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  • Imagining Marketing

    Art, Aesthetics and the Avant-Garde

    Edición de Stephen Brown, Anthony Patterson ...
    Series series Routledge Interpretive Marketing Research
    Imagination is a word that is widely used by marketing practitioners but rarely examined by marketing academics. This neglect is largely due to the imagination's 'artistic' connotations, which run counter to the 'scientific' mindset that dominates marketing scholarship. Of late, however, an artistic 'turn' has taken place in marketing research, and ... Leer más

    $68.99 USD

  • Literary and Cultural Alternatives to Modernism

    Unsettling Presences

    Series series Routledge Studies in Twentieth-Century Literature
    Our collection of essays re-evaluates the much critically contested term of Modernism that, eventually, came to be used of the dominant, or paradigmatic, strain of literary discourse in early-twentieth-century culture. Modernism as a category is one which is constantly challenged, hybridised, and fractured by voices operating from inside and outside the boundaries it designates. These concerns are ... Leer más

    $64.99 USD

  • A Tale of Ghosts

    In the middle of a vast forest, lays a palace. Not many know of its existence anymore, even those at the top of the nation’s hierarchy have only heard whispers. Why? Because it is their private residence. A place where they can sleep well knowing they’re safe, though few in the family can accomplish such a feat. ... Leer más

    $6.99 USD

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  • Managing Creative People

    Lessons in Leadership for the Ideas Economy

    de Gordon Torr ...
    A clash between the ideology of growth and the growth of ideas, between control and creativity, between measurement and the immeasurable, between predictability and the fickle muses of inspiration in engulfing our boardrooms.In this scathing swipe at the institutionalised idiocy that is stifling creativity just at the time the world needs it most Gordon Torr draws from the leading lights of ... Leer más

    $44.00 USD

  • The Cambridge Companion to Creative Writing

    Edición de David Morley, Philip Neilsen ...
    Series series Cambridge Companions to Literature
    Creative writing has become a highly professionalised academic discipline, with popular courses and prestigious degree programmes worldwide. This book is a must for all students and teachers of creative writing, indeed for anyone who aspires to be a published writer. It engages with a complex art in an accessible manner, addressing concepts important to the rapidly growing field of creative ... Leer más

    $28.99 USD

  • Pretentiousness

    Why It Matters: An Essay

    de Dan Fox ...
    Pretentiousness is the engine oil of culture; the essential lubricant in the development of all arts, high, low, or middle.Pretentiousness is for anyone who has braved being different, whether that’s making a stand against artistic consensus or running the gauntlet of the last bus home dressed differently from everyone else. It’s an essential ingredient in pop music and high art. Why do we choose ... Leer más

    $12.99 USD o gratis con Kobo Plus

  • Performance Theatre and the Poetics of Failure

    What does it mean to "fail" in performance? How might staging failure reveal theatre’s potential to expand our understanding of social, political and everyday reality? What can we learn from performances that expose and then celebrate their ability to fail?In Performance Theatre and the Poetics of Failure, Sara Jane Bailes begins with Samuel Beckett and considers failure in performance as a ... Leer más

    $68.99 USD

  • Advertising as Culture

    de Chris Wharton ...
    This book is about advertising and culture. Advertising is a significant aspect of modern societies and plays an important part in economic activity. It is a highly visible component of everyday life and increasingly of contemporary culture. The book considers culture as a broad category of human endeavour and experience. It takes a multidisciplinary approach drawing on media and cultural studies ... Leer más

    $28.99 USD

  • Communication Studies

    The Essential Resource

    Series series Essentials
    This book brings together a huge range of material including academic articles, film scripts and interplanetary messages adrift on space probes with supporting commentary to clarify their imporatance to the field. Communication Studies: The Essential Resource is a collection of essays and texts for all those studying communication at university and pre-university level.Individual sections address: ... Leer más

    $57.99 USD

  • Barthes' Mythologies Today

    Readings of Contemporary Culture

    Edición de Pete Bennett, Julian McDougall ...
    Series series Routledge Research in Cultural and Media Studies
    This is Barthes’ seminal text reimagined in a contemporary context by contemporary academics. Through a revisiting of Mythologies, a key text in cultural and media studies, this volume explores the value these disciplines can add to an understanding of contemporary society and culture. Leading academics in media, English, education, and cultural studies here are tasked with identifying the "new ... Leer más

    $64.99 USD

  • Writing Creative Writing

    Essays from the Field

    Essential and engaging essays about the joys and challenges of creative writing and teaching creative writing by a host of Canada’s leading writers.Writing Creative Writing is filled with thoughtful and entertaining essays on the joys and challenges of creative writing, the complexities of the creative writing classroom, the place of writing programs in the twenty-first century, and exciting ... Leer más

    $11.99 USD o gratis con Kobo Plus

  • TARDISbound

    Navigating the Universes of Doctor Who

    'Doctor Who' has always thrived on multiplicty, unpredictability and transformation, it's worlds and characters kaleidoscopic and shifting, and 'Doctor Who"s complexity has grown. With its triumphant return to TV in 2005, it was made up of four different fictional forms, across three different media, with five actors simultaneously playing the eponymous hero. 'TARDISbound' is the first book to ... Leer más

    $23.99 USD