverhalten und die Reiseentscheidungen ... Leer más

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  • Kulinarischer Tourismus und Weintourismus

    Culinary and Wine Tourism Conference 2015

    Series series Business and Economics (German Language)
    Der Tagungsband umfasst die im Rahmen der "Culinary and Wine Tourism Conference 2015" präsentierten Paper und Konzepte rund um das Thema Kulinarik- und Weintourismus. Die Konferenz wurde vom Institut für Tourismus-Management der FHWien der WKW in Zusammenarbeit mit der Deutschen Gesellschaft für Tourismuswissenschaft (DGT) und der IMC Fachhochschule Krems, Studiengang International Wine Business ... Leer más

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  • Enabling the City

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    Enabling the City is a collaborative book that focuses on how interdisciplinary and transdisciplinary processes of knowledge production may contribute to urban transformation at a local level in the 21st century, striking a balance between enthusiastic support for such transformational potential and a cautious note regarding the persistent challenges to the ethos as well as the practice of inter ... Leer más

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  • Applied Design Research

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  • Creating the Visitor-Centered Museum

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  • Wine, Food, and Tourism Marketing

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  • Competence-Based Innovation in Hospitality and Tourism

    Dr Pechlaner and Dr Innerhofer, the editors of Competence-Based Innovation in Hospitality and Tourism, argue that the industry operates within highly challenging and competitive environments. Changing environmental and market conditions continually force hotel businesses and service providers to offer their customers new and modified products and services, in order to remain competitive; those ... Leer más

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