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  • Data Science MBA

    Big Data, Digitalization, and Strategy; With Applications in R

    de Alex Coad ...
    Series series Business and Management (R0)
    This text book focuses on what could be the most important challenge for firms to boost long-term productivity and competitiveness: digital strategy. It seeks to provide readers with a solid knowledge of the most relevant issues and concepts, that will be relevant to MBA students in real-world settings. The book discusses theoretical concepts relating to digital strategy, while also using hands-on ... Leer más

    $71.99 USD

  • The Dark Side of Innovation

    This book is a reaction to popular assumptions that innovation is always a force for good. While the popular press and politicians often take the view that "the more innovation, the better", the chapters in this edited volume reflect on the harmful effects of innovation on society and the environment.The book begins with a broad discussion of the dark side of innovation, followed by contributions ... Leer más

    $62.99 USD

  • Scale-ups and High-Growth Firms

    Theory, Definitions, and Measurement

    Series series Business and Management (R0)
    This open access book goes into the details of the characteristics of scale-ups, touching upon various theoretical perspectives (stages of growth models, the role of intangible capital, the tradeoffs between fixed costs and marginal costs) relating to firm growth, to provide a clear definition of this emerging concept. Given the disproportionately large economic contribution of a small number of ... Leer más

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  • Artificial Intelligence for Students

    A comprehensive overview of AI's foundation, applicability, and innovation (English Edition)

    de Vibha Pandey ...
    AI is a discipline in Computer Science that focuses on developing intelligent machines, machines that can learn and then teach themselves. If you are interested in AI, this book can definitely help you prepare for future careers in AI and related fields. The book is aligned with the CBSE course, which focuses on developing employability and vocational competencies of students in skill subjects.The ... Leer más

    $14.99 USD o gratis con Kobo Plus

  • Handbook of the Economics of Innovation

    Series Libro 1 - Handbook of the Economics of Innovation
    Economists examine the genesis of technological change and the ways we commercialize and diffuse it. The economics of property rights and patents, in addition to industry applications, are also surveyed through literature reviews and predictions about fruitful research directions. Two volumes, available as a set or sold separately - Expert articles consider the best ways to establish optimal ... Leer más

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  • Persuading with Data

    A Guide to Designing, Delivering, and Defending Your Data

    de Miro Kazakoff ...
    An integrated introduction to data visualization, strategic communication, and delivery best practices.Persuading with Data provides an integrated instructional guide to data visualization, strategic communication, and delivery best practices. Most books on data visualization focus on creating good graphs. This is the first book that combines both explanatory visualization and communication ... Leer más

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  • After Greenwashing

    Symbolic Corporate Environmentalism and Society

    de Frances Bowen ...
    Series series Organizations and the Natural Environment
    Businesses promote their environmental awareness through green buildings, eco-labels, sustainability reports, industry pledges and clean technologies. When are these symbols wasteful corporate spin, and when do they signal authentic environmental improvements? Based on twenty years of research, three rich case studies, a strong theoretical model and a range of practical applications, this book ... Leer más

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  • AI Fundamentals for Business Leaders

    Up to Date with Generative AI

    de I. Almeida ...
    Series Libro 1 - Byte-Sized Learning
    2025 Edition. Free access to the AI Academy! The perfect guide to help non-technical business leaders understand the power of AI. Completely up to date with the latest advancements in generative AI. Part of the Byte-sized Learning AI series by Now Next Later AI, these books break down complex concepts into easily digestible pieces, providing you with a solid foundation in the fundamentals of AI ... Leer más

    $9.99 USD o gratis con Kobo Plus

  • Social Innovation

    Solutions for a Sustainable Future

    Edición de René Schmidpeter, Thomas Osburg ...
    Series series Business and Management (R0)
    Social Innovation is becoming an increasingly important topic in our global society. Those organizations which are able to develop business solutions to the most urgent social and ecological challenges will be the leading companies of tomorrow. Social Innovation not only creates value for society but will be a key driver for business success. Although the concept of Social Innovation is discussed ... Leer más

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  • Marketing Data Science

    Modeling Techniques in Predictive Analytics with R and Python

    de Thomas Miller ...
    Series series FT Press Analytics
    Now***,*** a leader of Northwestern University's prestigious analytics program presents a fully-integrated treatment of both the business and academic elements of marketing applications in predictive analytics. Writing for both managers and students, Thomas W. Miller explains essential concepts, principles, and theory in the context of real-world applications.Building on Miller's pioneering ... Leer más

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  • Innovation, Technology and Knowledge

    Series series Routledge Studies in Global Competition
    In the last four decades the developed economies have developed into veritable knowledge economies at the same time as more and more economies have entered the road to economic development. Typical for the developments during this time has been substantially increased investments in research and development (R&D) to generate new knowledge and new technologies and increased investments in diffusing ... Leer más

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  • Organizing Sustainable Development

    Series series Routledge Open Business and Economics
    The role and meaning of sustainable development have been recognized in the scientific literature for decades. However, there has recently been a dynamic increase in interest in the subject, which results in numerous, in-depth scientific research and publications with an interdisciplinary dimension. This edited volume is a compendium of theoretical knowledge on sustainable development. The context ... Leer más

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