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Brand Activation: Implementing the Real Drivers of Sales and Profit

de Alex McKay, Graham Brown, Neale Skalberg ...

The days of brand activation are nearing an end. The future lies in customer activation.The concept of 'brand activation' has become an overused buzzword in the sales and marketing world. The term is becoming rapidly outdated, used to describe anything from mass media advertising and outdoor events to digital applications and in-store point of sale.Drawing on research, industry insights and real ... Leer más

$9.99 USD o gratis con Kobo Plus

The days of brand activation are nearing an end. The future lies in customer activation.The concept of 'brand activation' has become an overused buzzword in the sales and marketing world. The term is becoming rapidly outdated, used to describe anything from mass media advertising and outdoor events to digital applications and in-store point of sale.Drawing on research, industry insights and real
... Leer más
Pilgrimage in Tibet

de Alex McKay ...

The Western image of Tibet as a sacred land is in many ways a mythical construction. But the Tibetans themselves have traditionally mapped out their land in terms of areas of sacred space, and pilgrimage, ensuring a high degree of mobility within all classes of Tibetan society. Pilgrims travelled to local, regional, and national centres throughout recorded Tibetan history. In recent years, ... Leer más

$45.99 USD

The Western image of Tibet as a sacred land is in many ways a mythical construction. But the Tibetans themselves have traditionally mapped out their land in terms of areas of sacred space, and pilgrimage, ensuring a high degree of mobility within all classes of Tibetan society. Pilgrims travelled to local, regional, and national centres throughout recorded Tibetan history. In recent years,
... Leer más
The Early 20th Century Resurgence of the Tibetan Buddhist World

Studies in Central Asian Buddhism

Edición de Ishihama Yumiko, Alex McKay ...

Series series Global Asia
The Early 20th Century Resurgence of the Tibetan Buddhist World is a cohesive collection of studies by Japanese, Russian and Central Asian scholars deploying previously unexplored Russian, Mongolian, and Tibetan sources concerning events and processes in the Central Asian Buddhist world in the late 19th and early 20th centuries. Set in the final days of the Qing Empire when the Russian and British ... Leer más

$64.99 USD

The Early 20th Century Resurgence of the Tibetan Buddhist World is a cohesive collection of studies by Japanese, Russian and Central Asian scholars deploying previously unexplored Russian, Mongolian, and Tibetan sources concerning events and processes in the Central Asian Buddhist world in the late 19th and early 20th centuries. Set in the final days of the Qing Empire when the Russian and British
... Leer más

Tibet

de Sam van Schaik ...

$25.99 USD
The Tibetans

de Matthew T. Kapstein ...

Series series Peoples of Asia
This book provides a clear and comprehensive introduction to Tibet, its culture and history.A clear and comprehensive overview of Tibet, its culture and history.Responds to current interest in Tibet due to continuing publicity about Chinese rule and growing interest in Tibetan Buddhism.Explains recent events within the context of Tibetan history.Situates Tibet in relation to other Asian ... Leer más

$38.00 USD

This book provides a clear and comprehensive introduction to Tibet, its culture and history.A clear and comprehensive overview of Tibet, its culture and history.Responds to current interest in Tibet due to continuing publicity about Chinese rule and growing interest in Tibetan Buddhism.Explains recent events within the context of Tibetan history.Situates Tibet in relation to other Asian
... Leer más
The Tibetan History Reader

Edición de Gray Tuttle, Kurtis Schaeffer ...

Covering the social, cultural, and political development of Tibet from the seventh century to the modern period, this resource reproduces essential, hard-to-find essays from the past fifty years of Tibetan studies, along with several new contributions. Beginning with Tibet's emergence as a regional power and concluding with its profound contemporary transformations, the collection is both a ... Leer más

$44.99 USD

Covering the social, cultural, and political development of Tibet from the seventh century to the modern period, this resource reproduces essential, hard-to-find essays from the past fifty years of Tibetan studies, along with several new contributions. Beginning with Tibet's emergence as a regional power and concluding with its profound contemporary transformations, the collection is both a
... Leer más
India

A Sacred Geography

de Diana L Eck ...

In India: A Sacred Geography, renowned Harvard scholar Diana Eck offers an extraordinary spiritual journey through the pilgrimage places of the world's most religiously vibrant culture and reveals that it is, in fact, through these sacred pilgrimages that India’s very sense of nation has emerged.No matter where one goes in India, one will find a landscape in which mountains, rivers, forests, and ... Leer más

$11.99 USD

In India: A Sacred Geography, renowned Harvard scholar Diana Eck offers an extraordinary spiritual journey through the pilgrimage places of the world's most religiously vibrant culture and reveals that it is, in fact, through these sacred pilgrimages that India’s very sense of nation has emerged.No matter where one goes in India, one will find a landscape in which mountains, rivers, forests, and
... Leer más
The Story of Tibet

Conversations with the Dalai Lama

de Thomas Laird ...

