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“moira munro”

Showing 1 - 12 of 12 results for “moira munro”
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  • The Microstructures of Housing Markets

    Edited by Susan J. Smith, Moira Munro ...
    House prices and mortgage debt have moved to centre stage in the management of national economies, regional development and neighbourhood change. Describing, analysing and understanding how housing markets work within and across these scales of economy and society has never been more urgent. But much more is known about the macro-scales than the microstructures; and about the economic rather than ... Read more

    $68.99 USD

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  • Contagious

    Why Things Catch On

    by Jonah Berger ...
    The New York Times bestseller that explains why certain products and ideas become popular.“Jonah Berger knows more about what makes information ‘go viral’ than anyone in the world.” —Daniel Gilbert, author of the bestseller Stumbling on HappinessWhat makes things popular? If you said advertising, think again. People don’t listen to advertisements, they listen to their peers. But why do people talk ... Read more

    $13.99 USD

  • Blue Ocean Strategy, Expanded Edition

    How to Create Uncontested Market Space and Make the Competition Irrelevant

    OVER 4 MILLION COPIES SOLDWALL STREET JOURNAL AND BUSINESSWEEK BESTSELLERRECOGNIZED AS ONE OF THE MOST ICONIC AND IMPACTFUL STRATEGY BOOKS EVER WRITTENThe global phenomenon that has sold over 4 million copies, is published in a record-breaking 49 languages and is a bestseller across five continents—now updated and expanded with new content. Named by Fast Company as one of the most influential ... Read more

    $23.09 USD or Free with Kobo Plus

  • Phishing for Phools

    The Economics of Manipulation and Deception

    Why the free-market system encourages so much trickery even as it creates so much goodEver since Adam Smith, the central teaching of economics has been that free markets provide us with material well-being, as if by an invisible hand. In Phishing for Phools, Nobel Prize–winning economists George Akerlof and Robert Shiller deliver a fundamental challenge to this insight, arguing that markets harm ... Read more

    $15.09 USD

  • The Crowd

    A Study of the Popular Mind

    The Crowd: A Study of the Popular Mind is a brilliant treatise on the workings of crowds. Gustave Le Bon examines many different kinds of crowds and how they work. He differentiates between different kinds of crowds such as mobs, juries, elected bodies, and simple crowds. This landmark book is one of the most influential books ever written on this subject. An important book for anyone studying or ... Read more

    $1.99 USD

  • Hacking Growth

    How Today's Fastest-Growing Companies Drive Breakout Success

    The definitive playbook by the pioneers of Growth Hacking, one of the hottest business methodologies in Silicon Valley and beyond.It seems hard to believe today, but there was a time when Airbnb was the best-kept secret of travel hackers and couch surfers, Pinterest was a niche web site frequented only by bakers and crafters, LinkedIn was an exclusive network for C-suite executives and top-level ... Read more

    Was $14.99 USD Now $12.99 USD

  • Buying In

    The Secret Dialogue Between What We Buy and Who We Are

    by Rob Walker ...
    Brands are dead. Advertising no longer works. Consumers are in control. Or so we're told. In Buying In, Rob Walker argues that this accepted wisdom misses a much more important cultural shift, including a practice he calls murketing, in which people create brands of their own and participate, in unprecedented ways, in marketing campaigns for their favorites. Yes, rather than becoming immune to ... Read more

    $5.99 USD

  • Secrets of the Moneylab

    How Behavioral Economics Can Improve Your Business

    Taking the findings of behavioral economics from the cocktail party to the boardroom.Experimental economist Kay-Yut Chen leads an economics lab at Hewlett- Packard-the first of its kind at any company. His groundbreaking research into human behavior has turned into tangible results for HP. He has saved the company millions of dollars, simply by explaining why people really do the things they do. ... Read more

    $14.99 USD

  • The Oxford Handbook of the History of Consumption

    Edited by Frank Trentmann ...
    Series series Oxford Handbooks
    The term 'consumption' covers the desire for goods and services, their acquisition, use, and disposal. The study of consumption has grown enormously in recent years, and it has been the subject of major historiographical debates: did the eighteenth century bring a consumer revolution? Was there a great divergence between East and West? Did the twentieth century see the triumph of global ... Read more

    $51.29 USD

  • Summary and Analysis of Contagious: Why Things Catch On

    Based on the Book by Jonah Berger

    by Worth Books ...
    Series series Smart Summaries
    So much to read, so little time? This brief overview of Contagious tells you what you need to know—before or after you read Jonah Berger's book.Crafted and edited with care, Worth Books set the standard for quality and give you the tools you need to be a well-informed reader.This short summary and analysis of Contagious includes:Historical contextChapter-by-chapter overviewsDetailed timeline of ... Read more

    $4.99 USD or Free with Kobo Plus

  • The Complete Idiot's Guide to Great Customer Service

    by Ron Karr ...
    You're no idiot, of course. You skillfully manage your kids' temper tantrums, diplomatically handle office politics, and even pleasantly deal with your friends' bickering. But when it comes to handling customer service, you feel utterly lost. It's time to make great customer service an indispensable part of your daily operation! The Complete Idiot's Guide® to Great Customer Service teaches you how ... Read more

    $8.99 USD

  • Home Business: The SECRETS to PINTEREST: How to Create, Promote & Market a Successful MONEY Generating Account

    Business, Income & Social Media, #2

    by Penny King ...
    Series Book 2 - Business, Income & Social Media
    Would you like to start a popular Pinterest account?Do you love pinning content for your Pinterest account?Would you like to earn an income from your Pinterest boards?Do you want to set up your boards to maximize engagement with present and future customers?Your business will be left behind if you don't utilise PINTEREST NOW!Pin Like a Professional</... ... Read more

    $2.99 USD