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“steve kaplan”

Showing 1 - 12 of 12 results for “steve kaplan”
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  • The Comic Hero's Journey

    Serious Story Structure for Fabulously Funny Films

    by Steve Kaplan ...
    A comic hero or heroine also goes on a journey, but for the comic hero, it’s often quite, quite different. The hero decides to go on the adventure; the comic hero often has no choice. The hero has a wise old man; the comic hero often meets an idiot who inadvertently says something that can teach him a thing or two. Steve Kaplan will show you the diverse paths that comedy takes in The Comic Hero’s ... Read more

    $19.99 USD

  • Bag the Elephant

    by Steve Kaplan ...
    Now available in paperback, Steve Kaplan's Bag the Elephant, is the New York Times, Wall Street Journal, USA Today, and Business Week bestseller that has received praise from around the business community:"Steve Kaplan's elephant strategy is right on the money, as long as you're willing to roll up your sleeves and go to work."—Daniel M. Snyder, Owner, Chairman of the Board, The Washington Redskins ... Read more

    $9.99 USD

  • Be the Elephant

    Build a Bigger, Better Business

    by Steve Kaplan ...
    In business, there's no standing still. The trick is to become an elephant—big enough to make a difference, healthy enough to withstand financial currents, strong enough to influence your market—and smart enough to avoid the pitfalls of growth.With Be the Elephant, bestselling author Steve Kaplan provides the business-growing playbook for every entrepreneur, CEO, sales professional, small business ... Read more

    $11.99 USD

  • Audiobook

    Marketing Sales and Service with AI by Steve Kaplan

    Create an incredible user experience at every touchpoint

    by Steve Kaplan ...
    Narrated by Stephen Dalton ...

    Unabridged

    3 hours 16 min

    In the rapidly evolving digital era, delivering exceptional user experiences at every touchpoint is vital for businesses to remain competitive."Marketing, Sales and Service with AI" is an insightful guide that demonstrates how artificial intelligence (AI) can be leveraged to create unparalleled customer experiences, boost sales, and strengthen brand loyalty.This groundbreaking book takes you on a ... Read more

    $3.99 USD or Free with Kobo Plus

  • Audiobook

    The Hidden Tools of Comedy

    The Serious Business of Being Funny

    by Steve Kaplan ...
    Narrated by Steve Kaplan, Sean Pratt ...

    Unabridged

    8 hours 1 min

    While other books give you tips on how to “write funny,” this book offers a paradigm shift in understanding the mechanics and art of comedy and the proven, practical tools that help writers translate that understanding into successful, commercial scripts. The Hidden Tools of Comedy unlocks the unique secrets and techniques of writing comedy. Kaplan deconstructs sequences in popular films and TV ... Read more

    $24.99 USD

  • Marketing, Sales and Service with AI

    by Steve Kaplan ...
    In the rapidly evolving digital era, delivering exceptional user experiences at every touchpoint is vital for businesses to remain competitive."Revolutionizing the Customer Journey: Harnessing AI to Transform Marketing, Sales, and Service" is an insightful guide that demonstrates how artificial intelligence (AI) can be leveraged to create unparalleled customer experiences, boost sales, and ... Read more

    Free

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  • Getting Everything You Can Out of All You've Got

    21 Ways You Can Out-Think, Out-Perform, and Out-Earn the Competition

    by Jay Abraham ...
    A trusted advisor to America's top corporations and recognized as one of today's preeminent marketing experts, Jay Abraham has created a program of proven strategies to help you realize undreamed-of success!Unseen opportunities face each of us every day. Using clear examples from his own experience, Jay explains just how easy it can be to find and/or create new opportunities for wealth-building in ... Read more

    $12.99 USD

    Also available as: Audiobook

    Also available as: Audiobook

  • HBR's 10 Must Reads on Leading Digital Transformation (with bonus article "How Apple Is Organized for Innovation" by Joel M. Podolny and Morten T. Hansen)

    by Harvard Business Review, Michael E. Porter, Rita Gunther McGrath, Thomas H. Davenport, Marco Iansiti ...
    Series series HBR's 10 Must Reads
    Become a digital-first organization—and avoid disruption.If you read nothing else on the principles and practices that lead to successful digital transformation, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you reinvent your digital strategy, overcome barriers to change, and win in the continuously connected ... Read more

    $17.99 USD or Free with Kobo Plus

  • Never Get a "Real" Job

    How to Dump Your Boss, Build a Business and Not Go Broke

    by Scott Gerber ...
    Young serial entrepreneur Scott Gerber is not the product of a wealthy family or storied entrepreneurial heritage. Nor is he the outcome of a traditional business school education or a corporate executive turned entrepreneur. Rather, he is a hard-working, self-taught 26-year-old hustler, rainmaker, and bootstrapper who has survived and thrived despite never having held the proverbial "real” job.In ... Read more

    $16.00 USD

    Also available as: Audiobook

    Also available as: Audiobook

  • Strategic Planning For Dummies

    by Erica Olsen ...
    If you’re starting a new business or planning your business’s future, there are plenty of things you should take into account. Strategic Planning For Dummies covers everything you need to know to develop a plan for building and maintaining a competitive advantage — no matter what business you’re in.Written by Erica Olsen, founder and President of a business development firm that helps ... Read more

    $14.99 USD

  • Driving Digital Transformation through Data and AI

    A Practical Guide to Delivering Data Science and Machine Learning Products

    by Alexander Borek, Nadine Prill ...
    Leading tech companies such as Netflix, Amazon and Uber use data science and machine learning at scale in their core business processes, whereas most traditional companies struggle to expand their machine learning projects beyond a small pilot scope. This book enables organizations to truly embrace the benefits of digital transformation by anchoring data and AI products at the core of their ... Read more

    $43.99 USD

  • 10 Ways to Make Money Online with AI

    by Jasper Caprese ...
    Series Book 1 - How to Make Money Online
    How to Make Money Online Book Series"10 Ways to Make Money Online with AI" is a comprehensive guide to leveraging the power of artificial intelligence to create and grow successful online businesses. The book explores a wide range of opportunities for making money online with AI, from e-commerce and online marketplaces to creating and selling AI-powered products and services. ... Read more

    $9.99 USD or Free with Kobo Plus