"A memorable and vivid history lesson about a remote mysterious place that, in terms of its sheer survival, has implications for our own lives." — The Times-PicayuneOver the course of three years, journalist Thomas Laird spent more than sixty hours with His Holiness the Dalai Lama in candid, one-on-one interviews that ranged widely, covering not only the history of Tibet but science, reincarnation ... Leer más

$12.99 USD o gratis con Kobo Plus

"A memorable and vivid history lesson about a remote mysterious place that, in terms of its sheer survival, has implications for our own lives." — The Times-PicayuneOver the course of three years, journalist Thomas Laird spent more than sixty hours with His Holiness the Dalai Lama in candid, one-on-one interviews that ranged widely, covering not only the history of Tibet but science, reincarnation
... Leer más
An Introduction to Buddhism

Teachings, History and Practices

de Peter Harvey ...

Series series Introduction to Religion
In this new edition of the best-selling Introduction to Buddhism, Peter Harvey provides a comprehensive introduction to the development of the Buddhist tradition in both Asia and the West. Extensively revised and fully updated, this new edition draws on recent scholarship in the field, exploring the tensions and continuities between the different forms of Buddhism. Harvey critiques and corrects ... Leer más

$38.99 USD

In this new edition of the best-selling Introduction to Buddhism, Peter Harvey provides a comprehensive introduction to the development of the Buddhist tradition in both Asia and the West. Extensively revised and fully updated, this new edition draws on recent scholarship in the field, exploring the tensions and continuities between the different forms of Buddhism. Harvey critiques and corrects
... Leer más
Chinese Philosophy - Simple Guides

de Peter Nancarrow ...

Series series Simple Guides
THIS BOOK WILL HELP YOU• to appreciate the variety, subtlety and wisdom of a unique philosophical tradition• to understand the major schools of thought that have shaped Chinese civilization• to draw on a rich cultural resource for different perspectives on questions of our time• to recognize traditional concepts that continue to inform Chinese thinking today China, an emerging superpower, is heir ... Leer más

Antes $14.99 USD Ahora $10.95 USD o gratis con Kobo Plus

THIS BOOK WILL HELP YOU• to appreciate the variety, subtlety and wisdom of a unique philosophical tradition• to understand the major schools of thought that have shaped Chinese civilization• to draw on a rich cultural resource for different perspectives on questions of our time• to recognize traditional concepts that continue to inform Chinese thinking today China, an emerging superpower, is heir
... Leer más
Shinto - Simple Guides

de Ian Reader, Simple Guides ...

Series series Simple Guides
This book will help you to appreciate the significance of Japan's own religion in everyday life to recognize the key traditions and festivals (matsuri) of the Shinto year to understand what you will see at Shinto shrines and in Shinto ritual to gain insights into the controversies surrounding Shinto, politics, and nationalism.Access the world's religions with Simple Guides: Religion a series of ... Leer más

Antes $14.99 USD Ahora $10.95 USD o gratis con Kobo Plus

Disponible también en: Audiolibro

This book will help you to appreciate the significance of Japan's own religion in everyday life to recognize the key traditions and festivals (matsuri) of the Shinto year to understand what you will see at Shinto shrines and in Shinto ritual to gain insights into the controversies surrounding Shinto, politics, and nationalism.Access the world's religions with Simple Guides: Religion a series of
... Leer más

Disponible también en: Audiolibro
Concise History of Buddhism

de Andrew Skilton ...

An ideal introduction to the history of Buddhism. Andrew Skilton - a writer on and practitioner of Buddhism - explains the development of the basic concepts of Buddhism during its 2,500 years of history and describes its varied developments in India, Buddhism's homeland, as well as its spread across Asia, from Mongolia to Sri Lanka and from Japan to the Middle East. A fascinating insight into the ... Leer más

$15.99 USD

An ideal introduction to the history of Buddhism. Andrew Skilton - a writer on and practitioner of Buddhism - explains the development of the basic concepts of Buddhism during its 2,500 years of history and describes its varied developments in India, Buddhism's homeland, as well as its spread across Asia, from Mongolia to Sri Lanka and from Japan to the Middle East. A fascinating insight into the
... Leer más

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Brand Activation: Implementing the Real Drivers of Sales and Profit

Pilgrimage in Tibet

The Early 20th Century Resurgence of the Tibetan Buddhist World

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Tibet

The Tibetans

The Tibetan History Reader

India

The Story of Tibet

An Introduction to Buddhism

Chinese Philosophy - Simple Guides

Shinto - Simple Guides

Concise History of Buddhism

eReaders

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