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“anicet nemani”

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  • Start-up tribu

    Comment entreprendre avec sa communauté

    de Franck Barès, Bernard Cova, Anicet Nemani ...
    Internet regorge de conseils aux apprentis entrepreneurs sur les façons de créer, de développer et d’animer une communauté autour de leur projet de start-up. Pourtant, une communauté ne se décrète pas : elle se cultive avec ses membres, et non pour ses membres ! À partir de ce constat, l’objectif de l’ouvrage est de proposer une alternative à ces listes de conseils avec une approche intégrant ... Leer más

    $14.55 USD o gratis con Kobo Plus

  • Start-up tribu - 2e édition

    Comment entreprendre avec sa communauté

    de Franck Barès, Bernard Cova, Anicet Nemani ...
    Préface de Jean-François HarveyLouis Jacques FILION, figure incontournable de l’entrepreneuriat :« De nouvelles lunettes pour les créateurs d’entreprises. Un livre inspirant pour entreprendre autrement ! ».Éric REMY, socio-anthropologue de la consommation : « Une stimulante rencontre entre la logique communautaire ou tribale et la logique entrepreneuriale ».Gaspard G., youtubeur et entrepreneur : ... Leer más

    $18.19 USD o gratis con Kobo Plus

  • Start-Ups and the Mobilization of Social Interactions

    de Franck Barès, Bernard Cova, Anicet Nemani ...
    With this book comes a message that the authors have for management and entrepreneurship experts around the world. Beyond the myth of the ‘start-up nation’, ‘hypergrowth’, and speculation on future business value, there exists an alternative form of entrepreneurship that young entrepreneurs are embracing. They call it “entrepreneurial activism” and its philosophy is “community first, start-up ... Leer más

    $24.99 USD

  • Start-up tribu

    Comment entreprendre avec sa communauté

    de Franck Barès, Bernard Cova, Anicet Nemani ...
    Internet regorge de conseils aux apprentis entrepreneurs sur les façons de créer, de développer et d’animer une communauté autour de leur projet de start-up. Pourtant, une communauté ne se décrète pas : elle se cultive avec ses membres, et non pour ses membres ! À partir de ce constat, l’objectif de l’ouvrage est de proposer une alternative à ces listes de conseils avec une approche intégrant ... Leer más

    $14.99 USD

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  • Change by Design

    How Design Thinking Transforms Organizations and Inspires Innovation

    de Tim Brown ...
    In Change by Design, Tim Brown, CEO of IDEO, the celebrated innovation and design firm, shows how the techniques and strategies of design belong at every level of business. Change by Design is not a book by designers for designers; this is a book for creative leaders who seek to infuse design thinking into every level of an organization, product, or service to drive new alternatives for business ... Leer más

    $20.99 USD

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • Eating the Big Fish

    How Challenger Brands Can Compete Against Brand Leaders

    de Adam Morgan ...
    EATING THE BIG FISH : How Challenger Brands Can Compete Against Brand Leaders, Second Edition, Revised and ExpandedThe second edition of the international bestseller, now revised and updated for 2009, just in time for the business challenges ahead.It contains over 25 new interviews and case histories, two completely new chapters, introduces a new typology of 12 different kinds of Challengers, has ... Leer más

    $22.00 USD

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • Emotional Branding

    The New Paradigm for Connecting Brands to People

    de Marc Gobe ...
    Emotional Branding is the best selling revolutionary business book that has created a movement in branding circles by shifting the focus from products to people. The 10 Commandments of Emotional Branding” have become a new benchmark for marketing and creative professionals, emotional branding has become a coined term by many top industry experts to express the new dynamic that exists now between ... Leer más

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  • Cognitive Surplus

    How Technology Makes Consumers into Collaborators

    de Clay Shirky ...
    The author of the breakout hit Here Comes Everybody reveals how new technology is changing us for the better.In his bestselling Here Comes Everybody, Internet guru Clay Shirky provided readers with a much-needed primer for the digital age. Now, with Cognitive Surplus, he reveals how new digital technology is unleashing a torrent of creative production that will transform our world. For the first ... Leer más

    $5.99 USD

  • The Retail Revival

    Reimagining Business for the New Age of Consumerism

    de Doug Stephens ...
    Traditional retail is becoming increasingly volatile and challenged as a business model. Brick-and-mortar has shifted to online, while online is shifting into pop-up storefronts. Virtual stores in subway platforms and airports are offering new levels of convenience for harried commuters. High Street and Main Street are becoming the stuff of nostalgia. The Big Box is losing ground to new models ... Leer más

    $17.00 USD

  • Design, When Everybody Designs

    An Introduction to Design for Social Innovation

    de Ezio Manzini ...
    Traducido por Rachel Coad ...
    Series series Design Thinking, Design Theory
    The role of design, both expert and nonexpert, in the ongoing wave of social innovation toward sustainability.In a changing world everyone designs: each individual person and each collective subject, from enterprises to institutions, from communities to cities and regions, must define and enhance a life project. Sometimes these projects generate unprecedented solutions; sometimes they converge on ... Leer más

    $15.99 USD

  • Hidden in Plain Sight

    How to Create Extraordinary Products for Tomorrow's Customers

    de Jan Chipchase, Simon Steinhardt ...
    Hidden in Plain Sight by global innovation consultant Jan Chipchase with Simon Steinhardt is a fascinating look at how consumers think and behave.Chipchase, named by Fortune as “one of the 50 smartest people in tech,” has traveled the world, studying people of all nations and their habits, paying attention to the ordinary things that we do every day an how they effect our buying decisions.Future ... Leer más

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  • Conversational Capital

    How to Create Stuff People Love to Talk About

    de Bertrand Cesvet, Tony Babinski, Eric Alper ...
    “In The Tipping Point, Malcolm Gladwell presents an important idea without any ‘how to.’ Now Bertrand Cesvet provides the ‘how to’ you need to create ‘Tipping Points’ for your business and success. This book is a compelling presentation of a powerful idea. This is how the new world will do business. Highly recommended if you care about your future.”Stewart Emery, coauthor of international best ... Leer más

    $24.49 USD