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“karen macmillan”

Showing 1 - 12 of 12 results for “karen macmillan”
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  • Leadership in Practice

    Theory and Cases in Leadership Character

    Recent financial crises and other high-profile mismanagement cases have brought a spotlight to the quality of leader character in the business sector. Leadership in Practice is the first book to provide an authoritative collection of cases to engage students interested in the importance of the character of business leaders.The authors have compiled a collection of cutting-edge cases and readings, ... Read more

    $84.99 USD

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  • The Fish Rots From The Head

    The Crisis in our Boardrooms: Developing the Crucial Skills of the Competent Director

    by Bob Garratt ...
    As a Chinese proverb says 'The fish rots from the head' and so it is with businesses and other organisations - the buck starts and stops in the boardroom. This third edition of Bob Garratt's bestselling book that highlights the importance of effective corporate governance has been extensively updated following the corporate scandals of the early 2000s - Enron, WorldCom, Tyco - and the abysmal ... Read more

    $11.39 USD

  • What's Mine Is Yours

    The Rise of Collaborative Consumption

    "Amidst a thousand tirades against the excesses and waste of consumer society, [this book] offers us something genuinely new and invigorating: a way out." —Steven Johnson, New York Times–bestselling author of The Infernal MachineA groundbreaking and original book, What's Mine is Yours articulates for the first time the roots of "collaborative consumption," the authors' term for the technology ... Read more

    $14.39 USD or Free with Kobo Plus

  • Understanding Media Economics

    by Gillian Doyle ...
    "Expertly synthesizes economic theory and contemporary cases to both explain the structure of the contemporary media industry and shed insight on the significant challenges and controversies confronting the sector."- Lucy Küng, Oxford University and Jonkoping University"A wide-ranging, accessible introduction to media economics and their application to a broad range of media topics from ... Read more

    $71.99 USD

  • The Handbook of Strategic Public Relations and Integrated Marketing Communications 2/E

    “The second edition of the Handbook of Strategic Public Relations and Integrated Marketing Communications is very impressive in its coverage of trends, tools, industries, and challenges. Every marketer needs to have a copy.”—Philip Kotler, Kellogg School of Management, Northwestern University, author of Marketing 3.0M”The massively updated Handbook of Strategic Public Relations and Integrated ... Read more

    $62.69 USD

  • Engine of Impact

    Essentials of Strategic Leadership in the Nonprofit Sector

    We are entering a new era—an era of impact. The largest intergenerational transfer of wealth in history will soon be under way, bringing with it the potential for huge increases in philanthropic funding. Engine of Impact shows how nonprofits can apply the principles of strategic leadership to attract greater financial support and leverage that funding to maximum effect.As Good to Great author Jim ... Read more

    $20.49 USD

  • Change for Good

    An Action-Oriented Approach for Businesses to Benefit from Solving the World's Most Urgent Social Problems

    by Paul Klein ...
    “I wish we had this book forty years ago!” — Ben Cohen, co-founder, Ben & Jerry’sAn action-oriented approach for businesses to solve the world’s most urgent social problems — and benefit from doing so.More than a year into a global pandemic, profit and shareholder value are no longer the primary metric of business success. Customers, shareholders, and communities are demanding that companies do ... Read more

    $15.19 USD or Free with Kobo Plus

  • The Power of Trust

    How Companies Build It, Lose It, Regain It

    A ground-breaking exploration of the changing nature of trust and how to bridge the gap from where you are to where you need to be.Trust is the most powerful force underlying the success of every business. Yet it can be shattered in an instant, with a devastating impact on a company’s market cap and reputation. How to build and sustain trust requires fresh insight into why customers, employees, ... Read more

    $17.99 USD

  • Crisis, Issues and Reputation Management

    Series series PR In Practice
    Handling a crisis and knowing how to manage the potential reputational damage that can occur has become a top priority for all businesses. Learn from international brands like Nestle, Unilever, McDonalds, Cadbury, RBS and more, to discover the value of reputation management and how to effectively and proactively approach the Corporate Social Responsibility of your business.Whether it is an ... Read more

    $41.39 USD

  • MBA In A Week

    All The Insights Of A Master Of Business Administration Degree In Seven Simple Steps

    by Alan Finn ...
    MBA In A Week is a simple and straightforward way to get the edge in business, giving you everything you really need to know in just seven short chapters. Every day it focuses on one area of MBA study, from global business, finance and accounting, to strategy, marketing and operations management.This book distils the most practical business insights of an MBA into easy-to-digest bite-sized chunks, ... Read more

    $2.99 USD

  • Surviving the Daily Grind

    Bartleby's Guide to Work

    by Philip Coggan ...
    We spend a lot of our time at work and would be depressed with nothing to do. But when it gets to Monday, many of us are already longing for the weekend and the prospect of escape. How did work become so tedious and stressful? And is there anything we can do to make it better?Based on his popular Economist Bartleby column, Philip Coggan rewrites the rules of work to help us survive the daily grind ... Read more

    $11.39 USD

  • What You Need to Know about Business

    Business is big. Actually, it's often small and medium-sized too. But the point is that it matters – a lot.This book is designed to answer all those confusing questions that flit through your mind when you get to the business pages of the paper, and stop you being embarrassed in job interviews.It explains the things you really need to know about business, and will tell you:What the point of ... Read more

    $13.00 USD