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  • Kisisi (Our Language)

    The Story of Colin and Sadiki

    by Perry Gilmore ...
    Series series New Directions in Ethnography
    Recognized as a finalist for the CAE 2018 Outstanding Book Award!Part historic ethnography, part linguistic case study and part a mother’s memoir, Kisisi tells the story of two boys (Colin and Sadiki) who, together invented their own language, and of the friendship they shared in postcolonial Kenya.Documents and examines the invention of a ‘new’ language between two boys in postcolonial ... Read more

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  • Ethnography and Schools

    Qualitative Approaches to the Study of Education

    Series series Immigration and the Transnational Experience Series
    The ethnographic experience is an indelible venture that continuously redefines one's life. Bringing together important cross-currents in the national debate on education, this book introduces the student or practitioner to the challenges, resources, and skills informing ethnographic research today. From the first chapter describing the cultural foundations of ethnographic research, by George ... Read more

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  • Qualitative Marketing Research

    As the importance of marketing to business grows, and as new concepts and applications of marketing emerge and evolve, so too does the need for up-to-date market intelligence. This book recognizes that the contribution which qualitative research can make to market understanding and insight is immense, and that statistical information flows are never enough but need to be compounded by market ... Read more

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